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Signifyd: The $390M Fraud Shield
Inside the e-commerce security giant's playbook for trust at scale
In the high-stakes world of e-commerce, where every transaction carries the risk of fraud, Signifyd has built a $102M revenue fortress by guaranteeing order approvals. But with a 2.6-star Trustpilot rating and fierce competition, the question isn't just about stopping fraud—it's about who wins the trust war in a crowded market.
"Signifyd doesn't just detect fraud—it underwrites it. That's the real moat."
The Growth Trajectory
With 127K monthly visits and direct traffic dominating at 54%, Signifyd has achieved strong brand recall. The 35% organic search traffic suggests they're still capturing new market interest, but the real story is in the funding: $390M raised signals massive investor confidence in their commerce protection model. They're not just a tool—they're infrastructure.
The Competitive Landscape
The keyword data reveals a telling pattern: 'Riskified' (12.7K monthly volume) gets searched more than 'Signifyd' itself (10.5K). This isn't just competition—it's a market where the category leader is being hunted. Nofraud and their own 'Signifyd Spark' feature show they're expanding beyond traditional fraud prevention into broader commerce intelligence.
The leadership team—led by CEO Rajesh Ramanand—has scaled to 618 employees, but the 2.6-star Trustpilot rating from just 4 reviews hints at enterprise-level friction. For a B2B company of this scale, that rating is more concerning than it appears. It suggests implementation complexity or customer service gaps that could be their Achilles' heel.
- Direct traffic (54%) dominates—strong brand, but potentially over-reliant on existing customers
- 69K backlinks show solid content marketing and industry authority
- The 'Riskified' search volume being higher than their own brand name is a red flag for competitive positioning
- Only 4 Trustpilot reviews for a $102M revenue company suggests either enterprise clients don't review publicly, or they're failing to capture feedback
The Verdict: Infrastructure, Not Just Software
Signifyd is betting that guaranteeing outcomes is more valuable than just providing tools. With $390M in funding, they're playing the long game—but the low Trustpilot score and competitive keyword pressure suggest cracks in the armor that agile competitors could exploit.
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5 keywordsWhat is Signifyd's revenue?
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Signifyd
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Reviews (4)
I really don’t like leaving one-star…
I really don’t like leaving one-star reviews, but after being a generally happy Signifyd customer for years, I’m out of other options. What should have been a simple renewal has dragged on with long stretches of no response, which has made it surprisingly hard to get basic questions answered or move anything forward. The other issue is the contract itself. The agreement we were sent contained terms and provisions that were not what we discussed and not what we expected to sign, and we weren’t given a workable path to correct those mismatches. I’m genuinely disappointed because the product relationship has been solid historically. If you’re considering Signifyd, my advice is to be very careful during renewal: insist on timely communication and make sure the contract you receive matches what was actually agreed to.
I cannot use the Walmart app
I cannot use the Walmart app. I cannot buy from a bullion dealer that I have had a relationship with for three years. Flagged 25 times because of these idiots for no reason. I'm not sure where they get there data from but it isn't accurate. They are impossible to contact if you are a consumer. They will only respond if you're a business. Complete BS!
NIGHTMARE
Signifyd will quickly burn the multi-million dollar business you’ve built. They promised protection from fraud and increased acceptance of orders, instead, they took a LARGE CHUNK of our money, blocked THOUSANDS of legitimate orders from loyal customers, and completely wrecked our reputation. No warning, no explanation. Just cancellations and total chaos!! We were left to fix everything manually and apologize for their mistakes. They charge a fortune, cancel real orders, and disappear. We lost sales, customer trust, and years of work. Skip the headache. Accept chargebacks yourself, it's cheaper, and without the total nightmare. Do yourself and your business a favour - avoid these scammers at all costs.
Please stay away from Signifyd if you…
Please stay away from Signifyd if you are really looking for a reliable partner that protects you from fraudulent orders. I started using them on March 2019 - 3 years now during all of that period of time I never received a chargeback and I was paying my monthly fees to them without delays as they have card on file they charge you without delays. On February 5th 2022 I received my first chargeback for $215 as of today March 14 I still did not receive promised reimbursment for this chargeback. I have been in commincation with their support for more than 2 weeks and they can't just pay me back the value of this chargeback. What kind of protection I got? ZERO I have paid them more than $20000 in 3 years as fees and now I'm unable to take $215. I hope someone can read this review and stay away from them.
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About signifyd.com
Company Overview
Technology Stack
signifyd.com uses 14 technologies across their website including Font Awesome, PHP, Contentful, WordPress, and more.
Fonts
Font Awesome
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PHP
CMS
Contentful, WordPress
Cloud & Hosting
AWS CloudFront, Cloudflare
Privacy & Consent
OneTrust
Analytics & Marketing
Google Tag Manager
Traffic & Audience
signifyd.com receives approximately 127.2K monthly visitors and ranks #192,004 globally. The website has a bounce rate of 49% with visitors viewing an average of 7.8 pages per visit. Users spend an average of 3:41 on the site.
The majority of signifyd.com's traffic comes from undefined, undefined, .
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This page provides publicly available information about signifyd.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit signifyd.com directly at https://signifyd.com.