slaters.co.uk
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Slaters: The UK's Suit Titan
How a heritage menswear brand built a 450k monthly visit machine without VC funding.
In an era of fast fashion and drop-shipping, Slaters.co.uk is a refreshing anomaly: a 50-year-old family business that dominates the UK menswear market with a revenue of $124.3M and zero external funding. They aren't chasing trends; they are selling confidence, one perfectly tailored suit at a time.
"Slaters isn't selling clothes; they are selling the feeling of being the most capable person in the room."
The SEO Juggernaut
With 45,025 backlinks and 56% of traffic coming from organic search, Slaters has mastered the art of intent. Ranking for high-volume terms like 'slaters' (6,980/mo) and 'slater menswear' (1,680/mo), they capture users already deep in the consideration phase. This isn't accidental traffic; it's a search engine moat built on brand authority.
The Wedding & Prom Economy
Slaters targets specific, high-stakes life events—weddings, proms, and black-tie galas. By offering kilt and formal hire in all stores, they lower the barrier to entry for premium tailoring. Their 449,807 monthly visitors aren't just browsing; they are often desperate for a solution to a looming deadline, making conversion rates exceptionally high.
The technical stack reveals a modern approach to legacy retail. Utilizing Vite for build optimization and Bootstrap for responsive design, they ensure a seamless mobile experience. However, the reliance on jQuery and older libraries suggests a 'if it ain't broke, don't fix it' philosophy that prioritizes stability over bleeding-edge tech—perfectly aligned with their conservative customer base.
- Revenue ($124.3M) vs. Traffic (450k/mo) indicates a high Average Order Value (AOV) typical of formalwear.
- Direct traffic (36%) proves strong brand recall; users type 'slaters' directly into the browser.
- Trustpilot dominance (25,525 reviews) acts as the primary conversion driver for skeptical online shoppers.
The Anti-DTC Blueprint
Slaters proves that in a crowded digital marketplace, deep category expertise and trust beat flashy marketing every time.
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5 keywordsHow is Slaters's SEO?
Open Graph Image
https://www.slaters.co.uk/static/version1766406087/frontend/Slater/slater/en_GB/images/logo.jpg
Meta Tags
Slater Menswear | Mens Suits, Blazers, Tailoring & Casualwear
Shop online at Slater Menswear the UK's number 1 for men's 2 & 3 piece suits. Every fit, style & colour of suits for any occasion; wedding, prom, work, black tie & more. Kilt & Formal hire available in all of our stores.
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Slater Menswear
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Reviews (20)
Excellent Service
I was met on arrival by Sean, the store manager, who quickly established my needs and incredibly was able to provide a perfectly fitting suit by look alone. Incredibly knowledgeable. The suit selected was ideal for my needs and he also selected a tie that could easily have been designed for me, no browsing required!
Trouble free formal hire
Shane Jiggens Senior Sales Assistant Formal Hire at the Chelmsford branch personifies the concept of superlative service. He and his team made the process of hiring Burn's Night attire completely painless and enjoyable. I wholeheartedly and unreservedly recommend both he and the company for your formal hire needs,
Great suit
Great suit, great company, amazing customer service
Fantastic Service
On this occasion one item I had ordered online was unavailable, I received a prompt resolution to this discussed over email with one of the customer service team. Refunded for the original item (which was processed promptly) and ordered a suitable alternative which was in stock and sent just as quickly as the rest of the original order. I will continue to shop with Slater Menswear both in store and online, always experienced great customer service from this company.
All the goods were delivered in a…
All the goods were delivered in a timely fashion and the order accurately reflected my instructions
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About slaters.co.uk
Shop online at Slater Menswear the UK's number 1 for men's 2 & 3 piece suits. Every fit, style & colour of suits for any occasion; wedding, prom, work, black tie & more. Kilt & Formal hire available in all of our stores.
Company Overview
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Technology Stack
slaters.co.uk uses 21 technologies across their website including Adobe Fonts, HSTS, reCAPTCHA, Cloudflare, and more.
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HSTS, reCAPTCHA
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Cloudflare
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Klaviyo
Advertising
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Traffic & Audience
slaters.co.uk receives approximately 449.8K monthly visitors and ranks #99,464 globally. The website has a bounce rate of 50% with visitors viewing an average of 3.2 pages per visit. Users spend an average of 1:53 on the site.
The majority of slaters.co.uk's traffic comes from undefined, undefined, .
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This page provides publicly available information about slaters.co.uk. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit slaters.co.uk directly at https://slaters.co.uk.