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Slides: The 19-Person Powerhouse You’ve Never Heard Of
How a tiny team built a presentation tool with 360K monthly users
While Canva fights for enterprise decks and Google Slides owns the classroom, a lean 19-person team quietly commands a 360K monthly user base. Slides.com isn't trying to be everything—it's building a cult following around a specific promise: modern, browser-native presentations that actually work.
"In a market dominated by tech giants, 46% direct traffic proves Slides isn't competing—it's creating its own category."
The Traffic Paradox
Slides gets 36% of traffic from organic search, but the real story is in the keywords. They rank for 'slides' (2.1M monthly volume) and 'slide' (232K), competing directly with Google Slides. Yet their secret weapon is specificity: they capture long-tail queries like 'slides ai' (32K monthly) where giants are too slow to pivot.
The 19-Person Efficiency Engine
With just 19 employees and $1.7M in revenue, Slides achieves $89K revenue per employee—impressive for a freemium presentation tool. This isn't a growth-at-all-costs startup; it's a precision instrument. Their tech stack (Bootstrap, PWA, Ruby on Rails) suggests a pragmatic approach: ship fast, scale smart, ignore the enterprise bloat.
The backlink profile tells a story of organic authority. 17.9 million backlinks for a niche tool is extraordinary—it's a testament to viral sharing and embeddable content. Slides isn't buying traffic; it's being shared in boardrooms, classrooms, and Slack channels worldwide.
- Browser-native PWA architecture means zero install friction
- Ruby on Rails backend suggests monolithic simplicity over microservices complexity
- 46% direct traffic indicates strong brand recall and repeat usage
- Top 85K global rank with just 19 people is a lesson in focus
The Anti-Enterprise Playbook
Slides proves you don't need 500 employees to build a category-defining product—just 19 people with a clear vision and relentless focus on the user experience.
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Create and Share Presentations for Free | Slides
Slides is a place for creating, presenting and sharing modern presentations. Sign up for free.
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About slides.com
Slides is a place for creating, presenting and sharing modern presentations. Sign up for free.
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Technology Stack
slides.com uses 5 technologies across their website including Google Fonts, Ruby on Rails, Google Analytics, and more.
Fonts
Google Fonts
Backend Frameworks
Ruby on Rails
Analytics & Marketing
Google Analytics
Web Standards
PWA
CSS Frameworks
Bootstrap
Traffic & Audience
slides.com receives approximately 359.3K monthly visitors and ranks #85,208 globally. The website has a bounce rate of 40% with visitors viewing an average of 7.5 pages per visit. Users spend an average of 2:27 on the site.
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