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smartestenergy.com

19 technologies
VerifiedVisit100.8K/mo$293M95019 Tech25 Leads
Deep Dive

SmartestEnergy: The B2B Energy Trading Powerhouse

How 950 employees are building a $292M business trading energy, not just selling it

Forget selling kilowatt-hours to households. SmartestEnergy has built a $292.6M business by enabling companies to buy, sell, and trade energy like a commodity. This isn't your traditional utility—it's a people-powered energy marketplace that turns corporate energy consumption into a strategic asset.

$292.6M
Annual Revenue
950
Employees
100K+
Monthly Visits
4.2/5
Trustpilot Rating

"SmartestEnergy isn't just selling power—it's building the infrastructure for corporate energy trading at scale."

The Net Zero Marketplace Play

With 61% direct traffic and 33% organic search, SmartestEnergy has achieved remarkable brand penetration in a crowded market. Their secret? Positioning themselves not as a utility, but as a trading platform. The top keyword 'smartest energy' drives 1,700 monthly searches, while 'smartest energy business login' (350 searches) reveals their core B2B focus—companies aren't just browsing, they're actively trading.

The People-Powered Paradox

Despite being in heavy industry and engineering, SmartestEnergy leans into a 'people-powered' narrative. With 5,056 Trustpilot reviews at 4.2 stars, they've managed to humanize a traditionally faceless industry. The real insight? Their tech stack (jQuery, Tailwind, Vite) suggests a pragmatic, engineering-first culture—more focused on functionality than flashy innovation. This is a company that builds for utility, not vanity.

The global rank of #313,935 might seem modest, but context matters. In the energy sector, where incumbents dominate search and direct traffic, SmartestEnergy's 100K+ monthly visits signal strong enterprise penetration. The fact that 96.1% of traffic comes from an 'undefined' country (likely UK/Australia given their executive team) suggests either a privacy-focused analytics setup or a concentrated regional stronghold that's expanding globally.

  • Trading-first model: Not just B2B energy supply, but active energy trading infrastructure
  • Regional dominance: 96% traffic concentration suggests market leadership in specific geographies
  • Enterprise focus: Keywords like 'moving premises' and 'grad trading scheme' reveal complex B2B needs
  • Pragmatic tech: jQuery + Tailwind + Vite stack prioritizes reliability over bleeding-edge innovation
No flashy AI/ML marketing buzzwords
Heavy Trustpilot presence with 5K+ reviews
Limited public backlink data
Direct traffic dominance (61%) indicating strong brand recall
Traditional tech stack (jQuery) vs. modern frameworks
Clear B2B focus with enterprise-grade features

The B2B Energy Trading Dark Horse

SmartestEnergy proves that in regulated industries, boring infrastructure beats flashy marketing every time

What tech stack does Smartestenergy use?

33 detected
Accessibility1
Security1
Cloud & Hosting1
Privacy & Consent1
Social1
Reviews1
Performance1
Web Standards1
Build Tools1
JavaScript Libraries2
Tracking & Analytics14
F
Facebook Pixel
L
LinkedIn Insight Tag
G
Google Analytics
G
Google Tag Manager
G
Google Tag Manager
A
Analytics Service
G
Google APIs
L
LinkedIn Insight Tag
F
Facebook Pixel
G
Google Tag Manager
L
LinkedIn
F
Facebook
G
Google Analytics
G
Google Static

How much traffic does Smartestenergy get?

Traffic & Engagement

100.8K
Monthly Visits
5.3
Pages/Visit
5:00
Avg. Duration
30%
Bounce Rate
Monthly Traffic Trend-32%
149.1K
Oct 2025
Oct
108.0K
Nov 2025
Nov
100.8K
Dec 2025
Dec

Traffic Sources

Search
33%
Direct
61%
Social
0%
Referrals
5%
Email
0%
Paid
0%

Where is Smartestenergy's audience located?

🌍96.1%
🌍0.9%
🌍0.9%
🌍0.8%
🌍0.6%

What keywords does Smartestenergy rank for?

5 keywords
1smartest energy1.7K vol$5.45
2smartestenergy1.0K vol$4.27
3smartest energy business login350 vol$4.21
4smartest energy grad trading scheme290 vol
5smartest energy moving premises270 vol

How is Smartestenergy's SEO?

Open Graph Image

OG Image preview
og:image

https://assets.smartestenergy.com/images/Zz1kMzhjNjk0YWIxNjcxMWVmYmJjZTNhMDM3Y2FlNTAxNg==

Meta Tags

title17 chars

SmartestEnergy UK

description121 chars

Switch onto net zero with a people-powered energy company, helping businesses buy, sell and trade energy with confidence.

og:description

Find the right energy contract for your business and achieve your energy goals, with a supplier you can trust.

languageEN-GB

H1 Tags

h1Empowering a greener generation

Schema Types

WebSiteOrganization

Who works at Smartestenergy?

Loading leads...

What do customers think of Smartestenergy?

SmartestEnergy Business

SmartestEnergy Business

4.2
5,056 reviews
✓ Claimed

Categories

Energy Supplier#undefinedGas Company#undefinedFuel Supplier#undefinedElectric Utility Company#undefinedGreen Energy Supplier#undefined

Activity & Engagement

Reply Rate
99.00990099009901%
Avg. Reply Time
0.0 days
Claimed Date
9/16/2020

Contact Information

Address:
Ridgeworth House, Liverpool Gardens
Worthing, GB

Reviews (20)

Filter by rating:
Fireplace studio aintree
1/19/2026
🇬🇧 United Kingdom10 reviewsBasicLinkVerified2 reviews on this domain
Experience date: 1/19/2026
Contract renewal

Very easy to renew my contract

Deniz Birgin
1/19/2026
🇬🇧 United Kingdom1 reviewsBasicLinkVerified
Experience date: 1/19/2026
Nice service

Very nice service ,

Caroline
1/19/2026
🇬🇧 United Kingdom3 reviewsBasicLinkVerified3 reviews on this domain
Experience date: 1/19/2026
Energy Problem

Talking to Jamie-Lee today, she was very polite and helpful

Company Response1/19/2026

Thanks for taking the time to write a positive review of SmartestEnergy Business and rating our service as excellent. We're pleased that you received a efficient service from our advisor Jamie-Lee. Your feedback has been passed on. Many thanks for your custom. Best Regards The SmartestEnergy Business Team

Vinny Genera
1/18/2026
🇺🇸 United States1 reviewsOrganicUnverified
Experience date: 1/16/2026
Amar Wilson is the best at Smartest…

Amar Wilson is the best at Smartest Energy. I’ve had a lot of issues over the years and tried many times to get things sorted. Other people at Smartest Energy would help at first, but after a couple of weeks they stopped updating me as soon as I was signed up. Amar Wilson was completely different. In just one 30-minute call, he took the time to understand everything incredibly quickly. I honestly can’t believe how much he understood in such a short time. His help made a huge difference.

Company Response1/19/2026

Thank you for taking the time to write a positive review of SmartestEnergy Business and rating our service as excellent. We're pleased that you received a efficient service from our advisor Amar. Your feedback has been passed on to them. Many thanks for your custom. Best Regards The SmartestEnergy Business Team

Samantha Smith
1/16/2026
🇬🇧 United Kingdom2 reviewsBasicLinkVerified
Experience date: 1/15/2026
Excellent customer service

Our consultant Carl Erasmus was exceptional, very efficient and enthusiastic in the way he presented the quotation and explained what was involved. We have been customers of Smartest Energy for a number of years and have no qualms about renewing our business electricity again

Company Response1/16/2026

Thank you for taking the time to write a positive review of SmartestEnergy Business and rating our service as excellent. We're pleased that you received a efficient service from our advisor Carl. Your feedback has been passed on. Many thanks for your custom. Best Regards The SmartestEnergy Business Team

Frequently Asked Questions about Smartestenergy

What is Smartestenergy's Revenue?
Smartestenergy generates approximately $293M in annual revenue. With 950 employees, that's $308,000 per employee.
What does Smartestenergy do?
Switch onto net zero with a people-powered energy company, helping businesses buy, sell and trade energy with confidence.
How fast is Smartestenergy growing?
Smartestenergy employee count has changed by 21% year over year.
What technologies does Smartestenergy use?
Smartestenergy uses 19 technologies across their website including Accessibility, Maps, Fonts. Key technologies include AccessiBe, Google Maps, Font Awesome.
Who are Smartestenergy's competitors?
Smartestenergy's main competitors include Phoenix Energy, Utility Bidder LTD, SSE plc, THORNE and DERRICK LV-HV Cable Accessories Jointing Tooling Substation and Electrical Safety Eqpt, Instalcom Limited. These companies operate in similar markets and compete for the same customer base.
What do customers think of Smartestenergy?
Smartestenergy has a Trustpilot score of 4.2 out of 5 (4 stars) based on 5,056 customer reviews.

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What are Smartestenergy's key pages?

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About smartestenergy.com

Switch onto net zero with a people-powered energy company, helping businesses buy, sell and trade energy with confidence.

Company Overview

smartestenergy.com
Website
heavy_industry_and_engineering
Industry
#313,935
Global Rank
100.8K
Monthly Visitors
19
Technologies
25+
Employees

smartestenergy.com Key Pages

Contact smartestenergy.com

Technology Stack

smartestenergy.com uses 19 technologies across their website including AccessiBe, Google Maps, Font Awesome, and more.

Accessibility

AccessiBe

Maps

Google Maps

Fonts

Font Awesome

Security

reCAPTCHA

Cloud & Hosting

Cloudflare

Privacy & Consent

Cookiebot

Traffic & Audience

100.8K
Monthly Visits
30%
Bounce Rate
5.3
Pages/Visit
5:00
Avg. Duration

smartestenergy.com receives approximately 100.8K monthly visitors and ranks #313,935 globally. The website has a bounce rate of 30% with visitors viewing an average of 5.3 pages per visit. Users spend an average of 5:00 on the site.

The majority of smartestenergy.com's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is smartestenergy.com?
Switch onto net zero with a people-powered energy company, helping businesses buy, sell and trade energy with confidence.
What technologies does smartestenergy.com use?
smartestenergy.com uses 19 technologies including AccessiBe, Google Maps, and 13 more. View the full tech stack analysis above.
How do I contact smartestenergy.com?
You can contact smartestenergy.com via email at [email protected] or through their contact page.
What are smartestenergy.com's social media accounts?
smartestenergy.com is active on youtube, facebook, linkedin, instagram. You can find links to all their social media profiles in the social section above.
Is smartestenergy.com hiring?
Check smartestenergy.com's careers page for current job openings and opportunities. The company has 25+ known employees.
How popular is smartestenergy.com?
smartestenergy.com receives approximately 100.8K monthly visitors and ranks #313,935 globally. Traffic is declining by 6.6% month-over-month.

Related Searches

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This page provides publicly available information about smartestenergy.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit smartestenergy.com directly at https://smartestenergy.com.