smma.com
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SMMA: The $324M Engineering Titan
A 718-person design firm solving America's most complex infrastructure challenges
While tech startups chase viral moments, SMMA quietly commands a $324M revenue empire solving the unglamorous, essential problems of modern infrastructure. This isn't a design agency—it's an engineering powerhouse.
"They're not building brands—they're building the physical infrastructure that powers economies."
The Invisible Infrastructure Giant
SMMA operates at the intersection of heavy industry and engineering, yet their digital footprint is deliberately understated. With 46% direct traffic, they don't need SEO—they have legacy relationships. Their 14,804 monthly visits aren't chasing clicks; they're serving clients who've known them for decades. This is a firm where the website is a formality, not a growth engine.
The Leadership DNA
Ara Krafian leads as Chairman, President, and CEO—a triple-hat role signaling tight control and unified vision. The C-suite includes a CFO and Chief Electrical Engineer, revealing their dual focus: financial rigor and technical depth. With Principals like Lorraine Finnegan leading K-12 studios, SMMA's structure mirrors its projects—specialized, hierarchical, and built for scale.
Their keyword strategy tells the real story. 'SMMA' alone commands 20,880 monthly searches—likely driven by industry professionals, not consumers. The fact that 'symmes maini & mckee associates' (their full name) only gets 50 searches proves their brand recognition is shorthand. They're embedded in the professional consciousness, not the public one.
- 45% organic traffic suggests they're found for project-specific searches, not brand awareness
- Tech stack (jQuery, Bootstrap) signals pragmatic engineering over flashy UX
- Geographic concentration (87.3% undefined) hints at regional dominance with national reach
- Cytiva and Hood Park keywords reveal deep ties to biotech and real estate sectors
SMMA proves that boring infrastructure is the ultimate moat
While startups chase disruption, this firm builds the unsexy backbone of American industry—and profits handsomely from it
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Open Graph Image
https://smma.com/wp-content/uploads/2024/08/Somerville-High-School-entrance.jpg
Meta Tags
SMMA - Integrated. Multidisciplinary. United.
Integrated. Multi-disciplinary. United.SMMA exists to solve the most complex design challenges.
SMMA exists to solve the most complex design challenges.
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About smma.com
Integrated. Multi-disciplinary. United.SMMA exists to solve the most complex design challenges.
Company Overview
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Technology Stack
smma.com uses 20 technologies across their website including YouTube Embed, Font Awesome, Adobe Fonts, HSTS, reCAPTCHA, and more.
Video
YouTube Embed
Fonts
Font Awesome, Adobe Fonts
Security
HSTS, reCAPTCHA
Programming Languages
PHP
CMS
WordPress
CDN
cdnjs
Traffic & Audience
smma.com receives approximately 14.8K monthly visitors and ranks #1,758,929 globally. The website has a bounce rate of 43% with visitors viewing an average of 1.6 pages per visit. Users spend an average of 0:50 on the site.
The majority of smma.com's traffic comes from undefined, undefined, .
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