solarreviews.com
Get leads like Solarreviews — and thousands more
Build targeted lists by tech stack, traffic, and more
SolarReviews: The Amazon of Solar
How a 107-person team built America's dominant solar marketplace
In an industry drowning in confusing quotes and predatory sales tactics, SolarReviews didn't just build a comparison site—they built the infrastructure for America's solar transition. With 207K monthly visitors and a 4.6/5 Trustpilot rating, they've become the default starting point for anyone considering solar.
"They're not selling solar panels—they're selling trust. And in a $22.5M business with just 107 employees, that's a margin story."
The Traffic Moat
SolarReviews commands 64% organic search traffic—meaning they own the discovery layer for solar. When someone searches 'plug in solar' (11,770 monthly searches) or 'compare JA Solar with REC' (610 searches), SolarReviews is the destination. This isn't SEO luck; it's a decade of building domain authority while competitors chased paid acquisition.
The Trust Equation
Their 4.6/5 Trustpilot rating across 174 reviews is suspiciously high for a lead-gen business. Most solar marketplaces struggle with fake reviews and installer gaming. SolarReviews solved this by building a two-sided reputation system: homeowners review installers, installers get verified data, and SolarReviews owns the neutral ground. It's a network effect that gets stronger with every review.
The tech stack tells a story of ruthless pragmatism. Tailwind CSS and Vite for speed, Google Analytics and Hotjar for conversion optimization, Facebook Pixel and DoubleClick for monetization. No over-engineered frameworks—just tools that convert visitors into qualified leads. Their PWA implementation suggests they're betting on mobile-first homeowners who research on phones but buy on desktops.
- They don't sell solar—they sell comparison data that leads to sales
- They don't rely on paid ads—64% of traffic is organic
- They don't have enterprise funding—they're profitable at $22.5M revenue
The Quiet Monopoly
While VCs funded solar hardware startups that burned cash, SolarReviews built a capital-efficient marketplace that prints money. They're the picks-and-shovels play that actually won.
What tech stack does Solarreviews use?
How much traffic does Solarreviews get?
Traffic & Engagement
Traffic Sources
Where is Solarreviews's audience located?
What keywords does Solarreviews rank for?
5 keywordsHow is Solarreviews's SEO?
Open Graph Image
https://www.solarreviews.com/images/og/SolarReviews.jpg
Meta Tags
Solar Panels: Compare Costs, Reviews & Installers | SolarReviews
SolarReviews is America's leading independent, unbiased, solar company and solar panel comparison website for homeowners considering installing solar panels on their homes.
H1 Tags
What is Solarreviews's revenue?
Who works at Solarreviews?
Loading leads...
What do customers think of Solarreviews?
SolarReviews
Categories
Activity & Engagement
Contact Information
Reviews (20)
Easy to use to check
Easy to use to check
Thank you for your feedback! We're glad you found the site easy to use for checking your options. Let us know if we can help with anything else!
good nice 💕💕
good nice 💕💕
Glad you liked it! 💕
SolarReviews provides clear
SolarReviews provides clear, detailed information that makes comparing solar options easy
Thank you for your feedback! We're glad to hear that our clear, detailed information made comparing your solar options easier. If you need anything else along the way, we’re here to help!
The website was easy to use and to…
The website was easy to use and to submit my information about my house and solar needs.
Thank you! We're glad the site was easy to use and made it simple to share your solar needs. Let us know if you need anything else!
received numerous quotes
received numerous quotes
Thank you for your feedback! We're glad to hear you received multiple quotes—that's exactly what we aim to provide so you can compare options and make the best choice for your needs. If you have any questions along the way, we’re always here to help!
Frequently Asked Questions about Solarreviews
What is Solarreviews's Revenue?
What does Solarreviews do?
How fast is Solarreviews growing?
What technologies does Solarreviews use?
Who are Solarreviews's competitors?
What do customers think of Solarreviews?
Export Data
Unlock all exports
Download CSVs, JSONs & full reports
How to contact Solarreviews?
Contact Information
Export solarreviews.com Data
Download the complete tech stack, analytics, leads, and company data for solarreviews.com in JSON or CSV format. Use it for your sales pipeline, competitive analysis, or research.
Raw JSON Data
Click "Show" to view the raw API response data
About solarreviews.com
SolarReviews is America's leading independent, unbiased, solar company and solar panel comparison website for homeowners considering installing solar panels on their homes.
Company Overview
solarreviews.com Social Media
Contact solarreviews.com
Phone Numbers
Technology Stack
solarreviews.com uses 14 technologies across their website including Google Maps, DoubleClick Floodlight, Google Ads, Stripe, and more.
Maps
Google Maps
Advertising
DoubleClick Floodlight, Google Ads, Facebook Pixel
E-commerce & Payments
Stripe
A/B Testing
Optimizely
Analytics & Marketing
Hotjar, Google Tag Manager, Google Analytics
Web Standards
PWA
Traffic & Audience
solarreviews.com receives approximately 207.7K monthly visitors and ranks #226,922 globally. The website has a bounce rate of 52% with visitors viewing an average of 1.8 pages per visit. Users spend an average of 0:35 on the site.
The majority of solarreviews.com's traffic comes from undefined, undefined, .
Frequently Asked Questions
What is solarreviews.com?
What technologies does solarreviews.com use?
How do I contact solarreviews.com?
What are solarreviews.com's social media accounts?
Is solarreviews.com hiring?
How popular is solarreviews.com?
Related Searches
This page provides publicly available information about solarreviews.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit solarreviews.com directly at https://solarreviews.com.