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stackbit.com
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stackbit.com

21 technologies
VerifiedGrowingVisit2.8K/mo$1M721 Tech2 Leads
Deep Dive

Stackbit's Identity Crisis: The AI Web Builder That Isn't

A $0.5M revenue, 7-person team wrestling with Netlify's acquisition and a confusing market position

Stackbit.com isn't what it claims to be. The domain redirects to Netlify, but the company behind it—Stackbit—remains a distinct entity with a $0.5M revenue and just 7 employees. This is the story of a startup caught in a corporate limbo, trying to build the future of AI web development while its identity is being absorbed by a larger platform.

$0.5M
Annual Revenue
7
Employees
2,770
Monthly Visits
#6M+
Global Rank

"Stackbit is a ghost in the machine—a web builder with Netlify's voice and a startup's budget."

The Confused User Base

With 2,770 monthly visits and a global rank of #6,056,581, Stackbit's traffic is negligible. Yet, the search data reveals a telling story: 43% of traffic is organic, driven by queries like 'is possible to create a data collection form and host on netlify?' and 'netlify forms.' This isn't a user base looking for Stackbit—it's Netlify's audience, confused and searching for answers. The top keyword, 'stackbit,' only sees 2,510 monthly searches, indicating a brand that exists more in theory than in practice.

The Acquisition Limbo

Stackbit was acquired by Netlify, but the integration is incomplete and confusing. The domain stackbit.com redirects to Netlify, yet the company still maintains a separate team, revenue stream, and product roadmap. This creates a fractured experience: the 'About' and 'Careers' pages exist on stackbit.com, but the actual product lives on Netlify. For a team of 7, this dual identity is a massive resource drain, forcing them to market a product they no longer fully own.

The tech stack tells a story of ambition meeting reality. Stackbit uses Tailwind CSS, Bootstrap, and PWA technologies—modern tools for a modern web builder. But the traffic metrics betray the execution. With direct traffic at 42%, it suggests a small, loyal core user base that's not growing. The lack of backlinks data and global rank in the millions paints a picture of a product that's either too niche or too poorly marketed to gain traction.

  • The 'Push your ideas to the web' tagline promises simplicity, but the reality is a complex redirect to Netlify's platform
  • A 7-person team managing a $0.5M revenue business while navigating corporate absorption is a recipe for burnout
  • Search traffic is dominated by Netlify-related queries, not Stackbit-specific ones—brand identity is critically weak
No clear brand identity
Acquired by a major player (Netlify)
Negligible web traffic (#6M+ rank)
Modern tech stack (Tailwind, PWA)
Confused user journey (redirects to Netlify)
Clear product vision (AI + code web building)
Tiny team with limited resources
Dedicated leadership (Dan Barak, Ohad Eder-Pressman)

Stackbit is a cautionary tale of startup acquisition

A promising AI web builder swallowed by a larger platform, losing its identity and growth potential in the process. The 7-person team is fighting a battle they can't win without full corporate commitment.

What tech stack does Stackbit use?

33 detected
Cloud & Hosting1
Privacy & Consent1
Marketing Automation1
JavaScript Libraries1
Frontend Frameworks1
Tracking & Analytics12
G
Google Analytics
G
Google Tag Manager
S
Segment
H
HubSpot
G
Google Tag Manager
H
HubSpot
A
Analytics Service
T
Tracking Pixel
S
Segment
G
Google Static
G
Google Analytics
G
Google DoubleClick

How much traffic does Stackbit get?

Traffic & Engagement

2.8K
Monthly Visits
1.6
Pages/Visit
0:07
Avg. Duration
40%
Bounce Rate
Monthly Traffic Trend+96%
1.4K
Oct 2025
Oct
2.0K
Nov 2025
Nov
2.8K
Dec 2025
Dec

Traffic Sources

Search
43%
Direct
42%
Social
6%
Referrals
8%
Email
0%
Paid
1%

Where is Stackbit's audience located?

🌍51.4%
🌍48.6%

What keywords does Stackbit rank for?

5 keywords
1stackbit2.5K vol$0.13
2contenstack slug fiels50 vol
3is possible to create a data collection form and host on netlify?1.1K vol
4netlify forms2.1K vol$2.98
5what is slug in website670 vol$0.32

How is Stackbit's SEO?

Open Graph Image

OG Image preview
og:image

https://www.netlify.com/images/og-image-default.png

Meta Tags

title36 chars

Push your ideas to the web | Netlify

description102 chars

Build with AI or code, deploy instantly. One platform with everything you need to make real apps live.

languageEN

H1 Tags

h1Push your ideas to the web

Who works at Stackbit?

Loading leads...

What do customers think of Stackbit?

No Trustpilot reviews available for this company.

Frequently Asked Questions about Stackbit

What is Stackbit's Revenue?
Stackbit generates approximately $1M in annual revenue. With 7 employees, that's $72,500 per employee.
What does Stackbit do?
Build with AI or code, deploy instantly. One platform with everything you need to make real apps live.
How fast is Stackbit growing?
Stackbit employee count has changed by -76% year over year.
What technologies does Stackbit use?
Stackbit uses 21 technologies across their website including Security, CMS, Cloud & Hosting. Key technologies include HSTS, reCAPTCHA, Contentful, Netlify.
Who are Stackbit's competitors?
Stackbit's main competitors include TruthMD, Atrium, Bluestone PIM, Nutanix, Astreya. These companies operate in similar markets and compete for the same customer base.

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How to contact Stackbit?

Export stackbit.com Data

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About stackbit.com

Build with AI or code, deploy instantly. One platform with everything you need to make real apps live.

Company Overview

stackbit.com
Website
computers_electronics_and_technology
Industry
#6,056,581
Global Rank
2.8K
Monthly Visitors
21
Technologies
2+
Employees

Contact stackbit.com

Technology Stack

stackbit.com uses 21 technologies across their website including HSTS, reCAPTCHA, Contentful, Netlify, and more.

Security

HSTS, reCAPTCHA

CMS

Contentful

Cloud & Hosting

Netlify

Privacy & Consent

OneTrust

Marketing Automation

HubSpot

Advertising

DoubleClick Floodlight, Google Ads

Traffic & Audience

2.8K
Monthly Visits
40%
Bounce Rate
1.6
Pages/Visit
0:07
Avg. Duration

stackbit.com receives approximately 2.8K monthly visitors and ranks #6,056,581 globally. The website has a bounce rate of 40% with visitors viewing an average of 1.6 pages per visit. Users spend an average of 0:07 on the site.

The majority of stackbit.com's traffic comes from undefined, .

Frequently Asked Questions

What is stackbit.com?
Build with AI or code, deploy instantly. One platform with everything you need to make real apps live.
How much does stackbit.com cost?
You can view stackbit.com's pricing and plans on their pricing page. Visit their website for the most up-to-date pricing information.
What technologies does stackbit.com use?
stackbit.com uses 21 technologies including HSTS, reCAPTCHA, Contentful, and 15 more. View the full tech stack analysis above.
How do I contact stackbit.com?
You can contact stackbit.com via email at [email protected] or through their contact page.
What are stackbit.com's social media accounts?
stackbit.com is active on github, twitter, youtube, linkedin. You can find links to all their social media profiles in the social section above.
Is stackbit.com hiring?
Check stackbit.com's careers page for current job openings and opportunities. The company has 2+ known employees.
How popular is stackbit.com?
stackbit.com receives approximately 2.8K monthly visitors and ranks #6,056,581 globally. Traffic is growing by 35.5% month-over-month.

Related Searches

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This page provides publicly available information about stackbit.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit stackbit.com directly at https://stackbit.com.