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Stratagraph: The 1961 Mud Logging Giant
A deep dive into the legacy data play dominating the Gulf of Mexico.
In an era of AI-driven subsurface modeling, Stratagraph remains a steadfast relic of analog precision. Operating since 1961, they haven't pivoted to software; they've doubled down on the gritty, physical reality of mud logging. This isn't a SaaS startup; it's a $34M industrial workhorse.
"Stratagraph isn't selling software subscriptions; they are selling the physical verification of geological reality."
The Legacy Traffic Moat
With only 1,555 monthly visits and a global rank of #8.5M, Stratagraph looks invisible online. But that's misleading. 42% of their traffic is direct—engineers and geologists typing the URL by hand. This indicates a captive B2B audience that doesn't need Google to find them. They aren't chasing SEO; they're chasing drill bits.
The Human Sensor Network
Stratagraph's workforce of 139 isn't just headcount; it's a distributed sensor network. Unlike tech companies outsourcing support, Stratagraph's key people—from VP of Recruiting Scott Bentley to Business Dev Manager Lee Prejean—focus on field deployment. Their service stack (FID gas detection, Mass Spec, XRF) relies on human geologists on rigs, not just algorithms in the cloud.
The search data reveals their reality: 'mud logger' (490 monthly volume) and 'trainee mudlogger' (250 volume) dominate their organic footprint. This suggests their digital presence is primarily a recruitment funnel for a high-turnover, high-skill labor force, rather than a lead generation engine for new clients. They are hiring the boots on the ground, not selling to the C-suite.
- The 'Pioneer' Positioning: They market their 1961 founding not as a vintage badge, but as proof of survival in the volatile Gulf of Mexico market.
- Tech Stack Pragmatism: Their use of jQuery, Bootstrap, and Zendesk signals a 'build it once, run it forever' mentality—functional over flashy.
- The Recruitment Engine: The careers page is a critical asset, funneling candidates into a niche industry where Stratagraph remains a dominant employer.
The Unsexy Data Titan
Stratagraph proves that in heavy industry, longevity beats disruption. While startups burn cash on UI/UX, this mud logging pioneer profits from the mud itself.
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Home » Stratagraph, Inc.
Stratagraph is a pioneer in the mud logging industry. Provided services include mudlogging and gas detection, geosteering, geochemistry, production chemicals, and unmanned gas detection. Since 1961, Stratagraph has been providing quality, reliable and accurate data services throughout the Gulf of Mexico, across North America, and overseas. This organization is also proud of its immense experience throughout Texas and the many basins throughout North America.Stratagraph delivers outstanding service with industry-leading FID gas detection and efficient data acquisition services. Stratagraph offers numerous geological services including Geosteering, Mass Spec, FID, XRF analysis, cutting analysis, and much more
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About stratagraph.com
Stratagraph is a pioneer in the mud logging industry. Provided services include mudlogging and gas detection, geosteering, geochemistry, production chemicals, and unmanned gas detection. Since 1961, Stratagraph has been providing quality, reliable and accurate data services throughout the Gulf of Mexico, across North America, and overseas. This organization is also proud of its immense experience throughout Texas and the many basins throughout North America.Stratagraph delivers outstanding service with industry-leading FID gas detection and efficient data acquisition services. Stratagraph offers numerous geological services including Geosteering, Mass Spec, FID, XRF analysis, cutting analysis, and much more
Company Overview
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Technology Stack
stratagraph.com uses 14 technologies across their website including HSTS, reCAPTCHA, PHP, WordPress, and more.
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HSTS, reCAPTCHA
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PHP
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WordPress
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Zendesk
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Twitter Cards, RSS, PWA
Traffic & Audience
stratagraph.com receives approximately 1.6K monthly visitors and ranks #8,515,959 globally. The website has a bounce rate of 33% with visitors viewing an average of 2.5 pages per visit. Users spend an average of 0:59 on the site.
The majority of stratagraph.com's traffic comes from .
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