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SuperiorPRO: The $9.5M Renovation Powerhouse
A deep dive into Atlanta's top exterior home renovation specialist
In a crowded market of contractors, SuperiorPRO isn't just fixing roofs—they're building a $9.5M regional empire on the back of targeted local SEO and a focused service menu. This is how a 41-person team dominates Atlanta's exterior renovation space.
"They don't try to be everything to everyone. They own Atlanta's exterior renovation market one keyword at a time."
The Hyper-Local SEO Strategy
SuperiorPRO's traffic data reveals a masterclass in local domination. While 'paint' drives 598,990 monthly searches, they're not chasing that broad term. Instead, they own specific, high-intent queries like 'roofing roswell, ga' (790 monthly volume) and 'garage door painting' (590 monthly). This surgical approach converts browsers into buyers. Their 45% organic search traffic share proves that when Atlanta homeowners need exterior work, they find SuperiorPRO first—often through these exact local keywords.
The Revenue-to-Traffic Ratio
With 33,000 monthly visits generating $9.5M in revenue, SuperiorPRO achieves approximately $287 per visitor. This exceptional conversion efficiency suggests a highly qualified audience, premium pricing, and a sales process that converts intent into high-ticket projects. Compare this to broader home improvement sites that see higher traffic but lower per-visitor value—SuperiorPRO's focused approach yields superior economics.
The company's tech stack (Tailwind CSS, Bootstrap, Google Analytics, Zendesk) shows investment in conversion optimization, not just aesthetics. Their social presence across Twitter, Facebook, LinkedIn, and Instagram creates multiple touchpoints for a demographic that researches extensively before committing to five-figure renovation projects.
- Service Focus: Windows, Siding, Doors, Painting, Roofing—no kitchen/bath distractions
- Geographic Precision: Atlanta + surrounding areas only, preventing brand dilution
- Leadership Structure: Clear hierarchy with President, Managers, and Project Managers
- Traffic Quality: 38% direct traffic indicates strong brand recall and repeat business
The Blueprint for Regional Dominance
SuperiorPRO proves that depth beats breadth in local services. Their $9.5M revenue on 33K monthly visits shows that dominating a specific geography with focused expertise outperforms national scale. For investors and founders: The opportunity lies not in being the biggest player, but in being the most relevant player in your specific market.
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Meta Tags
Top Exterior Home Renovation | Windows, Siding & Doors in Atlanta | SuperiorPRO
SuperiorPRO delivers premium exterior home renovation in Atlanta & surrounding areas. Expert window replacement, siding, doors, painting, roofing & more.
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About superiorpro.com
SuperiorPRO delivers premium exterior home renovation in Atlanta & surrounding areas. Expert window replacement, siding, doors, painting, roofing & more.
Company Overview
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Technology Stack
superiorpro.com uses 22 technologies across their website including Wistia, Font Awesome, Google Fonts, HSTS, and more.
Video
Wistia
Fonts
Font Awesome, Google Fonts
Security
HSTS
Programming Languages
PHP
CDN
cdnjs, jsDelivr
Cloud & Hosting
Cloudflare
Traffic & Audience
superiorpro.com receives approximately 33.0K monthly visitors and ranks #989,638 globally. The website has a bounce rate of 74% with visitors viewing an average of 1.4 pages per visit. Users spend an average of 0:31 on the site.
The majority of superiorpro.com's traffic comes from .
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