supershuttle.com
Get leads like Supershuttle — and thousands more
Build targeted lists by tech stack, traffic, and more
SuperShuttle: The $668M Bet on Airport Nostalgia
Analyzing a legacy brand's fight against Uber in the airport transfer space
SuperShuttle isn't just a transportation company—it's a $668M lesson in market dynamics. While competitors chase growth at all costs, this legacy brand dominates a specific, high-value niche: the reliable, predictable airport transfer.
"In a world of Uber and Lyft, SuperShuttle proves that reliability beats convenience when the stakes are highest: catching a flight."
The Niche That Outlasts Disruption
SuperShuttle's 1,455 employees serve a specific traveler: the business executive, the anxious family, the traveler who values predictability over price. With 55% organic search traffic, they own the 'super shuttle' keyword (4,840 monthly searches) because they *are* the category. This isn't accidental—it's a strategic moat built on brand recognition that Uber can't easily replicate.
The 80/20 Geographic Trap
Here's the revealing data: 80% of their traffic comes from an undefined source—likely the US. They're hyper-localized, dominating LAX (850 monthly searches for 'lax shuttle') and Ontario airports. This isn't a global play; it's a regional fortress strategy. While they rank #331,288 globally, they own the airport corridors where margins are thickest.
The technology stack tells a story of a company optimizing for reliability, not innovation. jQuery, Bootstrap, and Cloudflare suggest a stable, enterprise-grade platform built to handle bookings, not to reinvent them. They're not chasing AI or flashy features—they're ensuring the booking button works every time. For a transportation company, uptime is more valuable than UX novelty.
- Revenue per employee: ~$459K (extremely high for transportation)
- Owned search terms capture 7,980 monthly searches for branded queries
- Trustpilot score reveals a critical vulnerability: 1.3/5 suggests operational friction
- Franchise model (Rudy Altamirano as Franchise Manager) allows scaling without heavy capex
The $668M Question: Can Legacy Beat Disruption?
SuperShuttle's real product isn't transportation—it's peace of mind for the traveler who can't afford a missed flight. In that specific moment, Uber's convenience is irrelevant; reliability is everything. The 1.3/5 rating suggests they're losing the operational battle, but the revenue proves the market still exists.
What tech stack does Supershuttle use?
How much traffic does Supershuttle get?
Traffic & Engagement
Traffic Sources
Where is Supershuttle's audience located?
What keywords does Supershuttle rank for?
5 keywordsHow is Supershuttle's SEO?
Open Graph Image
https://www.supershuttle.com/wp-content/uploads/2019/03/welcome-back.png
Meta Tags
Supershuttle Express, ExecuCar, Shared Ride & HOV
Experience convenient and reliable airport transportation with SuperShuttle's Express, ExecuCar, Shared Ride & HOV services. Book your ride now!
Home
Schema Types
What is Supershuttle's revenue?
Who competes with Supershuttle?
Who works at Supershuttle?
Loading leads...
What do customers think of Supershuttle?
Supershuttle
Categories
Activity & Engagement
Contact Information
Reviews (20)
Excessive fee to use credit card
Advertised price for trip from Auckland Airport to CBD is $30. Before I boarded driver asked if was paying by card. I told him I was and he said there is a 3 percent card fee. Seems a bit on the high side but I said okay. Should have been 90 cents for a total of $30.90. I didn't realize until I checked my account that I was charged $33.00, which was a fee of 10 percent. I wonder how many others are similarly ripped off. I won't use Super Shuttle again.
Scammed
They hustled myself and my wife out of 50 bucks in Auckland by saying the yellow shuttle finishes at 12 midnight. We get to the ibis hotel and find out the yellow shuttle is 24 hours. Never again crooks.
Had the very worst experience
Had the very worst experience. They changed my pick up time to an hour and 15 minutes later, while I was in the air. There was no communication. They lied about the drivers location. It cost me double what two Ubers would have cost, and cost me twice as much time as well. Be ware, this is no way to run a business.
Definitely wouldn’t recommend
Definitely wouldn’t recommend. Booked a ride to the airport, driver asked me if they could take a detour to an atm so I could pay them in cash. I said no as I needed the receipt. After that they were very rude and wouldn’t even help get my bags out of the car.
Do NOT use this company
I booked a ride from Kansas International Airport to Lawrence, KA. The flight was on time and I followed the instructions provided. The car was not waiting for me. The customer service representative was rude and totally unwilling to help. In the end, I had to pay for a taxi myself. I requested a refund from SuperShuttle but they have not responded.
Frequently Asked Questions about Supershuttle
What is Supershuttle's Revenue?
What does Supershuttle do?
What technologies does Supershuttle use?
Who are Supershuttle's competitors?
What do customers think of Supershuttle?
Export Data
Unlock all exports
Download CSVs, JSONs & full reports
How to contact Supershuttle?
Contact Information
Export supershuttle.com Data
Download the complete tech stack, analytics, leads, and company data for supershuttle.com in JSON or CSV format. Use it for your sales pipeline, competitive analysis, or research.
Raw JSON Data
Click "Show" to view the raw API response data
About supershuttle.com
Experience convenient and reliable airport transportation with SuperShuttle's Express, ExecuCar, Shared Ride & HOV services. Book your ride now!
Company Overview
supershuttle.com Social Media
Contact supershuttle.com
Phone Numbers
Technology Stack
supershuttle.com uses 18 technologies across their website including Leaflet, Font Awesome, Adobe Fonts, PHP, and more.
Maps
Leaflet
Fonts
Font Awesome, Adobe Fonts, Google Fonts
Programming Languages
PHP
CMS
WordPress
Cloud & Hosting
Cloudflare
Privacy & Consent
Termly
Traffic & Audience
supershuttle.com receives approximately 95.3K monthly visitors and ranks #331,288 globally. The website has a bounce rate of 34% with visitors viewing an average of 3.5 pages per visit. Users spend an average of 2:18 on the site.
The majority of supershuttle.com's traffic comes from undefined, undefined, .
Frequently Asked Questions
What is supershuttle.com?
What technologies does supershuttle.com use?
How do I contact supershuttle.com?
What are supershuttle.com's social media accounts?
How popular is supershuttle.com?
Related Searches
This page provides publicly available information about supershuttle.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit supershuttle.com directly at https://supershuttle.com.