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The Ghost in the Machine: Suraksha NGO
An organization with $43M revenue but zero web traffic reveals a critical digital divide.
Imagine a non-profit generating $43 million annually, employing over 300 people, yet having absolutely no digital footprint. This isn't a hypothetical scenario; this is the reality of suraksha-ngo.org. The site returns a stark '404 Error'—a digital void that stands in sharp contrast to the organization's financial muscle.
"A $43M organization with zero web traffic isn't a tech failure—it's a strategic blind spot."
The Operational Paradox
With a headcount of 307 and substantial revenue, Suraksha operates at the scale of a mid-sized tech startup. Yet, their primary digital touchpoint is a broken WordPress page. This suggests an organization heavily reliant on traditional, offline funding channels—government grants or institutional donors—where digital presence is secondary to bureaucratic compliance and direct relationships.
The Digital Black Hole
The data reveals a complete absence of organic search traffic, keywords, or backlinks. While their social profiles (Twitter, Facebook, Instagram) exist, they act as isolated silos rather than traffic drivers to a central hub. For a founder or investor, this signals a massive untapped asset: a $43M entity with zero SEO competition and infinite room to capture the 'non-profit tech' market share.
The technology stack—WordPress, jQuery, Bootstrap, Tailwind CSS—indicates a modern foundation that was likely built but never maintained or launched. It’s the digital equivalent of a skyscraper with the lights off. The presence of Google Maps suggests a focus on location-based services, possibly community centers or field offices, yet the lack of a functional contact page renders them unreachable to the public.
- Revenue Scale: $43M puts them in the top 1% of NGOs globally.
- Digital Isolation: Zero organic visibility despite high-value operations.
- Tech Stack: Modern tools (Tailwind, Bootstrap) deployed on a dead site.
- Social Disconnect: Active social handles with no central web destination.
The Ultimate Undervalued Asset
Suraksha isn't a failing NGO; it's a sleeping giant waiting for a digital transformation to unlock its next growth phase.
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About suraksha-ngo.org
Just another WordPress site
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suraksha-ngo.org Key Pages
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Technology Stack
suraksha-ngo.org uses 8 technologies across their website including Google Maps, Font Awesome, PHP, and more.
Maps
Google Maps
Fonts
Font Awesome
Programming Languages
PHP
CMS
WordPress
Web Standards
RSS
CSS Frameworks
Bootstrap, Tailwind CSS
Traffic & Audience
suraksha-ngo.org receives approximately 0 monthly visitors. The website has a bounce rate of 0% with visitors viewing an average of 0.0 pages per visit. Users spend an average of 0:00 on the site.
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