9:41
swag.com
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swag.com

18 technologies
VerifiedVisit121.6K/mo$25M9918 Tech25 Leads
Deep Dive

Swag.com: The Anti-Startup in Promotional Merch

How a 99-person team captured $24.8M in revenue by ignoring Silicon Valley's playbook

In an industry drowning in catalogs and cold calls, Swag.com is betting that a simple website and a single click can win. They're not wrong. With 121,576 monthly visits and a clean $24.8M in revenue, they've built a fortress in the boring but lucrative world of promotional products.

$24.8M
annual revenue
99
employees
121K
monthly visits
47%
direct traffic

"Their secret isn't technology—it's trust. When 47% of your traffic types your domain directly, you've won the brand game."

The Silent Acquisition Engine

Swag.com's traffic profile reveals a masterclass in B2B retention. With 44% organic search and 47% direct traffic, they've built a moat where customers return without being chased by ads. The 121K monthly visitors aren't just browsing—they're buyers who've already decided. This is the opposite of the viral growth hacks that dominate tech conversations. It's the slow, compounding power of reliability.

The Keyword Contrarian

While competitors fight for 'cheap swag' (230 monthly searches), Swag.com owns the high-intent 'swag' keyword with 107,690 monthly searches. That's 468x the volume of 'cheap swag.' They're not competing on price; they're competing on brand authority. Their keyword strategy reveals a fundamental truth: when you own the category name, you own the category.

The tech stack tells the story of a company that's optimized for conversion, not novelty. Bootstrap, Google Analytics, and AWS CloudFront form a boring, reliable foundation. No trendy frameworks, no experimental tools. They're using Intercom for customer service and Facebook Pixel for retargeting—classic enterprise SaaS patterns applied to a traditional industry. The 18 technologies detected are all battle-tested, not bleeding-edge.

  • Owns the category-defining keyword with 107K monthly searches
  • 47% direct traffic proves brand dominance over marketing dependency
  • 99 employees generating $25M = $250K revenue per employee
  • B2B retention engine fueled by new hire swag and enterprise programs
No viral social presence
Direct traffic that converts without persuasion
No celebrity endorsements
Organic search dominance for category keywords
No trendy design aesthetic
Enterprise-grade reliability that scales
No 'growth hacking' shortcuts
Profitable unit economics from day one

The Unsexy Billion-Dollar Playbook

Swag.com proves that in B2B, boring is the new sexy. They're not building a unicorn—they're building a cash-generating machine that outlasts every hype cycle.

What tech stack does Swag use?

46 detected
Marketing Automation1
Customer Support1
E-commerce & Payments1
UI Libraries1
CSS Frameworks1
JavaScript Libraries1
Tracking & Analytics28
G
Google Analytics
G
Google Tag Manager
F
Facebook Pixel
F
Facebook Pixel
L
LinkedIn Insight Tag
M
Microsoft Clarity
P
Pinterest Tag
R
Reddit Pixel
M
Microsoft Ads (Bing)
I
Intercom
H
HubSpot
G
Google Analytics
G
Google Tag Manager
G
Google DoubleClick
F
Facebook Pixel
R
Reddit
B
Bing
L
LinkedIn Insight Tag
H
HubSpot
T
Tracking Service
M
Microsoft Clarity
A
Analytics Service
T
Tracking Pixel
G
Google Ads
L
LinkedIn
P
Pinterest
F
Facebook
I
Intercom

How much traffic does Swag get?

Traffic & Engagement

121.6K
Monthly Visits
2.4
Pages/Visit
0:42
Avg. Duration
45%
Bounce Rate
Monthly Traffic Trend-22%
155.9K
Oct 2025
Oct
137.7K
Nov 2025
Nov
121.6K
Dec 2025
Dec

Traffic Sources

Search
44%
Direct
47%
Social
2%
Referrals
6%
Email
0%
Paid
1%

Where is Swag's audience located?

🌍58.6%
🌍3.4%
🌍2.6%
🌍2.3%
🌍2.0%

What keywords does Swag rank for?

5 keywords
1swag107.7K vol$1.85
2new hire swag320 vol
3cheap swag sites230 vol
4who supplies eos lip balm promotional products240 vol
5branded leuchturm notebook230 vol

How is Swag's SEO?

Open Graph Image

OG Image preview
og:image

https://swag-image-proxy.out.swag.com/convert/swag-prod/main_page_screenshot.jpg?format=jpg&height=700

Meta Tags

title53 chars

Swag.com - Promotional Products & Branded Merchandise

description153 chars

Swag.com is your all-in one platform for promotional products and branded merchandise. Shop and ship the highest quality swag with the click of a button.

languageEN

H1 Tags

h1Swag Simplified.

Schema Types

OrganizationWebSite

Who works at Swag?

Loading leads...

What do customers think of Swag?

Swag.com

Swag.com

0.0
0 reviews

Categories

Promotional Products Supplier#undefinedInternet Marketing Service#undefinedPromotional Item Store#undefined

Activity & Engagement

Reply Rate
0%
Avg. Reply Time
0.0 days

Contact Information

Reviews (0)

Filter by rating:

No reviews found. Reviews may not be available in the initial page load. Try refreshing or check the Trustpilot page directly.

Frequently Asked Questions about Swag

What is Swag's Revenue?
Swag generates approximately $25M in annual revenue. With 99 employees, that's $250,000 per employee.
What does Swag do?
Swag.com is your all-in one platform for promotional products and branded merchandise. Shop and ship the highest quality swag with the click of a button.
How fast is Swag growing?
Swag employee count has changed by -3% year over year.
What technologies does Swag use?
Swag uses 18 technologies across their website including Cloud & Hosting, Marketing Automation, Advertising. Key technologies include Amazon Web Services, AWS CloudFront, HubSpot, DoubleClick Floodlight, Awin.
Who are Swag's competitors?
Swag's main competitors include DemocratandChronicle.com, Initiative, Place Exchange, Pros and Content Community, KRILL TECHNOLOGIES. These companies operate in similar markets and compete for the same customer base.
What do customers think of Swag?
Swag has a Trustpilot score of 0.0 out of 5 (0 stars).

Export Data

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How to contact Swag?

What are Swag's key pages?

Export swag.com Data

Download the complete tech stack, analytics, leads, and company data for swag.com in JSON or CSV format. Use it for your sales pipeline, competitive analysis, or research.

Raw JSON Data

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About swag.com

Swag.com is your all-in one platform for promotional products and branded merchandise. Shop and ship the highest quality swag with the click of a button.

Company Overview

swag.com
Website
business_and_consumer_services
Industry
#308,255
Global Rank
121.6K
Monthly Visitors
18
Technologies
25+
Employees

Contact swag.com

Technology Stack

swag.com uses 18 technologies across their website including Amazon Web Services, AWS CloudFront, HubSpot, DoubleClick Floodlight, Awin, and more.

Cloud & Hosting

Amazon Web Services, AWS CloudFront

Marketing Automation

HubSpot

Advertising

DoubleClick Floodlight, Awin, Microsoft Ads, Pinterest Tag +3 more

Customer Support

Intercom

E-commerce & Payments

Stripe

Analytics & Marketing

Clarity, Google Tag Manager, Google Analytics

Traffic & Audience

121.6K
Monthly Visits
45%
Bounce Rate
2.4
Pages/Visit
0:42
Avg. Duration

swag.com receives approximately 121.6K monthly visitors and ranks #308,255 globally. The website has a bounce rate of 45% with visitors viewing an average of 2.4 pages per visit. Users spend an average of 0:42 on the site.

The majority of swag.com's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is swag.com?
Swag.com is your all-in one platform for promotional products and branded merchandise. Shop and ship the highest quality swag with the click of a button.
What technologies does swag.com use?
swag.com uses 18 technologies including Amazon Web Services, AWS CloudFront, HubSpot, and 12 more. View the full tech stack analysis above.
How do I contact swag.com?
You can contact swag.com via email at [email protected] or through their contact page.
How popular is swag.com?
swag.com receives approximately 121.6K monthly visitors and ranks #308,255 globally. Traffic is declining by 11.7% month-over-month.

Related Searches

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This page provides publicly available information about swag.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit swag.com directly at https://swag.com.