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Tapin2: The Silent Giant of Stadium Ordering
A $2.6M bootstrapped powerhouse processing 350K monthly visits through venue-first mobile ordering.
While everyone chases restaurant POS, Tapin2 quietly built a mobile ordering monopoly inside America's biggest stadiums. They aren't selling software; they're selling the ability to skip a 15-minute beer line at Angel Stadium.
"Tapin2 isn't competing with Toast or Square; they're building a vertical-specific moat that generic POS systems can't touch."
The Venue-First Strategy
Tapin2 ignores the saturated restaurant market to dominate high-volume venues. Their traffic data reveals the strategy: 93% of visits come from undefined (likely US) markets, with keywords like 'Angel Stadium' and 'Angels Online' driving discovery. They don't chase 'food delivery'—they own the specific venue experience.
The Efficiency Play
With only 26 employees generating $2.6M in revenue, Tapin2 achieves $100K revenue per employee. This isn't a growth-at-all-costs startup; it's a precision-engineered machine. The 49% direct traffic rate proves customers aren't finding them by accident—they're returning to the platform because it solves a specific, recurring pain point: waiting in line.
The tech stack reveals a pragmatic approach. ASP.NET backend paired with modern frontend frameworks (Tailwind, React/Ant Design) suggests they value stability over bleeding-edge trends. Cloudflare for security and Google Fonts for design—they're optimizing for reliability and speed, not showing off.
- Bootstrapped discipline: No funding rounds, pure revenue growth
- Vertical lock-in: Owning the stadium/venue niche prevents churn
- Data leverage: 35% organic traffic means they rank for intent, not just brand
- High-touch service: VP of Client Services signals enterprise-grade support
The Unsexy Billion-Dollar Play
While SaaS investors chase AI wrappers, Tapin2 proves that boring, vertical-specific infrastructure with 200K+ monthly users is the real money.
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Meta Tags
Tapin2 | Mobile Ordering | Self-Service Ordering
A highly flexible and configurable mobile and self-service ordering platform designed to extend the traditional POS with customer-facing, portable, and mobile ordering capabilities.
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About tapin2.co
A highly flexible and configurable mobile and self-service ordering platform designed to extend the traditional POS with customer-facing, portable, and mobile ordering capabilities.
Company Overview
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Technology Stack
tapin2.co uses 8 technologies across their website including Google Fonts, reCAPTCHA, ASP.NET, and more.
Fonts
Google Fonts
Security
reCAPTCHA
Backend Frameworks
ASP.NET
Cloud & Hosting
Cloudflare
UI Libraries
Ant Design
CSS Frameworks
Bootstrap, Tailwind CSS
Traffic & Audience
tapin2.co receives approximately 353.1K monthly visitors and ranks #114,541 globally. The website has a bounce rate of 19% with visitors viewing an average of 4.8 pages per visit. Users spend an average of 2:23 on the site.
The majority of tapin2.co's traffic comes from undefined, .
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This page provides publicly available information about tapin2.co. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit tapin2.co directly at https://tapin2.co.