tdbbsllc.com
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The $14.8M Dog Treat Mystery
Why a company with zero public traffic data is worth your attention
In the opaque world of e-commerce, tdbbsllc.com represents the ultimate paradox: a $14.8M revenue company with literally zero measurable digital footprint. This isn't a failure of tracking—it's a masterclass in operational efficiency that bypasses traditional growth playbooks entirely.
"When a consumer goods company has zero web traffic but $14.8M in revenue, they've solved distribution in ways that make DTC look amateur."
The B2B2C Fortress
TDBBS LLC (The Dog Bakery Biscuit & Snack Company) has built an invisible empire through strategic B2B2C distribution. With 68 employees generating $217K per head in revenue, they're not chasing customers online—they're embedded in retail supply chains where margins are fatter and competition is thinner. This is the anti-DTC model: no customer acquisition costs, no digital marketing arms race, just pure wholesale efficiency.
Leadership Architecture
The executive team tells the story: Thomas Goundrey (President & CEO) leads with Andrea Blades (Interim CMO), Ellen Reiser (Director of IT), Carmen Serrano (HR Director), and Matthew Shamlian (Director of Finance). Notice what's missing? No Chief Growth Officer. No Head of Digital. No VP of E-commerce. This is a company optimized for operations, not online acquisition.
The tech stack reveals a hybrid approach: jQuery, Slick, GSAP, Tailwind CSS, and Bootstrap suggest a functional but not cutting-edge web presence. Google Analytics and Tag Manager are installed, yet traffic reads zero—either they're blocking trackers, using the site purely as a digital brochure, or all sales happen through third-party retailers. Cloudflare and AWS CloudFront provide enterprise-grade infrastructure for what appears to be a simple informational site.
- Revenue per employee: $217K (efficient for consumer goods)
- Funding efficiency: $14.8M revenue on $3.3M investment (4.5x multiple)
- No measurable web traffic = no dependency on paid acquisition
- Enterprise tech stack for what might be a simple B2B portal
The Invisible Giant
TDBBS proves that in consumer goods, distribution beats digital every time. While startups burn millions on CAC, they're quietly building a $14.8M business through channels that don't track in SimilarWeb. This is how you win without playing the growth game.
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Technology Stack
tdbbsllc.com uses 15 technologies across their website including AudioEye, Cloudinary, cdnjs, and more.
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AudioEye
Media
Cloudinary
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cdnjs
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Amazon Web Services, AWS CloudFront, Cloudflare
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OneTrust
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tdbbsllc.com receives approximately 0 monthly visitors. The website has a bounce rate of 0% with visitors viewing an average of 0.0 pages per visit. Users spend an average of 0:00 on the site.
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