tdtny.com
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TDTNY: The $30M Digital Enigma
Unpacking a boutique agency with enterprise revenue and zero digital footprint
In a digital age where agencies scream for attention, TDT New York operates in near silence. With $29.5M in revenue and 118 employees, this isn't a scrappy startup—it's a stealthy revenue engine. But with less than 1,000 monthly visits and no social presence, something doesn't add up.
"This isn't a digital agency—it's a $30M ghost in the machine."
The Revenue Paradox
TDTNY defies conventional agency metrics. While most digital agencies fight for online visibility, this firm generates $29.5M annually with a website that attracts fewer visitors than a local coffee shop. The data suggests two possibilities: either their client work is entirely referral-based and offline, or their digital presence is intentionally minimal to filter for high-value clients only. With 118 employees, they're mid-sized but command revenue that rivals much larger firms.
The Stealth Growth Model
Their traffic profile is bizarrely top-heavy. The top two keywords—'French Heritage Society' variants—each have 160 monthly searches, yet TDTNY ranks for them. This suggests deep, long-term client relationships rather than transactional work. The 42% direct traffic (higher than organic) confirms a referral-driven business. In an industry obsessed with lead generation, TDTNY has built a moat by being unfindable.
The technology stack reveals a pragmatic approach: Squarespace for speed, Tailwind for efficiency, and no flashy frameworks. They're not building custom platforms—they're delivering results. The team structure is telling: a founder (Tristan de Terves), an organizational director, an IT admin, and a quality auditor. This isn't a creative factory; it's a precision instrument.
- Revenue per employee: ~$250K (exceptionally high for agencies)
- Traffic profile: 100% undefined country suggests data gaps or international clients
- Tech stack: Lightweight and maintenance-focused, not bleeding-edge
- Client focus: Heritage brands (French Heritage Society) and luxury (Barneys NY reference)
The Ultimate Anti-Agency
TDTNY proves that in a noisy digital world, silence can be the most powerful brand voice. They're not selling services—they're selling outcomes, and they don't need to shout to do it.
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Open Graph Image
http://static1.squarespace.com/static/53d95217e4b02def243f5a3f/t/556e0397e4b0d3af1764a9a9/1433273240937/TDT+Logo_black.png?format=1500w
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TDT New York
A full service digital agency that implifies your brand voice.
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About tdtny.com
A full service digital agency that implifies your brand voice.
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Technology Stack
tdtny.com uses 10 technologies across their website including Adobe Fonts, Squarespace, Google Analytics, and more.
Fonts
Adobe Fonts
CMS
Squarespace
Analytics & Marketing
Google Analytics
Performance
Lazy Loading, Priority Hints
Web Standards
Twitter Cards, RSS
CSS Frameworks
Bootstrap, Tailwind CSS
Traffic & Audience
tdtny.com receives approximately 908 monthly visitors. The website has a bounce rate of 39% with visitors viewing an average of 1.1 pages per visit. Users spend an average of 0:00 on the site.
The majority of tdtny.com's traffic comes from .
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