In a recruiting industry dominated by giants like Indeed and LinkedIn, a 72-person firm called Techead is quietly building a $7.8M business by doing what the platforms can't: owning the relationship. With traffic that's 47% direct—nearly double the industry average—they're not just hunting for candidates; they're building a destination.

"When 47% of your traffic is direct, you're not a job board—you're a destination. Techead has cracked the code on brand loyalty in a transactional industry."

The tech stack is minimal—just Cloudflare detected—which suggests a lean, focused operation. No fancy AI matching algorithms, no bloated feature sets. This is a company that invests in people and relationships, not tech theater. The 72 employees generate $7.8M in revenue, translating to about $108K per employee—respectable for a recruiting firm that likely operates on thin margins.

• Federal contracting specialization creates high barriers to entry
• Direct traffic dominance (47%) indicates strong brand equity
• Niche keyword strategy targets qualified, not just numerous, candidates
• Lean operations with minimal tech overhead