tetris.com
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Tetris.com: The 40-Year-Old Titan
How a 1984 game still commands 6.8M visits monthly through pure brand equity
In 1984, a Soviet programmer created a simple puzzle game. Four decades later, his creation generates $5.2M annually from a website with just 32 employees—proving that legacy IP, when managed correctly, is the ultimate moat.
"Tetris doesn't need innovation—it needs stewardship. The website is a masterclass in brand preservation."
The Traffic Paradox
56% of traffic is direct—people typing 'tetris.com' into their browser. This isn't SEO magic; it's cultural osmosis. For comparison, most gaming sites fight for 20-30% direct traffic. Tetris owns the category so completely that it doesn't need to chase keywords. The 43% organic search is essentially free marketing for a term that has 1.8M monthly searches globally.
The Silent Global Empire
The top countries are mysteriously labeled 'undefined'—a technical quirk that ironically underscores their global reach. With 259,009 backlinks and presence in Korean (테트리스), Japanese, and English markets, Tetris operates as a borderless franchise. The 32-person team at The Tetris Company manages licensing for everything from mobile apps to luxury watches, turning a 40-year-old game into a perpetual motion machine.
What's most striking is their tech stack: Tailwind CSS, Bootstrap, Ant Design. They're not reinventing the wheel—they're building a clean, functional portal for a brand that sells itself. The site's primary job is conversion, not discovery. Every click is someone who already knows what they want.
- Zero venture capital, zero burn rate—pure profitability
- The 'Tetris Effect' is now a psychological term, proving cultural penetration
- Mobile downloads are the primary revenue driver, not the website itself
- Maya Rogers leads with a licensing-first strategy, not a product-first approach
Tetris.com is a $5.2M monument to the power of doing nothing wrong
While competitors chase trends, this site proves that owning a category is better than competing in one. The real product isn't the game—it's the Tetris trademark itself.
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Open Graph Image
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Meta Tags
The Official Tetris Website | Tetris
Created in 1984, the Tetris® brand is one of the leading and most distinctive video game brands and franchises in the world.
The Official Tetris Website
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About tetris.com
Created in 1984, the Tetris® brand is one of the leading and most distinctive video game brands and franchises in the world.
Company Overview
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Technology Stack
tetris.com uses 17 technologies across their website including YouTube Embed, Google Fonts, HSTS, and more.
Video
YouTube Embed
Fonts
Google Fonts
Security
HSTS
Cloud & Hosting
Vercel
Advertising
DoubleClick Floodlight
Analytics & Marketing
Clarity, Google Tag Manager, Google Analytics
Traffic & Audience
tetris.com receives approximately 6.8M monthly visitors and ranks #11,756 globally. The website has a bounce rate of 53% with visitors viewing an average of 2.1 pages per visit. Users spend an average of 4:26 on the site.
The majority of tetris.com's traffic comes from undefined, undefined, .
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This page provides publicly available information about tetris.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit tetris.com directly at https://tetris.com.