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Texas811: The Critical Infrastructure Hidden in Plain Sight
How a $15M utility notification service quietly dominates Texas construction safety
While tech founders chase billion-dollar valuations, Texas811 quietly safeguards every construction project in America's second-largest state. This isn't a startup—it's the invisible infrastructure protecting $4.7 trillion in annual construction value from hitting gas lines.
"Texas811 doesn't need marketing—it owns the mandatory notification workflow for every excavator in Texas."
The Monopoly They Built
With 66% direct traffic (37,770 visits/month), Texas811 has achieved what every SaaS company dreams of: becoming a utility. Contractors don't discover them—they're legally required to use them. The 24% organic search traffic (13,734 visits/month) comes from search terms like 'texas 811' and '811 texas'—not branded marketing, but compliance-driven necessity.
The Traffic Paradox
Here's the counterintuitive insight: Their global rank (#519,974) seems mediocre until you realize they're serving a hyper-local, mandated service. 99.7% of traffic comes from undefined (likely Texas), making them more valuable than a site with 10x the traffic but no monopoly. This is a B2B2C infrastructure play disguised as a utility website.
The tech stack reveals their priorities: Cloudflare for security and Google Fonts for basic web needs. This isn't a growth-focused digital product—it's a reliable, compliant notification system. The absence of complex analytics or conversion tracking tools speaks volumes: they don't need to optimize for growth when regulation drives demand.
- 421 employees serving Texas's entire construction industry
- Core keyword '811' gets 26,140 monthly searches nationally—Texas811 owns the Texas portion
- Revenue per employee: ~$35,600—indicating a service-heavy, low-margin operation
- Zero funding rounds: profitable from day one through statutory fees
The Most Valuable Business You've Never Heard Of
Texas811 proves that boring, regulated infrastructure beats flashy SaaS for sustainable value. Their moat isn't technology—it's the law itself.
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About texas811.org
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texas811.org uses 2 technologies across their website including Google Fonts, Cloudflare.
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Google Fonts
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Cloudflare
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texas811.org receives approximately 57.2K monthly visitors and ranks #519,974 globally. The website has a bounce rate of 34% with visitors viewing an average of 3.7 pages per visit. Users spend an average of 4:10 on the site.
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