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thestreet.com
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thestreet.com

1 technologies
VerifiedVisit26.9M/mo$80M2721 Tech15 Leads
Deep Dive

TheStreet: Finance Media's Enduring Titan

26M monthly visits and a 10M backlink fortress built on SEO goldmines

In a digital landscape where financial media outlets rise and fall with market cycles, TheStreet.com remains an unshakable monument. With 26.8 million monthly visits, it's not just reporting on the market—it's the infrastructure the market relies on.

26.8M
monthly visits
#2,792
global rank
51%
organic search traffic
10M+
backlinks

"TheStreet doesn't chase trends—it dominates the search results for the trends everyone else is chasing."

The SEO Fortress

While competitors fight for breaking news, TheStreet has built an impenetrable SEO moat. Their 10 million backlinks aren't accidental—they're the result of ranking for finance's most valuable keywords: 's&p 500' (2.3M monthly searches), 'silver price' (1.7M), and 'btc' (3.3M). This isn't content marketing; it's search engine real estate acquisition.

The Traffic Paradox

Here's the fascinating contradiction: 87.6% of their traffic comes from an undefined country—likely the US, but the data obscures it. Meanwhile, their Trustpilot rating sits at a dismal 2.3/5 from just 6 reviews. This suggests a massive, loyal readership that doesn't bother to rate the service, while a vocal minority drags down their public reputation. It's the classic sign of a utility, not a community.

TheStreet's financials tell a story of scale without explosive growth. With $79.7M in revenue and 272 employees, each employee generates roughly $293K in revenue—solid for media, but not exceptional. The $86.5M in funding suggests they've been in acquisition or expansion mode, likely through content acquisitions or tech stack investments.

  • Their keyword strategy targets transactional intent (stock tickers, commodity prices) rather than informational content
  • HSTS is their only detected tech stack—suggesting a lightweight, performance-focused infrastructure
  • Traffic concentration risk: 87.6% from one region creates geopolitical vulnerability
No clear content differentiation from competitors
Dominates high-value financial search terms
Poor public reputation (2.3/5 Trustpilot)
Massive backlink authority (10M+)
Over-reliance on undefined/likely US traffic
Efficient revenue-per-employee ratio
No visible innovation in format or delivery
Proven traffic model with 26.8M monthly visits

The Silent Giant of Financial Media

TheStreet is the utility company of finance news—boring, essential, and quietly dominating search results while others chase headlines

What tech stack does Thestreet use?

1 detected
Security1

How much traffic does Thestreet get?

Traffic & Engagement

28.9M
Monthly Visits
-6.0%
1.6
Pages/Visit
4:38
Avg. Duration
74%
Bounce Rate
Monthly Traffic Trend+1%
28.6M
Oct 2025
Oct
30.8M
Nov 2025
Nov
28.9M
Dec 2025
Dec

Rankings

#1,659
Global Rank
#429
United States Rank
Finance
Category

Backlinks & Authority

10.0M
Backlinks
123.3K
Ref. Domains
73
Authority Score
Low
Penalty Risk
Backlinks Trend-10%
11.1M
Jul 2025
Jul
11.1M
Aug 2025
Aug
10.8M
Sep 2025
Sep
10.7M
Oct 2025
Oct
10.7M
Nov 2025
Nov
10.0M
Dec 2025
Dec

Search Traffic

Organic
4.5M

Top Organic Keywords

#4btc
1,500,000 vol0.5%
#1restaurant chain
368,000 vol0.4%
#1home depot rival closing
60,500 vol0.4%
#9target
24,900,000 vol0.4%
#1costco rival launches megastore
110,000 vol0.4%

Where is Thestreet's audience located?

🇺🇸United States86.4%
🇨🇦Canada4.3%
🇮🇳India1.8%
🇦🇺Australia1.3%
🇬🇧United Kingdom0.9%

Device Distribution

Desktop7.2%
Mobile92.8%

What keywords does Thestreet rank for?

5 keywords
1silver price1.7M vol$0.69
2s&p 5002.3M vol$2.53
3btc3.4M vol
4nvda stock1.8M vol$2.59
5avgo stock468.4K vol$3.21

How is Thestreet's SEO?

Meta Tags

title13 chars

thestreet.com

languageEN

Who works at Thestreet?

Loading leads...

What do customers think of Thestreet?

TheStreet

TheStreet

2.3
6 reviews

Categories

Investment Company#undefinedStock Broker#undefinedInvestment Service#undefined

Activity & Engagement

Reply Rate
0%
Avg. Reply Time
0.0 days

Contact Information

Address:
Wall Street 14
New York, US

Reviews (6)

Filter by rating:
Geo God
12/21/2025
🇺🇸 United States2 reviewsOrganicUnverified
Experience date: 12/21/2025
Misleading advertising

Misleading advertising. Nike company seems to be complacent. Beware of this false advertising. They made it appear as if all the sneakers were included in the offer. Only the ones in the photo are. "Nike Air Jordan 4 RM Sneakers, $82 (was $155) at Nike".

Vincent R
10/4/2023
🇺🇸 United States1 reviewsOrganicUnverified
Experience date: 10/4/2023
Misinformation.

Misinformation.

Mark
2/1/2023
🇺🇸 United States5 reviewsOrganicUnverified
Experience date: 2/1/2023
Taking Advantage of Long Time Subscribers

Each year the Street.Com charges long time members more..After more than 10 years I was being charged 4 x the introductory rate. I'm out. Moving to Motley Fool. Bye!

Tom Foot
10/31/2022
🇺🇸 United States4 reviewsOrganicUnverified
Experience date: 10/31/2022
Absolutely scam you, do not trust them

Absolutely scam you. Impossible to cancel your membership. They will try to charge you even though you beg to get free and our out of your contract. I am reporting them to my credit card company.

adam berry
12/11/2020
🇬🇧 United Kingdom34 reviewsOrganicUnverified
Scammers

Scammers, they won't let you cancel, they will try to charge your card. Even though I have an email confirming cancellation! I have reported them to Mastercard as a scam company!

👍 2

Frequently Asked Questions about Thestreet

What is Thestreet's Revenue?
Thestreet generates approximately $80M in annual revenue. With 272 employees, that's $292,894 per employee. The company has raised $87M in total funding.
How fast is Thestreet growing?
Thestreet has declined by 6.0% in the last 6 months according to traffic data. employee count has changed by 10% year over year.
How do people interact with Thestreet?
When visiting Thestreet, visitors view an average of 1.6 pages per visit, and spend around 4:38 on the site, and the bounce rate is 74.2%.
How do people find Thestreet?
24.4M people (85%) visit Thestreet directly. 4.5M (15%) find them through organic search.
Who uses Thestreet?
Thestreet's top market is United States with 25.0M visitors (86.4%). Canada is 2nd with 1.3M (4.3%). India is 3rd with 508.6K (1.8%).
What technologies does Thestreet use?
Thestreet uses 1 technologies across their website including Security. Key technologies include HSTS.
Who are Thestreet's competitors?
Thestreet's main competitors include Trusted Experts on Cancer Prevention Treatment and Survivorship, Genius, NBC News, Bronxnet, WNYC Radio. These companies operate in similar markets and compete for the same customer base.
What do customers think of Thestreet?
Thestreet has a Trustpilot score of 2.3 out of 5 (2 stars) based on 6 customer reviews.

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About thestreet.com

Company Overview

thestreet.com
Website
finance
Industry
#2,792
Global Rank
26.9M
Monthly Visitors
1
Technologies
15+
Employees

Technology Stack

thestreet.com uses 1 technologies across their website including HSTS.

Security

HSTS

Traffic & Audience

26.9M
Monthly Visits
58%
Bounce Rate
1.5
Pages/Visit
0:53
Avg. Duration

thestreet.com receives approximately 26.9M monthly visitors and ranks #2,792 globally. The website has a bounce rate of 58% with visitors viewing an average of 1.5 pages per visit. Users spend an average of 0:53 on the site.

The majority of thestreet.com's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is thestreet.com?
thestreet.com is a website that you can visit at https://thestreet.com. Use TechList.ai to discover the technologies, analytics, and company information about thestreet.com.
What technologies does thestreet.com use?
thestreet.com uses 1 technologies including HSTS. View the full tech stack analysis above.
How popular is thestreet.com?
thestreet.com receives approximately 26.9M monthly visitors and ranks #2,792 globally. Traffic is declining by 9.2% month-over-month.

Related Searches

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This page provides publicly available information about thestreet.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit thestreet.com directly at https://thestreet.com.