thyme.co.uk
Get leads like Thyme — and thousands more
Build targeted lists by tech stack, traffic, and more
Thyme: The £15M Family Empire Disrupting Luxury Hospitality
How a 67-person team built a £15.3M revenue brand through pure organic storytelling
While VCs chase SaaS multiples, a 67-person team in the Cotswolds is quietly generating $15.3M annually by selling the oldest product in the world: rest. Thyme isn't just a hotel—it's a masterclass in brand-as-experience, where every restored stone wall tells a revenue story.
"They don't need 500 engineers because their product is the land itself—while you're shipping code, they're shipping soil, stone, and silence."
The Anti-Scaling Strategy
Thyme's genius lies in its constraint. With 40,449 monthly visits, they convert curiosity into bookings without programmatic scale. Their 54% organic search traffic proves that when you build something real, Google rewards you. The keyword 'thyme' alone drives 65,460 monthly searches—brand equity most Series A companies would kill for. They're not optimizing for virality; they're optimizing for permanence.
The Traffic Paradox
Here's the counterintuitive win: Thyme's global rank (#676,387) looks modest until you realize they're competing against Booking.com and Airbnb with a 67-person team. Their 34% direct traffic is the real story—repeat guests who treat Thyme as their second home. The 'thyme hotel' (1,350 volume) and 'thyme cotswolds' (1,190 volume) keywords show they own their brand, not just rent traffic. That's defensible moat territory.
The tech stack reveals their priorities: jQuery, Tailwind, Bootstrap—stable, proven technologies that don't distract from the guest experience. No fancy React frameworks, no constant redesign cycles. They ship functionality, not fashion. The 8 Trustpilot reviews at 3/5 stars is actually honest—real guests, real feedback, no gaming. This is what building for decades looks like, not for exit multiples.
- Revenue-per-employee: $228K (2.5x hospitality average)
- Brand searches exceed generic 'hotel' terms in their niche
- Direct traffic indicates 1:1 guest relationships, not algorithm dependency
- Family-owned structure enables long-term land stewardship
The Real Lesson: Profit > Scale
Thyme proves that $15M in revenue with 67 people beats $150M with 670. They're not building a unicorn—they're building a legacy. And in 2024, that's the most disruptive strategy of all.
What tech stack does Thyme use?
How much traffic does Thyme get?
Traffic & Engagement
Traffic Sources
Where is Thyme's audience located?
What keywords does Thyme rank for?
5 keywordsHow is Thyme's SEO?
Open Graph Image
http://static1.squarespace.com/static/5f6b4b0c38cfbb7e2af14d5e/t/651d51d3891e7229053aead3/1696420307602/thyme-sprig.png?format=1500w
Meta Tags
Thyme
Thyme is a family story where a passion for the land, food and entertaining merges with a love of nature, beauty and conservation. A collection of restored, historic buildings form a peaceful hamlet environment. We invite you to rest and reconnect in this English country idyll that our family call home.
Thyme is a family story where a passion for the land, food and entertaining merges with a love of nature, beauty and conservation. A collection of restored, historic buildings form a peaceful hamlet environment. We invite you to rest and reconnect in this English country idyll that our family call
H1 Tags
Schema Types
What is Thyme's revenue?
Who works at Thyme?
Loading leads...
What do customers think of Thyme?
Thyme
Categories
Activity & Engagement
Contact Information
Reviews (8)
Perfection …
Having just spent a magical getaway for my partners birthday in this glorious retreat we really couldn’t be more impressed. Every staff member made us feel special and always well looked after, achieving that perfect balance of unobtrusive discretion & interest in us, little thoughtful touches throughout adding to the feeling of occasion, it all felt appealingly homely and relaxed whilst still being a treat. The perfect place to kick back and unwind - the pool was a particularly welcome addition in the mini heatwave whilst a potter around the immaculately cared for gardens, bike ride into the village and a relax with book & glass of excellent wine in a cozy nook meant that after a few days we felt thoroughly rested & recuperated. The food was particularly good! and needs a separate mention, not overly fancy yet so well thought through and executed it achieved continual comments of ‘we never want this to end’ from both of us. We would recommend the pub which carried on those high standards. The upgrade was the cherry on the cake, and truly appreciated - thank you! We’ll be back.
Magical experience at Thyme
Despite bad weather Thyme in Southrup was a haven of beauty, taste, comfort and style. My daughter and I had the most incredible spa experience at the Thyme Bothy - a unique and holistic breathing, massage and heat treatment, delicious meals at the Swan and the Ox Barn and wandered through the nursery gardens knowing that what was currently spouting would be on our table that evening. Our rooms were beautiful, comfortable and decorated with Bertioli fabrics. Beds soooo comfortable. We couldn’t fault a thing!
Two wonderful days at Thyme.
We spent two July days at Thyme. This English Country Inn excels in comfort, exquisite food, and visual beauty. The staff greeted us with warmth and quickly made it known that they would tend to our every need. Our luggage was whisked to our rooms, dinner reservations booked, map of the grounds provided, and all questions graciously answered. Walking through the buildings, the attention to detail is immediately apparent. There are flower arrangements on window sills, decorative light sconces illuminating the way, garden sculptures beside paths, bottles of water and freshly made snacks in the rooms. The Boutique is stocked with beautiful table linens created from the owners floral watercolors. Carefully curated housewares, books and some clothing also make for enjoyable browsing. We enjoyed our day before we realized that the culinary experience would rocket us into a whole new stratosphere. The dining experience alone makes the trip to Thyme memorable but if you get a chance to stay in one of the beautifully decorated rooms and walk among the landscaped grounds (including the Norman era church) seize the opportunity.
Excellent service
I’ve just taken a delivery of ceramics from Thymes Bertioli farmhouse range which are wonderful. I was worried about ordering two delicate pieces of pottery online but they arrived well protected and beautifully packaged. I’d really recommend shopping with Thyme and I’ll be back shopping with them again soon, thank you.
A wonderful experience in luxurious…
A wonderful experience in luxurious surroundings. The best massage and facial I have ever had and delicious food at the local pub. I will be back and look forward to seeing all the new ideas they have in the pipeline - home furnishings, luxurious outfits and more wonderful Aurelia products.
Frequently Asked Questions about Thyme
What is Thyme's Revenue?
What does Thyme do?
How fast is Thyme growing?
What technologies does Thyme use?
Who are Thyme's competitors?
What do customers think of Thyme?
Export Data
Unlock all exports
Download CSVs, JSONs & full reports
How to contact Thyme?
Contact Information
Export thyme.co.uk Data
Download the complete tech stack, analytics, leads, and company data for thyme.co.uk in JSON or CSV format. Use it for your sales pipeline, competitive analysis, or research.
Raw JSON Data
Click "Show" to view the raw API response data
About thyme.co.uk
Thyme is a family story where a passion for the land, food and entertaining merges with a love of nature, beauty and conservation. A collection of restored, historic buildings form a peaceful hamlet environment. We invite you to rest and reconnect in this English country idyll that our family call home.
Company Overview
thyme.co.uk Social Media
Contact thyme.co.uk
Email Addresses
Phone Numbers
Technology Stack
thyme.co.uk uses 20 technologies across their website including YouTube Embed, Adobe Fonts, HSTS, and more.
Video
YouTube Embed
Fonts
Adobe Fonts
Security
HSTS
CMS
Squarespace
Advertising
DoubleClick Floodlight, Google Ads, Facebook Pixel
Customer Support
Zendesk
Traffic & Audience
thyme.co.uk receives approximately 40.4K monthly visitors and ranks #676,387 globally. The website has a bounce rate of 41% with visitors viewing an average of 2.8 pages per visit. Users spend an average of 1:35 on the site.
The majority of thyme.co.uk's traffic comes from undefined, undefined, .
Frequently Asked Questions
What is thyme.co.uk?
What technologies does thyme.co.uk use?
How do I contact thyme.co.uk?
What are thyme.co.uk's social media accounts?
Is thyme.co.uk hiring?
How popular is thyme.co.uk?
Related Searches
This page provides publicly available information about thyme.co.uk. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit thyme.co.uk directly at https://thyme.co.uk.