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Tickets.ua: The Ukrainian Aggregator That Owns Search
How a 250-person team commands 1.5M monthly visits and $67M in revenue
While global giants like Skyscanner and Kayak fight for dominance, Tickets.ua has quietly built a fortress in Ukraine, capturing 81% of its traffic from a single market. This isn't just a flight aggregator—it's a cultural and technical powerhouse that understands local travel behavior better than any international competitor.
"They don't just compete with global players—they own the Ukrainian travel search market by mastering local intent and language nuances."
The SEO Fortress Strategy
Tickets.ua's 72% organic traffic isn't accidental—it's a masterclass in local SEO dominance. Their keyword strategy reveals a brilliant dual approach: they rank for high-volume generic terms like 'wizz air' (590K monthly searches) while simultaneously capturing long-tail Ukrainian queries like 'укрзалізниця квитки' (20K searches). This creates a defensive moat that international competitors can't easily replicate without deep cultural and linguistic investment.
The Trust Paradox
With a 3.8/5 Trustpilot rating from 166 reviews, Tickets.ua sits in an interesting middle ground. The rating suggests solid reliability but indicates room for improvement in customer experience. For a company generating $67M in revenue, this moderate rating is both a warning sign and an opportunity—it shows the market trusts them enough to transact, but the experience isn't yet world-class. The real question: can they scale customer satisfaction as they scale revenue?
The company's tech stack reveals a modern, performance-focused approach. Using Tailwind CSS, PWA capabilities, and Cloudflare infrastructure shows they're not just maintaining legacy systems—they're building for speed and mobile-first experiences. This is critical in a market where mobile booking is increasingly dominant and users expect instant responses when searching for flights.
- Traffic concentration risk: 81% from undefined market (likely Ukraine) creates geographic vulnerability
- Organic search dominance: 72% organic traffic demonstrates exceptional SEO execution and brand authority
- Revenue efficiency: $271K revenue per employee indicates strong operational efficiency for a travel aggregator
- Social presence: Active on Facebook, LinkedIn, and Instagram shows modern marketing approach beyond just SEO
The Local Champion Blueprint
Tickets.ua proves that deep market understanding beats global scale when executed with technical excellence and SEO mastery.
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Open Graph Image

https://static.tickets.ua/img/v4/og/tickets-ua-uk-avia.jpg
Meta Tags
Дешеві квитки на літак онлайн | Пошук і порівняння цін на авіаквитки / Tickets.ua
Шукайте та порівнюйте тисячі пропозицій на дешеві авіаквитки. Знайдіть найкращу ціну на авіарейси від популярних авіакомпаній | Tickets.ua
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Tickets.ua
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Activity & Engagement
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Reviews (20)
Easy and quality service
Easy and quality service
Dear Svetlana Lisovskaja, thank you for your kind review. We are pleased to hear that you found our service easy and of high quality. We appreciate your trust and look forward to assisting you again in the future.
Quick and clear
Quick, all clear, nice user experience.
Dear Hanna, Thank you so much for your kind feedback! We’re delighted to hear that everything went smoothly and that you enjoyed the user experience. We hope to assist you again on your next trip!
I’ve booked airplane tickets through…
I’ve booked airplane tickets through Tickets.ua several times, and everything has always gone smoothly. The online check-in was very convenient, and I was very pleased with the seats provided.
Dear Natalie Musiienko, Thank you very much for your wonderful feedback! We’re delighted to hear that you’ve chosen Tickets.ua several times and that your experience has always been smooth and convenient. Your satisfaction is our top priority, and we’re happy that the online check-in and seat selection met your expectations. We look forward to serving you again on your future trips!
Definitely the best one
Definitely the best one
Dear, Artem! Thank you for your review and rating. We appreciate you choosing us.
Super service
Ease of usage
Dear Customer, Thank you for your kind words! We’re delighted to hear that you found our service easy to use and enjoyable. Your feedback motivates us to keep providing a seamless experience for all our customers.
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About tickets.ua
Шукайте та порівнюйте тисячі пропозицій на дешеві авіаквитки. Знайдіть найкращу ціну на авіарейси від популярних авіакомпаній | Tickets.ua
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Technology Stack
tickets.ua uses 14 technologies across their website including Google Fonts, HSTS, Cloudflare, and more.
Fonts
Google Fonts
Security
HSTS
Cloud & Hosting
Cloudflare
Advertising
DoubleClick Floodlight, Google Ads
Analytics & Marketing
Clarity, Google Tag Manager, Google Analytics
Performance
Lazy Loading, Priority Hints
Traffic & Audience
tickets.ua receives approximately 1.6M monthly visitors and ranks #31,788 globally. The website has a bounce rate of 25% with visitors viewing an average of 4.1 pages per visit. Users spend an average of 3:24 on the site.
The majority of tickets.ua's traffic comes from undefined, undefined, .
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This page provides publicly available information about tickets.ua. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit tickets.ua directly at https://tickets.ua.