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trafigura.com
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trafigura.com

12 technologies
VerifiedGrowingVisit149.2K/mo$2.1B6.2K12 Tech25 Leads
Deep Dive

Trafigura: The Invisible Giant of Global Trade

How a $211B commodity powerhouse moves the physical world through digital infrastructure

While tech founders obsess over app downloads, Trafigura moves 240 million tonnes of crude oil, metals and minerals annually—connecting resources to the infrastructure that powers civilization. Their website sees 149K monthly visits, but their real footprint is measured in supertankers and market influence.

6,164
employees worldwide
$211B
annual revenue
240M
tonnes moved yearly
58%
organic search traffic

"Trafigura doesn't trade pixels—they trade the physical reality that powers economies."

The B2B Infrastructure Play

Trafigura operates in the heaviest of heavy industries, yet their tech stack reveals a modern digital transformation. Built on jQuery, Tailwind CSS, and Vite, their site runs through Cloudflare with Google Analytics tracking. This isn't legacy bureaucracy—it's a 1993-founded giant adopting startup-grade tooling to manage a $211B operation. The 6,164 employees aren't just traders; they're nodes in a global logistics network that treats commodities like API calls.

Traffic Patterns Tell the Story

With 149K monthly visits, Trafigura's web presence is modest—but strategic. 58% comes from organic search, 34% direct traffic, suggesting strong brand recognition among industry insiders. The top keyword isn't just 'Trafigura' (19.9K volume)—it's 'Trafigura careers' (860 volume). This reveals a talent magnet effect: engineers and traders actively seek entry into this commodity ecosystem. The 'undefined' country traffic suggests either VPN usage by global traders or analytics gaps in their enterprise stack—either way, it's borderless by design.

The leadership structure shows deliberate succession planning: Richard Holtum, Sachin Gupta, Hadi Hallouche, Jeremy Weir, and Tejinder Hara all hold CEO-level titles across different divisions. This isn't chaos—it's a distributed command model for a borderless enterprise. When you're moving millions of barrels across jurisdictions, you need localized autonomy with global coordination.

  • 6,164 employees generate $34M revenue per person—hyper-productive by any standard
  • 58% organic traffic proves industry authority without paid acquisition
  • Modern tech stack (Vite, Tailwind) signals digital transformation in legacy sectors
  • Multi-CEO structure enables geographic and vertical specialization
No public API documentation for partners
Direct traffic at 34% shows captive audience
Limited consumer-facing brand presence
LinkedIn and Twitter active for B2B brand building
Trustpilot reviews are N/A—B2B trust is offline
Careers page optimized for high-intent candidates

The Real Moat is Physical, Not Digital

Trafigura's website is a window into operations, but their edge is in ports, pipelines, and relationships. For product builders: the lesson is that infrastructure businesses can adopt modern tooling without losing their physical advantage. For investors: $211B revenue with 6K employees is a ratio that fintechs envy. For founders: if you're building in logistics, commodities, or supply chain—Trafigura is both customer and competitor.

What tech stack does Trafigura use?

17 detected
Security1
CDN1
Cloud & Hosting1
Privacy & Consent1
Web Standards1
Build Tools1
JavaScript Libraries2
Tracking & Analytics5
G
Google Analytics
G
Google Tag Manager
C
Cloudflare
G
Google Tag Manager
G
Google AdSense

How much traffic does Trafigura get?

Traffic & Engagement

149.2K
Monthly Visits
3.9
Pages/Visit
2:17
Avg. Duration
41%
Bounce Rate
Monthly Traffic Trend+9%
136.7K
Oct 2025
Oct
111.0K
Nov 2025
Nov
149.2K
Dec 2025
Dec

Traffic Sources

Search
58%
Direct
34%
Social
2%
Referrals
6%
Email
0%
Paid
1%

Where is Trafigura's audience located?

🌍17.3%
🌍13.8%
🌍12.3%
🌍7.4%
🌍6.4%

What keywords does Trafigura rank for?

5 keywords
1trafigura19.9K vol$0.46
2trafigura careers860 vol
3trafigura pte ltd730 vol
4tranfigura620 vol
5traffic.guru28.9K vol

How is Trafigura's SEO?

Open Graph Image

OG Image preview
og:image

/media/zqzby01r/2023-trafigura-introduction-video-1.jpg

Meta Tags

title16 chars

Home | Trafigura

description64 chars

Trafigura is a leading supplier of commodities, founded in 1993.

og:title

Trafigura makes trade happen. And we make it our mission to do that responsibly.

languageEN-US

H1 Tags

h1We connect vital resources to power and build the world

Schema Types

Unknown

Who works at Trafigura?

Loading leads...

What do customers think of Trafigura?

No Trustpilot reviews available for this company.

Frequently Asked Questions about Trafigura

What is Trafigura's Revenue?
Trafigura generates approximately $2.1B in annual revenue. With 6,164 employees, that's $343,000 per employee.
What does Trafigura do?
Trafigura is a leading supplier of commodities, founded in 1993.
How fast is Trafigura growing?
Trafigura employee count has changed by 9% year over year.
What technologies does Trafigura use?
Trafigura uses 12 technologies across their website including Security, CDN, Cloud & Hosting. Key technologies include HSTS, cdnjs, Cloudflare.
Who are Trafigura's competitors?
Trafigura's main competitors include Propell Oilfield Equipment, Cox Oil, JMD OILFIELD and RIG SERVICE, Prime Downhole Manufacturing, Mobius Risk Group. These companies operate in similar markets and compete for the same customer base.

Export Data

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How to contact Trafigura?

Social Profiles

What are Trafigura's key pages?

Export trafigura.com Data

Download the complete tech stack, analytics, leads, and company data for trafigura.com in JSON or CSV format. Use it for your sales pipeline, competitive analysis, or research.

Raw JSON Data

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About trafigura.com

Trafigura is a leading supplier of commodities, founded in 1993.

Company Overview

trafigura.com
Website
heavy_industry_and_engineering
Industry
#231,930
Global Rank
149.2K
Monthly Visitors
12
Technologies
25+
Employees

trafigura.com Key Pages

trafigura.com Social Media

Contact trafigura.com

Technology Stack

trafigura.com uses 12 technologies across their website including HSTS, cdnjs, Cloudflare, and more.

Security

HSTS

CDN

cdnjs

Cloud & Hosting

Cloudflare

Privacy & Consent

Cookiebot

Analytics & Marketing

Google Tag Manager, Google Analytics

Web Standards

Twitter Cards

Traffic & Audience

149.2K
Monthly Visits
41%
Bounce Rate
3.9
Pages/Visit
2:17
Avg. Duration

trafigura.com receives approximately 149.2K monthly visitors and ranks #231,930 globally. The website has a bounce rate of 41% with visitors viewing an average of 3.9 pages per visit. Users spend an average of 2:17 on the site.

The majority of trafigura.com's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is trafigura.com?
Trafigura is a leading supplier of commodities, founded in 1993.
What technologies does trafigura.com use?
trafigura.com uses 12 technologies including HSTS, cdnjs, and 6 more. View the full tech stack analysis above.
How do I contact trafigura.com?
You can contact trafigura.com through their contact page.
What are trafigura.com's social media accounts?
trafigura.com is active on twitter, linkedin. You can find links to all their social media profiles in the social section above.
Is trafigura.com hiring?
Check trafigura.com's careers page for current job openings and opportunities. The company has 25+ known employees.
How popular is trafigura.com?
trafigura.com receives approximately 149.2K monthly visitors and ranks #231,930 globally. Traffic is growing by 34.5% month-over-month.

Related Searches

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This page provides publicly available information about trafigura.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit trafigura.com directly at https://trafigura.com.