In an era of digital disruption, Trellis-co.com proves that physical space curation still dominates. With just 30 employees, they generate $6.9M annually while commanding Herman Miller's premium dealership territory.

"They don't compete on traffic—they compete on territory. West Michigan is their moat, and Herman Miller is their armor."

The traffic data tells a story of efficiency over scale. 1,924 monthly visits might seem modest, but with 30% organic search and 48% direct traffic, these aren't casual browsers—they're qualified buyers. The missing backlink data suggests they're not playing the SEO game; they're playing the relationship game.

• Territory monopoly: West Michigan's exclusive Herman Miller dealer
• High-intent traffic: 48% direct visits indicate established client relationships
• Premium positioning: Dominates 'millerknoll' and 'herman miller' search terms
• Lean operations: $230K revenue per employee demonstrates exceptional efficiency