Corporate training is broken. Employees hate it, HR hates managing it, and the ROI is questionable at best. Trivie thinks it has the answer: stop lecturing and start playing. By weaponizing neuroscience and gamification, this bootstrapped startup is trying to turn mandatory training into something people actually want to do.

"Trivie isn't competing with LMS giants—they're making them irrelevant by weaponizing dopamine loops."

Their keyword strategy reveals a fascinating pivot. Instead of chasing generic 'corporate training' terms, they're capturing intent around 'why employee contribute to company growth' and 'what is coorporate experience?'—long-tail queries that signal HR leaders are actively searching for engagement solutions. This isn't SEO spam; it's a content strategy that mirrors their customers' internal monologues.

• 17 employees, $0.5M revenue = high efficiency ratio for early-stage B2B
• 56% direct traffic indicates strong product stickiness and repeat usage
• Funding: $2.5M suggests angel/seed backing, likely keeping burn low
• Tech stack is lean: jQuery, Tailwind, Bootstrap—prioritizing speed over flash
• Leadership team is heavy on strategic alliances and customer success, not just sales