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The Planning Consultancy That Doesn't Need Hype
How Turley.co.uk built a £153M business on the edge of the UK's planning bureaucracy
In the shadowy corridors of UK planning law, where red tape and NIMBYs usually win, Turley.co.uk operates with a quiet ruthlessness. This isn't a startup chasing disruption—it's a 381-person machine that turns planning permissions into £153.8M annual revenue. Their secret? They've made themselves indispensable to the very system everyone else complains about.
"They don't fight the planning system—they've become its operating system."
The Bureaucratic Stack
Turley's tech stack reveals their hybrid identity: Drupal for content management, Tailwind CSS and Bootstrap for frontend, jQuery and Slick for legacy interactions. This isn't a modern React app—it's a pragmatic blend of proven tools that serve a specific audience: local councils, developers, and government bodies who value reliability over flash. The PWA hint suggests they're thinking about mobile access for site visits and inspections, not consumer engagement.
The Traffic Paradox
With only 13,251 monthly visits, Turley's digital footprint seems microscopic—until you realize their business isn't built on traffic. Their 54% organic search and 35% direct traffic signal a mature, referral-driven enterprise where clients know exactly what they're looking for. The top keywords—'turley planning,' 'planning consultant belfast b1 listed'—aren't vanity terms; they're high-intent searches from professionals with budgets. This is a business that wins on expertise, not SEO tricks.
The executive team composition tells the story: Stephen Bell as CEO, Christian Webb leading creative design, Chris Knode heading marketing, Antony Pollard running economics, and James Simondson in strategic communications. This isn't a law firm—it's a multi-disciplinary planning consultancy that speaks the language of architects, politicians, and developers simultaneously. They've built a moat not through technology, but through relationships and regulatory fluency.
- Revenue per employee: ~$403K—exceptional for a planning consultancy
- Traffic quality over quantity: 13K visits but high-intent, professional searches
- Geographic concentration: 81.6% traffic from undefined (likely UK domestic market)
- Specialized expertise: From 'B1 listed' buildings to graduate recruitment queries
The Unsexy Billion-Dollar Playbook
Turley proves that in regulated industries, the most defensible businesses aren't the ones with the most traffic—they're the ones who've made themselves essential to the system's operation. For founders and investors, the lesson is clear: sometimes the best moat is being the only company that truly understands how the bureaucracy works.
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Turley | Trusted independent advisors
We have a restless ambition to shape a more sustainable future, working collaboratively with our clients to deliver places and communities that thrive.
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About turley.co.uk
We have a restless ambition to shape a more sustainable future, working collaboratively with our clients to deliver places and communities that thrive.
Company Overview
turley.co.uk Social Media
Technology Stack
turley.co.uk uses 8 technologies across their website including Drupal, Google Analytics, Twitter Cards, PWA, and more.
CMS
Drupal
Analytics & Marketing
Google Analytics
Web Standards
Twitter Cards, PWA
CSS Frameworks
Bootstrap, Tailwind CSS
JavaScript Libraries
Slick, jQuery
Traffic & Audience
turley.co.uk receives approximately 13.3K monthly visitors and ranks #1,350,129 globally. The website has a bounce rate of 46% with visitors viewing an average of 3.9 pages per visit. Users spend an average of 0:33 on the site.
The majority of turley.co.uk's traffic comes from undefined, undefined, .
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