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ultralase.com
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ultralase.com

13 technologies
VerifiedVisit347/mo$8M3613 Tech3 Leads
Deep Dive

Ultralase: The Underdog of Vision Correction

A deep dive into a 750k-procedure giant with a surprisingly quiet online footprint

In a world dominated by aggressive digital marketing for elective procedures, Ultralase is a fascinating anomaly. With over 750,000 treatments performed since 1991, this is not a startup—it's an established heavyweight. Yet, its digital presence is whisper-quiet, suggesting a business model built on legacy trust rather than viral growth.

750K+
treatments performed
$7.8M
annual revenue
36
employees
4.6/5
trustpilot rating

"Ultralase proves that in healthcare, legacy volume and clinical trust can outweigh a massive digital footprint."

The High-Trust, Low-Noise Model

With 36 employees generating $7.8M in revenue, Ultralase operates with a lean, high-efficiency model. This isn't a company chasing scale through aggressive ad spend; it's a specialized medical service provider where the product (laser eye surgery) sells itself through referrals and decades of reputation. The low monthly traffic (347 visits) is deceptive—it reflects a business that likely converts patients through offline channels and brand loyalty rather than SEO.

The SEO Paradox

The traffic data reveals a stark contradiction. For a brand with 750k procedures, 347 monthly visits is exceptionally low. The top organic keyword is 'Mohamed Elalfy'—likely a doctor or clinic lead—indicating their SEO strategy is either non-existent or intentionally hyper-local. This isn't a failure; it's a strategic choice to prioritize clinical excellence over digital visibility.

The tech stack is modern but utilitarian: Tailwind CSS, Vite, and Hotjar suggest they care about UX and analytics, yet the traffic numbers don't reflect an active content or acquisition strategy. The 42% direct traffic share is the most telling metric—it means nearly half of their visitors are typing the URL directly, a hallmark of strong brand recall and word-of-mouth marketing.

  • Legacy over growth: 1991 founding date vs. minimal digital expansion
  • Trust over traffic: 851 Trustpilot reviews at 4.6 stars signal patient satisfaction
  • Specialization over scale: 36 employees vs. 750k treatments implies extreme operational efficiency
No aggressive SEO or content marketing
750,000 treatments performed (proven clinical volume)
Low global traffic footprint
4.6/5 Trustpilot rating (high patient trust)
Minimal social or digital ad presence
Established since 1991 (long-term credibility)

The Silent Giant of Vision Correction

Ultralase isn't playing the digital growth game—it's playing the long-term trust game, and winning quietly.

What tech stack does Ultralase use?

22 detected
Privacy & Consent1
Customer Support1
Reviews1
Build Tools1
UI Libraries1
JavaScript Libraries2
Tracking & Analytics9
G
Google Tag Manager
H
Hotjar
H
Hotjar
G
Google Tag Manager
G
Google APIs
G
Google Static
H
Hotjar
G
Google Analytics
G
Google DoubleClick

How much traffic does Ultralase get?

Traffic & Engagement

347
Monthly Visits
1.6
Pages/Visit
0:34
Avg. Duration
40%
Bounce Rate
Monthly Traffic Trend+22%
284
Oct 2025
Oct
654
Nov 2025
Nov
347
Dec 2025
Dec

Traffic Sources

Search
33%
Direct
42%
Social
10%
Referrals
13%
Email
0%
Paid
2%

Where is Ultralase's audience located?

🌍100.0%

What keywords does Ultralase rank for?

1 keywords
1mohamed elalfy200 vol

How is Ultralase's SEO?

Meta Tags

title53 chars

Eye Surgery Specialists - Vision Correction | Optimax

description191 chars

Optimax offers an unmatched level of expertise in vision correction, helping people to see life more clearly since 1991. We have performed over 750,000 treatments and have clinics nationwide.

languageEN

H1 Tags

h1Eye Surgery Specialists
h1Eye Care Services

Who works at Ultralase?

Loading leads...

What do customers think of Ultralase?

Ultralase Eye Clinics Limited

Ultralase Eye Clinics Limited

4.6
851 reviews
✓ Claimed

Categories

Eye Care Center#undefined

Activity & Engagement

Reply Rate
0%
Avg. Reply Time
0.0 days
Claimed Date
4/29/2015

Contact Information

Address:
15 Harley Street
London, GB

Reviews (20)

Filter by rating:
Karen Ireland
4/9/2025
🇬🇧 United Kingdom1 reviewsBasicLinkVerified
Experience date: 2/25/2025
I had lens replacement in Cardiff it…

I had lens replacement in Cardiff it was the best decision I ever made. The staff were outstanding from start to finish and it was pain free. I would highly recommend them

Jane Marquette
4/9/2025
🇬🇧 United Kingdom1 reviewsBasicLinkVerified
Experience date: 2/25/2025
I am so pleased I finally had mono…

I am so pleased I finally had mono vision refractive lens replacement. The results are excellent and the procedure was so quick and comfortable. All the staff were excellent and looked after me well

Max
3/28/2025
🇬🇧 United Kingdom1 reviewsOrganicUnverified
Experience date: 5/1/2024
Phenomenal support from start to finish…

Phenomenal support from start to finish and they have really been amazing with the aftercare in particular. Thank you Ultralase!!!!!!!!!!!!

Lisa Baylis
2/21/2025
🇬🇧 United Kingdom2 reviewsBasicLinkVerified
Experience date: 1/4/2025
Lens Replacement

I had lens replacement treatment at the Cardiff clinic. I was extremely nervous before the procedure but everyone reassured me that I would be fine and there was no pressure to proceed. The treatment did not take long and it was pain free. The results are amazing, recovery was quick and my vision is now better than ever. Thank you to everyone at Cardiff Ultralase.

GARETH BUFFREY
2/17/2025
🇬🇧 United Kingdom3 reviewsBasicLinkVerified
Experience date: 2/17/2025
Many thanks the Cardiff team 👀

Really impressed with the Cardiff branch and my assessment for laser eye treatment today. Michael welcomed me with an option of a coffee or tea and talked me through the tests and questionnaire. Then I went and saw the optician who took me through the relevant eye tests to determine if it would be advisable for further treatment. She was detailed and explained that currently it wouldn’t be advisable and discussed all my options. Many thanks to the team, I now know where my options lay with glasses, lenses etc. I fully recommend and will be returning when my eyes further deteriorate. Gareth

Frequently Asked Questions about Ultralase

What is Ultralase's Revenue?
Ultralase generates approximately $8M in annual revenue. With 36 employees, that's $216,000 per employee.
What does Ultralase do?
Optimax offers an unmatched level of expertise in vision correction, helping people to see life more clearly since 1991. We have performed over 750,000 treatments and have clinics nationwide.
How fast is Ultralase growing?
Ultralase employee count has changed by 6% year over year.
What technologies does Ultralase use?
Ultralase uses 13 technologies across their website including Fonts, Privacy & Consent, Customer Support. Key technologies include Font Awesome, Cookiebot, LiveChat.
Who are Ultralase's competitors?
Ultralase's main competitors include North West Air Ambulance Charity, ZoomDoc, The Fertility Partnership, iPP - Integrated Pathology Partnerships, Dementech Neurosciences. These companies operate in similar markets and compete for the same customer base.
What do customers think of Ultralase?
Ultralase has a Trustpilot score of 4.6 out of 5 (4 stars) based on 851 customer reviews.

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About ultralase.com

Optimax offers an unmatched level of expertise in vision correction, helping people to see life more clearly since 1991. We have performed over 750,000 treatments and have clinics nationwide.

Company Overview

ultralase.com
Website
health
Industry
347
Monthly Visitors
13
Technologies
3+
Employees

ultralase.com Key Pages

Contact ultralase.com

Technology Stack

ultralase.com uses 13 technologies across their website including Font Awesome, Cookiebot, LiveChat, and more.

Fonts

Font Awesome

Privacy & Consent

Cookiebot

Customer Support

LiveChat

Reviews

Trustpilot

Analytics & Marketing

Hotjar, Google Tag Manager, Google Analytics

Build Tools

Vite

Traffic & Audience

347
Monthly Visits
40%
Bounce Rate
1.6
Pages/Visit
0:34
Avg. Duration

ultralase.com receives approximately 347 monthly visitors. The website has a bounce rate of 40% with visitors viewing an average of 1.6 pages per visit. Users spend an average of 0:34 on the site.

The majority of ultralase.com's traffic comes from .

Frequently Asked Questions

What is ultralase.com?
Optimax offers an unmatched level of expertise in vision correction, helping people to see life more clearly since 1991. We have performed over 750,000 treatments and have clinics nationwide.
What technologies does ultralase.com use?
ultralase.com uses 13 technologies including Font Awesome, Cookiebot, and 7 more. View the full tech stack analysis above.
How do I contact ultralase.com?
You can contact ultralase.com via email at [email protected] or through their contact page.
What are ultralase.com's social media accounts?
ultralase.com is active on twitter, youtube, facebook, linkedin, instagram. You can find links to all their social media profiles in the social section above.
How popular is ultralase.com?
ultralase.com receives approximately 347 monthly visitors. Traffic is declining by 46.9% month-over-month.

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This page provides publicly available information about ultralase.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit ultralase.com directly at https://ultralase.com.