us-installations.com
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US Installation Group: The $53.6M Silent Giant
How a 194-person team dominates home services without a digital footprint
In an era of hyper-growth startups and viral marketing, US Installation Group operates as a ghost in the machine—generating $53.6M in revenue with a team of just 194 people and almost zero digital fanfare. They don't chase traffic; they own the job.
"They aren't playing the SEO game—they've already won the contracts. The low traffic isn't a weakness; it's proof of a closed-loop B2B machine."
The B2B2C Model
USIG isn't a consumer-facing brand; it's the invisible backbone for larger retailers and manufacturers. Their traffic profile (59% direct, only 20% organic) reveals a client base that types 'USIG' directly into their browser because they're already under contract. They aren't discovering USIG—they are servicing a pre-existing relationship.
Efficiency Over Scale
With 194 employees generating $53.6M, USIG achieves a staggering $276,000 in revenue per employee. This isn't a high-burn SaaS startup; it's a lean, service-based operation. Their tech stack—featuring jQuery, Tailwind, and Bootstrap—suggests a functional, no-nonsense approach to digital infrastructure, prioritizing operational reliability over flashy innovation.
The keyword data tells a story of brand dominance and industry ambiguity. While 'installation' has massive search volume (34,450), USIG's primary traffic driver is 'usig' (1,740 volume). This indicates a strong referral network where satisfied partners bypass the competitive search landscape entirely. They are the default choice for those who know them.
- Niche Dominance: Operating in the 'home_and_garden' industry with a specialized B2B focus.
- High-Touch Sales: The low web traffic suggests a sales cycle driven by relationships and contracts, not inbound marketing.
- Operational Leaders: The executive team (COO, SVP IT, VP Admin) is structured for execution, not fundraising or rapid scaling.
The Quiet Profit Machine
USIG proves you don't need to be visible to be valuable. In a world obsessed with growth metrics, they focus on the only one that matters: revenue.
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Technology Stack
us-installations.com uses 18 technologies across their website including Google Maps, Google Fonts, reCAPTCHA, and more.
Maps
Google Maps
Fonts
Google Fonts
Security
reCAPTCHA
Programming Languages
PHP
CMS
WordPress
Customer Support
Zendesk
Traffic & Audience
us-installations.com receives approximately 2.6K monthly visitors and ranks #7,079,174 globally. The website has a bounce rate of 65% with visitors viewing an average of 1.3 pages per visit. Users spend an average of 0:02 on the site.
The majority of us-installations.com's traffic comes from .
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