us21.com
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The Invisible Defense Giant
Inside US21's $16M stealth operation in global logistics
With just 58 employees generating $16.1M in revenue, US21 isn't playing the VC-funded growth game—they're building a defense logistics empire on pure operational excellence. This is how quiet dominance looks in the defense sector.
"In defense, you don't shout about your wins—you execute them. US21's 278K revenue per employee proves that."
The Lean Command Structure
US21 operates with military precision. With Jennifer Saleh as President and Ben Saleh as COO, the leadership team runs a tight ship. Their 58-person team isn't chasing scale—they're optimizing for impact. Each employee generates nearly $280K in revenue, a figure that would make most SaaS companies jealous.
Here's the contradiction: 1,760 monthly visits, yet 100% of traffic comes from 'undefined' geography. This screams either a privacy-focused B2G (Business-to-Government) model or a sophisticated operational backend. The 35% organic search for 'global logistics' suggests they're not buying ads—they're capturing intent from defense contractors and supply chain managers who already know who they are.
- Revenue per employee ($278K) rivals top-tier defense contractors
- Dominates 'global logistics' with 2,860 monthly searches
- Social presence on Twitter, LinkedIn, and Instagram—unusual for defense contractors
- Tech stack includes PWA and Tailwind CSS—modern for a defense supplier
US21 isn't building a brand for the public—they're building a reputation within the defense industrial base. Their 58 employees are likely embedded in classified programs, moving integrated products across borders with precision. The 'undefined' traffic isn't a bug; it's a feature of their B2G model where contracts are won through relationships, not SEO.
The Defense Sector's Best-Kept Secret
US21 proves you don't need scale to win in defense—you need precision, relationships, and the ability to execute. Their $16M revenue on 58 people isn't a startup story; it's a masterclass in operational efficiency.
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US21 – A leading supplier of integrated products
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About us21.com
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Technology Stack
us21.com uses 19 technologies across their website including Font Awesome, Adobe Fonts, PHP, WordPress, and more.
Fonts
Font Awesome, Adobe Fonts, Google Fonts
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PHP
CMS
WordPress
CDN
cdnjs
Cloud & Hosting
Cloudflare
Scheduling
Cal.com
Traffic & Audience
us21.com receives approximately 1.8K monthly visitors and ranks #10,589,539 globally. The website has a bounce rate of 47% with visitors viewing an average of 1.1 pages per visit. Users spend an average of 0:00 on the site.
The majority of us21.com's traffic comes from .
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