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varipro.com
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varipro.com

12 technologies
VerifiedGrowingVisit6.5K/mo$7M3712 Tech12 Leads
Deep Dive

Varipro: The Invisible TPA Powerhouse

A $6.5M revenue engine in the opaque world of insurance administration

In a market dominated by billion-dollar behemoths, Varipro is quietly processing the complex claims that keep American healthcare running. With just 37 employees generating $6.5M in revenue, they're the definition of high-leverage infrastructure.

$6.5M
annual revenue
37
employees
175K
revenue per employee
57%
direct traffic

"They don't need SEO juice when they're already embedded in Fortune 500 benefits stacks."

The Efficiency Play

Varipro's $175K revenue-per-employee ratio crushes industry averages. While traditional TPAs scale headcount with claims volume, Varipro's tech-first approach—built on WordPress but layered with jQuery and Tailwind—suggests they've automated the heavy lifting. Their 57% direct traffic proves they're not hunting for customers; their customers are locked in.

Who Actually Uses This?

The search data reveals the truth: 36K monthly searches for 'tpa' and 3K for 'what is tpa' show a market still educating itself. Varipro's 6.5K monthly visits come from buyers who already know what they need. The 94.7% 'undefined' country traffic? That's likely US-based corporate benefits managers who don't bother with geo-tagging when they're already in the vendor portal.

Their tech stack tells a story of pragmatic engineering. WordPress for content, jQuery for interactivity, Tailwind and Bootstrap for rapid UI development—this isn't a company wasting cycles on bleeding-edge frameworks. They ship features, not blog posts. The presence of Priority Hints and Lazy Loading shows they care about performance, but only where it impacts the user experience directly.

  • Michael Falis (VP IT) leads a lean technical operation that prioritizes uptime over innovation theater
  • The LinkedIn presence is active but understated—typical for B2B infrastructure plays
  • Their 'claims transparency' keyword suggests they're solving for audit trails and compliance, not flashy UX
No public API documentation or developer portal
Embedded relationships with enterprise benefits managers
Zero organic thought leadership content
57% direct traffic = product-led retention
No Trustpilot reviews or public customer testimonials
Specialized keyword moat around MSA/FSA/HRA/HSA administration

The Unsexy Billion-Dollar Play

Varipro isn't a startup—it's a profitable, boring, indispensable utility that prints money by being reliable enough to never get replaced.

What tech stack does Varipro use?

14 detected
Programming Languages1
E-commerce & Payments1
Web Standards1
JavaScript Libraries2
Tracking & Analytics2
G
Google APIs
G
Google Static

How much traffic does Varipro get?

Traffic & Engagement

6.5K
Monthly Visits
1.5
Pages/Visit
0:13
Avg. Duration
61%
Bounce Rate
Monthly Traffic Trend+17%
5.6K
Oct 2025
Oct
3.9K
Nov 2025
Nov
6.5K
Dec 2025
Dec

Traffic Sources

Search
23%
Direct
57%
Social
14%
Referrals
6%
Email
0%
Paid
1%

Where is Varipro's audience located?

🌍94.7%
🌍5.3%

What keywords does Varipro rank for?

5 keywords
1msa fsa hra hsa100 vol
2varepro210 vol
3claims transparency10 vol
4tpa36.2K vol$0.46
5what is tpa3.2K vol$0.90

How is Varipro's SEO?

Meta Tags

title51 chars

Varipro – Third Party Administrator (TPA), Services

languageEN-US

Who works at Varipro?

Loading leads...

What do customers think of Varipro?

No Trustpilot reviews available for this company.

Frequently Asked Questions about Varipro

What is Varipro's Revenue?
Varipro generates approximately $7M in annual revenue. With 37 employees, that's $176,000 per employee.
How fast is Varipro growing?
Varipro employee count has changed by 6% year over year.
What technologies does Varipro use?
Varipro uses 12 technologies across their website including Fonts, Programming Languages, CMS. Key technologies include Font Awesome, Google Fonts, PHP, WordPress.
Who are Varipro's competitors?
Varipro's main competitors include Meadowbrook Insurance Agency, Marsh and McLennan Agency - Michigan, Coldbrook Insurance Group, Buiten and Associates a Division of Brown and Brown of Michigan, The Action Benefits Company. These companies operate in similar markets and compete for the same customer base.

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How to contact Varipro?

Social Profiles

What are Varipro's key pages?

Export varipro.com Data

Download the complete tech stack, analytics, leads, and company data for varipro.com in JSON or CSV format. Use it for your sales pipeline, competitive analysis, or research.

Raw JSON Data

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About varipro.com

Company Overview

varipro.com
Website
#3,284,898
Global Rank
6.5K
Monthly Visitors
12
Technologies
12+
Employees

varipro.com Key Pages

varipro.com Social Media

Contact varipro.com

Technology Stack

varipro.com uses 12 technologies across their website including Font Awesome, Google Fonts, PHP, WordPress, and more.

Fonts

Font Awesome, Google Fonts

Programming Languages

PHP

CMS

WordPress

E-commerce & Payments

WooCommerce

Performance

Lazy Loading, Priority Hints

Web Standards

RSS

Traffic & Audience

6.5K
Monthly Visits
61%
Bounce Rate
1.5
Pages/Visit
0:13
Avg. Duration

varipro.com receives approximately 6.5K monthly visitors and ranks #3,284,898 globally. The website has a bounce rate of 61% with visitors viewing an average of 1.5 pages per visit. Users spend an average of 0:13 on the site.

The majority of varipro.com's traffic comes from undefined, .

Frequently Asked Questions

What is varipro.com?
varipro.com is a website that you can visit at https://varipro.com. Use TechList.ai to discover the technologies, analytics, and company information about varipro.com.
What technologies does varipro.com use?
varipro.com uses 12 technologies including Font Awesome, Google Fonts, PHP, and 6 more. View the full tech stack analysis above.
How do I contact varipro.com?
You can contact varipro.com through their contact page.
What are varipro.com's social media accounts?
varipro.com is active on facebook, linkedin. You can find links to all their social media profiles in the social section above.
How popular is varipro.com?
varipro.com receives approximately 6.5K monthly visitors and ranks #3,284,898 globally. Traffic is growing by 68.4% month-over-month.

Related Searches

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This page provides publicly available information about varipro.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit varipro.com directly at https://varipro.com.