viber.com
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Viber: The Dark Horse of Messaging
Analyzing the quiet giant that outperforms its brand recognition
While Slack and Discord dominate headlines, Viber quietly commands over 10 million monthly visits to its website—proving that in the global messaging wars, brand recognition doesn't always equal market dominance. This is the story of a platform that thrives in the shadows.
"Viber proves that in messaging apps, direct traffic is the ultimate metric of user loyalty—and they're winning."
The Loyalty Paradox
With 62% direct traffic and only 32% organic search, Viber's audience isn't discovering them—they're seeking them out. This 2:1 ratio is exceptional for a non-social-media brand. The data reveals a core user base that bypasses search engines entirely, typing 'viber.com' directly into browsers. This is the signature of a sticky, daily-use product, not a casual utility.
The Global Footprint
The top keyword is 'viber' (320K monthly searches), but the real story is in the geo-distribution. With 'вайбер' (Russian for Viber) ranking as the third keyword, the data hints at strong Eastern European and CIS market penetration. The absence of country names in the raw data is telling—Viber's dominance is so regionalized that it doesn't need to compete on generic 'messaging app' keywords in English-speaking markets.
The tech stack reveals a pragmatic, modern approach: Vite for build speed, Tailwind CSS for rapid UI development, and a PWA (Progressive Web App) strategy. This isn't a legacy monolith; it's a product that understands web-first distribution. The inclusion of Mixpanel alongside Google Analytics shows they're serious about product analytics, not just marketing vanity metrics.
- Direct traffic dominance signals a product users don't just find—they need.
- The 174M backlinks are a SEO moat that competitors can't easily replicate.
- A 1.3/5 Trustpilot rating from 262 reviews is a red flag for user experience.
- Revenue of $89.9M with 496 employees suggests efficient monetization per employee.
The Silent Giant Playbook
Viber's success isn't in being the loudest—it's in being the most essential where it matters most.
What tech stack does Viber use?
How much traffic does Viber get?
Traffic & Engagement
Rankings
Backlinks & Authority
Search Traffic
Top Organic Keywords
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Who competes with Viber?
Device Distribution
What keywords does Viber rank for?
5 keywordsHow is Viber's SEO?
Open Graph Image
https://www.viber.com/app/uploads/geneic_2021_ogggeneric_logo.jpg
Meta Tags
Home | Viber
H1 Tags
Schema Types
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What do customers think of Viber?
Viber
Categories
Activity & Engagement
Contact Information
Reviews (20)
Santiago is very very good
Santiago is very very good! Very humane and solved our problem very quickly.
Fell of quite drastically
We used that on a regular basis years ago, and decided to open it once again but it’s so bad. I won’t recommend using them.
Bad connection
I can't even call my friends. They are in the same city as me but I can't even answer calls and also he can't answer my calls. Most of the time my messages don't even go through including calls. Almost always, a few minutes into the call, my voice becomes delayed. Questions I said 10 minutes ago was answered 10 minutes late by my friend. And he only answered me 10 minutes after I said it. It also crashes all the time.
STAY FAR AWAY FROM VIBER
STAY FAR AWAY FROM VIBER. THEY ARE TOTAL SCAMMERS. THEY HAVE CHARGED MY DEBIT CARD 5 TIMES NOW AND GAVE ME ZERO ACCESS TO MAKING ANY TYPE OF CALLS. I have contacted customer support many times and the customer support for Viber tells me every time they have no access to change accounts. If Viber has no access to change their own client account accounts, then who the hell does? i HAVE NOW FILED A COMPLAINT WITH THE CYBER FRAUD UNIT IN THAILAND. In a few days our attorney witll file a class action lawsuit. they refuse to cancel my worthless account that we can not even use. And they refuse to refund the money they have stolen from us. Viber is pure trash
Service does not work and unable to cancel
I bought the trial package to test the service as Rakuten is a legitimate company in Japan. However, I have not been able to login to the account and the company prevents me from canceling the subscription! I have contacted customer support several times and gets ignored. Money still getting charged on my card, now I have to consider taking legal action. VERY BAD! Rakuten management, if you see this message fix this issue asap or your company will get blacklisted by customers!
Frequently Asked Questions about Viber
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About viber.com
Company Overview
viber.com Social Media
Contact viber.com
Phone Numbers
Technology Stack
viber.com uses 16 technologies across their website including Font Awesome, Google Fonts, OneTrust, DoubleClick Floodlight, Google Ads, and more.
Fonts
Font Awesome, Google Fonts
Privacy & Consent
OneTrust
Advertising
DoubleClick Floodlight, Google Ads
Customer Support
Zendesk
Analytics & Marketing
Mixpanel, Google Tag Manager, Google Analytics
Web Standards
Twitter Cards, PWA
Traffic & Audience
viber.com receives approximately 10.3M monthly visitors and ranks #7,573 globally. The website has a bounce rate of 71% with visitors viewing an average of 1.7 pages per visit. Users spend an average of 0:44 on the site.
The majority of viber.com's traffic comes from undefined, undefined, .
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This page provides publicly available information about viber.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit viber.com directly at https://viber.com.