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vikinggroupinc.com
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vikinggroupinc.com

12 technologies
VerifiedGrowingVisit129.8K/mo$190M47312 Tech25 Leads
Deep Dive

Viking Group: The Hidden Giant of Fire Safety

A $190M revenue leader quietly dominating industrial fire protection with 130k monthly visitors

In an industry dominated by giants, Viking Group Inc. operates with the precision of a specialist and the scale of a market leader. With $189.8M in revenue and 473 employees, they've built an invisible empire around fire protection systems that industries trust above all else.

$189.8M
Annual Revenue
129,798
Monthly Website Visits
473
Employees
66%
Organic Search Traffic

"They don't sell sprinklers—they sell trust. And in fire safety, trust is the only currency that matters."

The Invisible Infrastructure

Viking's domain reveals a masterclass in B2B digital strategy. With 129,798 monthly visits driven primarily by organic search (66%), they've positioned themselves as the authoritative destination for fire protection solutions. Their traffic isn't random—it's intentional. Engineers, architects, and facility managers don't stumble upon Viking; they seek it out. The keyword data confirms this: searches like 'viking total pac 2 manual' and 'valvula de diluvio viking vxd' show a global, technical audience actively looking for solutions, not browsing.

Digital Maturity in Traditional Industry

While competitors in heavy industry lag in digital transformation, Viking has embraced a sophisticated tech stack. They run jQuery, Tailwind CSS, Bootstrap, and leverage HubSpot for marketing automation. Their social presence spans YouTube, Facebook, LinkedIn, and Instagram—unusual for a fire safety company. This isn't a legacy firm clinging to old ways; it's a modern operation using data and digital channels to maintain its market position. The 66% organic traffic share suggests they've mastered SEO in a niche where most competitors still rely on word-of-mouth.

What makes Viking particularly interesting is their product focus. Their top keywords reveal deep technical engagement—manuals, specific valve models, thermal element specifications. This isn't surface-level marketing; it's engineering-grade content that attracts professionals who need precise information. Their blog (blog.vikinggroupinc.com) and resource pages (pricing information, Revit tools download) indicate a content strategy built around utility, not fluff.

  • Revenue-per-employee ratio of ~$401,000—highly efficient for heavy industry
  • Global traffic footprint with significant international interest (Spanish-language keywords)
  • Multi-channel digital presence including video content on YouTube
  • Enterprise-grade tech stack with marketing automation (HubSpot) and analytics
  • Clear product documentation strategy driving organic search volume
No public funding rounds or VC backing
Consistent revenue growth without external capital
No Trustpilot reviews or public customer ratings
Direct B2B relationships over public reviews
Limited public pricing transparency
Enterprise sales model with custom solutions
No mobile app or consumer-facing digital products
Specialized focus on industrial fire protection systems

The Quiet Monopoly Play

Viking isn't chasing trends—they're building moats in industrial safety, one fire protection system at a time. In a world obsessed with disruption, their steady, trusted approach might be the most disruptive strategy of all.

What tech stack does Vikinggroupinc use?

23 detected
Security1
Marketing Automation1
Advertising1
Performance1
JavaScript Libraries2
Tracking & Analytics11
F
Facebook Pixel
G
Google Analytics
G
Google Tag Manager
H
HubSpot
G
Google Tag Manager
G
Google Analytics
F
Facebook Pixel
H
HubSpot
G
Google DoubleClick
A
Analytics Service
F
Facebook

How much traffic does Vikinggroupinc get?

Traffic & Engagement

129.8K
Monthly Visits
2.9
Pages/Visit
0:50
Avg. Duration
38%
Bounce Rate
Monthly Traffic Trend+52%
85.6K
Oct 2025
Oct
85.6K
Nov 2025
Nov
129.8K
Dec 2025
Dec

Traffic Sources

Search
66%
Direct
28%
Social
1%
Referrals
4%
Email
0%
Paid
0%

Where is Vikinggroupinc's audience located?

🌍53.2%
🌍5.5%
🌍5.2%
🌍4.7%
🌍3.2%

What keywords does Vikinggroupinc rank for?

5 keywords
1viking total pac 2 manual470 vol
2viking total pac 2470 vol
3valvula de diluvio viking vxd300 vol
4fm sprinkler's thermal element shall be no more than 14 in.240 vol
5fire flex total pac 2470 vol

How is Vikinggroupinc's SEO?

Open Graph Image

OG Image preview
og:image

https://www.vikinggroupinc.com/sites/default/files/2023-12/viking-share-image-default.png

Meta Tags

title17 chars

Viking Group Inc.

description18 chars

Trusted above all.

languageEN

Schema Types

Corporation

Who works at Vikinggroupinc?

Loading leads...

What do customers think of Vikinggroupinc?

No Trustpilot reviews available for this company.

Frequently Asked Questions about Vikinggroupinc

What is Vikinggroupinc's Revenue?
Vikinggroupinc generates approximately $190M in annual revenue. With 473 employees, that's $401,250 per employee.
What does Vikinggroupinc do?
Trusted above all.
How fast is Vikinggroupinc growing?
Vikinggroupinc employee count has changed by 13% year over year.
What technologies does Vikinggroupinc use?
Vikinggroupinc uses 12 technologies across their website including Fonts, Security, CMS. Key technologies include Adobe Fonts, HSTS, Drupal.
Who are Vikinggroupinc's competitors?
Vikinggroupinc's main competitors include Eikenhout, Legend Valve, The Tapco Group, Duo-Gard Industries, Brass Craft Manufacturing Company. These companies operate in similar markets and compete for the same customer base.

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How to contact Vikinggroupinc?

What are Vikinggroupinc's key pages?

Export vikinggroupinc.com Data

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Raw JSON Data

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About vikinggroupinc.com

Trusted above all.

Company Overview

vikinggroupinc.com
Website
heavy_industry_and_engineering
Industry
#277,367
Global Rank
129.8K
Monthly Visitors
12
Technologies
25+
Employees

Contact vikinggroupinc.com

Technology Stack

vikinggroupinc.com uses 12 technologies across their website including Adobe Fonts, HSTS, Drupal, and more.

Fonts

Adobe Fonts

Security

HSTS

CMS

Drupal

Marketing Automation

HubSpot

Advertising

Facebook Pixel

Analytics & Marketing

Google Tag Manager, Google Analytics

Traffic & Audience

129.8K
Monthly Visits
38%
Bounce Rate
2.9
Pages/Visit
0:50
Avg. Duration

vikinggroupinc.com receives approximately 129.8K monthly visitors and ranks #277,367 globally. The website has a bounce rate of 38% with visitors viewing an average of 2.9 pages per visit. Users spend an average of 0:50 on the site.

The majority of vikinggroupinc.com's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is vikinggroupinc.com?
Trusted above all.
How much does vikinggroupinc.com cost?
You can view vikinggroupinc.com's pricing and plans on their pricing page. Visit their website for the most up-to-date pricing information.
What technologies does vikinggroupinc.com use?
vikinggroupinc.com uses 12 technologies including Adobe Fonts, HSTS, and 6 more. View the full tech stack analysis above.
How do I contact vikinggroupinc.com?
You can contact vikinggroupinc.com through their contact page.
What are vikinggroupinc.com's social media accounts?
vikinggroupinc.com is active on youtube, facebook, linkedin, instagram. You can find links to all their social media profiles in the social section above.
Is vikinggroupinc.com hiring?
Check vikinggroupinc.com's careers page for current job openings and opportunities. The company has 25+ known employees.
How popular is vikinggroupinc.com?
vikinggroupinc.com receives approximately 129.8K monthly visitors and ranks #277,367 globally. Traffic is growing by 51.5% month-over-month.

Related Searches

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This page provides publicly available information about vikinggroupinc.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit vikinggroupinc.com directly at https://vikinggroupinc.com.