vouchercodes.co.uk
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VoucherCodes: The UK's Discount Titan
How 7M members and 5M monthly visits built a £32M revenue machine
In a crowded market of coupon sites, VoucherCodes.co.uk isn't just surviving—it's dominating. With over 7 million members and 5 million monthly visits, this isn't a side project; it's a data-driven cash machine that turns consumer frugality into a £32M annual revenue stream.
"They don't just aggregate codes; they've engineered a trust-based funnel where 4.3/5 stars on Trustpilot is their most valuable asset."
The SEO Moat
While competitors burn cash on ads, VoucherCodes commands the search landscape. With 125,671 backlinks and dominating high-intent keywords like 'ASOS discount code' (17,870 monthly searches), they've built an organic fortress. 65% of their traffic is free—this is their unfair advantage in a paid advertising world.
The Trust Equation
With 24,890 Trustpilot reviews and a 4.3/5 rating, VoucherCodes has cracked the code on user trust. In an industry plagued by dead links and fake offers, their scale (5M visits/month) validates their reliability. Every click reinforces their market position.
The tech stack is lean but effective—Tailwind CSS and Bootstrap for rapid UI development, Cloudflare for security, and Google Analytics + Microsoft Ads for tracking. With just 142 employees generating £32M, their efficiency ratio (225K revenue per employee) rivals SaaS giants.
- UK's largest voucher code destination by traffic and revenue
- 7M member community creates network effects and repeat usage
- Dominates high-value brand queries (John Lewis, Currys, ASOS)
- Lean operation: 142 employees, £32M revenue, 65% organic traffic
The Blueprint for Market Domination
VoucherCodes proves that in e-commerce, trust scales faster than ad spend. Their 65% organic traffic isn't luck—it's a strategic moat built on SEO, community, and relentless focus on the UK market.
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5 keywordsHow is Vouchercodes's SEO?
Open Graph Image
https://www.vouchercodes.co.uk/static/elements/logo/logo.svg
Meta Tags
VoucherCodes - Exclusive Discount Codes & Vouchers
Save money today with the UK's biggest voucher code website. Join over 7 million members and find the best working discount codes for your favourite stores.
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Reviews (20)
Great Savings
I saved over £100 on my new prescription sunglasses
Great offers
You get some great offers and plenty of shops are covered by them so good variety and choice
Great info.
Great info.
The best app for saving money
Excellent xxxxxxxxx
You have to give them go…
You have to give them a go if your after a discount
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About vouchercodes.co.uk
Save money today with the UK's biggest voucher code website. Join over 7 million members and find the best working discount codes for your favourite stores.
Company Overview
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Technology Stack
vouchercodes.co.uk uses 14 technologies across their website including Cloudflare, OneTrust, Microsoft Ads, and more.
Cloud & Hosting
Cloudflare
Privacy & Consent
OneTrust
Advertising
Microsoft Ads
Analytics & Marketing
Clarity, Google Tag Manager, Google Analytics
Performance
Lazy Loading, Priority Hints
Web Standards
Open Graph
Traffic & Audience
vouchercodes.co.uk receives approximately 5.0M monthly visitors and ranks #12,263 globally. The website has a bounce rate of 38% with visitors viewing an average of 2.6 pages per visit. Users spend an average of 1:17 on the site.
The majority of vouchercodes.co.uk's traffic comes from undefined, undefined, .
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This page provides publicly available information about vouchercodes.co.uk. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit vouchercodes.co.uk directly at https://vouchercodes.co.uk.