vroom.com
Get leads like Vroom — and thousands more
Build targeted lists by tech stack, traffic, and more
Vroom: The High-Burn Digital Auto Dealer
A $2.6B revenue company losing trust with customers
Vroom promised to revolutionize car buying with pure digital convenience, but their 1.7/5 Trustpilot rating tells a story of operational friction that no amount of funding can hide. As a $2.6B revenue company burning $1.3B in capital, they're the ultimate test case for whether online-only car retail can truly scale.
"Vroom proves that high revenue doesn't equal happy customers—and in the auto industry, trust is the ultimate currency."
The Traffic Paradox
With only 62K monthly visits, Vroom's traffic is shockingly low for a $2.6B revenue business. This suggests either extremely high conversion rates (unlikely given the 1.7 rating) or a heavy reliance on offline channels and partnerships that aren't reflected in web metrics. The 86% 'undefined' country traffic indicates potential tracking issues or international operations that aren't properly tagged.
The Capital Burn
Raising $1.3B in funding to generate $2.6B in revenue suggests either aggressive expansion or fundamental unit economics problems. For context, that's nearly 50% of revenue raised as capital—a ratio that screams 'growth at all costs' rather than sustainable profitability. Their 947 employees generate roughly $2.8M in revenue per person, which is healthy but doesn't account for their operational overhead.
The keyword data reveals a brand awareness problem. Despite being a major player, their top keyword is simply 'vroom' with 26K monthly searches—less than many mid-sized retailers. The presence of misspellings like 'rvroom' and 'vrrom' in the top 5 suggests they're not capturing brand intent effectively, and 'vroom car dealer' at just 300 monthly searches indicates weak SEO for their core business model.
- Tech stack is minimal (Google Analytics + HSTS) suggesting either custom infrastructure or concerning lack of modern tooling
- Trustpilot rating of 1.7/5 is catastrophic for a consumer-facing business
- CEO Tom Shortt leads alongside Paul Hennessy—leadership structure may indicate transition or strategic pivot
- Backlinks (35K) are respectable but don't correlate with traffic or rankings
Vroom is a warning signal
Revenue without trust is a house of cards—especially in the high-touch auto industry
What tech stack does Vroom use?
How much traffic does Vroom get?
Traffic & Engagement
Rankings
Backlinks & Authority
Search Traffic
Top Organic Keywords
Where is Vroom's audience located?
Device Distribution
What keywords does Vroom rank for?
5 keywordsHow is Vroom's SEO?
Meta Tags
Vroom
What is Vroom's revenue?
Who competes with Vroom?
Who works at Vroom?
Loading leads...
What do customers think of Vroom?
Vroom
Categories
Activity & Engagement
Contact Information
Reviews (20)
I recently purchased a Tesla Model 3 from Vroom, and the overall experience was exceptional. The website's interface was user-friendly, allowing me to easily browse and compare different models. The d
I recently purchased a Tesla Model 3 from Vroom, and the overall experience was exceptional. The website's interface was user-friendly, allowing me to easily browse and compare different models. The detailed information provided about each vehicle, especially the Tesla Model 3, was comprehensive and accurate. The financing process was straightforward, and the virtual consultation was informative. The Tesla Model 3 was delivered on time, and its condition was immaculate, exactly as described online. I am extremely satisfied with my purchase and would highly recommend Vroom for anyone considering buying a Tesla or any other vehicle.
Vroom is the Future
This is my third vehicle with Vroom. They are fair and there is no negotiation. You see what you get and you get a fair price for your trade-in. Sometimes there is a little wait, it's not like going to a dealer and driving away with a car, but the wait is to be expected.
Great experience!
I signed the paperwork on November 21st and the vehicle was delivered on December 18th. I was initially nervous about the waiting for delivery, but throughout that time, my representative Paula J. was in constant communication, responding quickly to my questions about delivery timetables. The description of the vehicle on VROOM's website was very accurate, with nothing overlooked or unreported. The license plates were delivered in less than a month after the vehicle, well within the time period given. Overall, my experience was great, and I will be looking to VROOM for future vehicle purchases.
This is my 1st time ever buying a car…vroom
This is my 1st time ever buying a car from on line sight un seen. My experience was quick and amazing. The Vroom team was amazing thru the entire process. The car I chose was great and no surprises throughout the entire process. Thank you VROOM
I had a really great experience
I had a really great experience. I shopped VERY carefully to find the vehicle i wanted, and when i started up a purchase query, i was taken from autotrader to vroom. As a longtime software guy i was intrigued by the possibility of finding and buying a vehicle totally online. The purchase process with vroom was simple and straightforward. They let me know that delay providing documents would delay delivery so i was prompt and so were they. I could bring my own finance but i went through theirs (Capital One) so that I could do it all online that day. I’m weird that way. I had a personal guide from vroom for the process and i asked questions several times. My guy got off work at 3 PM so i made sure to always ask questions by 2 PM and he ALWAYS answered the same day. Bottom line is in three weeks they shipped the car across the country, picked up my trade from my house and dropped off my new car in my driveway, during the christmas season. My contact followed up with me every step and we received papers and plates in the mail within 2 weeks. This could not have gone better.
Frequently Asked Questions about Vroom
What is Vroom's Revenue?
How fast is Vroom growing?
How do people interact with Vroom?
How do people find Vroom?
Who uses Vroom?
What technologies does Vroom use?
Who are Vroom's competitors?
What do customers think of Vroom?
Export Data
Unlock all exports
Download CSVs, JSONs & full reports
Export vroom.com Data
Download the complete tech stack, analytics, leads, and company data for vroom.com in JSON or CSV format. Use it for your sales pipeline, competitive analysis, or research.
Raw JSON Data
Click "Show" to view the raw API response data
About vroom.com
Company Overview
Technology Stack
vroom.com uses 2 technologies across their website including HSTS, Google Analytics.
Security
HSTS
Analytics & Marketing
Google Analytics
Traffic & Audience
vroom.com receives approximately 62.3K monthly visitors and ranks #575,355 globally. The website has a bounce rate of 63% with visitors viewing an average of 1.7 pages per visit. Users spend an average of 0:37 on the site.
The majority of vroom.com's traffic comes from undefined, undefined, .
Frequently Asked Questions
What is vroom.com?
What technologies does vroom.com use?
How popular is vroom.com?
Related Searches
This page provides publicly available information about vroom.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit vroom.com directly at https://vroom.com.