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VSFF: The Indie Engine
How a niche festival punches above its weight with $1.7M revenue and 14 employees.
While major film festivals chase Hollywood glitz, the Vancouver Short Film Festival (vsff.com) is quietly building a $1.7M business by betting entirely on the indie filmmaker. This isn't just a showcase; it's a lean, high-impact engine for Canadian storytelling that proves niche dominance is more profitable than broad appeal.
"They aren't trying to be Sundance; they are trying to be the essential hub for Canadian short films, and the revenue proves the market agrees."
The Micro-Team Powerhouse
With only 14 employees generating $1.7M in revenue, VSFF operates with a staggering $121k revenue per employee. This is a level of efficiency rarely seen in the entertainment sector, suggesting a heavy reliance on digital infrastructure, volunteer networks, and strategic partnerships rather than bloated administrative overhead. They've turned a cultural event into a high-margin operation.
Search-First Discovery
The data reveals a sophisticated SEO strategy. With 53% of traffic coming from organic search, VSFF captures high-intent users searching for 'short film' (4,920 volume) and 'vancouver film festival' (650 volume). They aren't relying on paid ads; they own the top of the funnel for Canadian filmmakers looking for a stage.
The tech stack—Tailwind CSS, React, Vite—confirms this digital-first mindset. This is a modern web application, not a static brochure site. The use of Priority Hints and HSTS indicates a focus on performance and security, essential for handling ticket sales and media uploads during festival season.
- Profitability Focus: $1.7M revenue on a micro-team model indicates high operational efficiency.
- SEO Dominance: Owns critical search terms like 'bc student film festivals' and 'vsff.'
- Modern Stack: Built on React/Vite/Tailwind, ensuring a fast, mobile-first user experience.
- Niche Grip: 100% of traffic is undefined (likely domestic), signaling strong local brand authority.
The Blueprint for Niche Media
VSFF proves that in the attention economy, depth of engagement beats breadth of reach every time.
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Meta Tags
Vancouver Short Film Festival | Canadian filmmakers
Celebrate Canadian storytelling at the Vancouver Short Film Festival — showcasing bold short films, emerging talent, and indie filmmakers from across Canada.
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About vsff.com
Celebrate Canadian storytelling at the Vancouver Short Film Festival — showcasing bold short films, emerging talent, and indie filmmakers from across Canada.
Company Overview
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Technology Stack
vsff.com uses 14 technologies across their website including Font Awesome, HSTS, Sentry, and more.
Fonts
Font Awesome
Security
HSTS
Error Tracking
Sentry
CMS
Wix
Customer Support
Zendesk
Performance
Priority Hints
Traffic & Audience
vsff.com receives approximately 1.6K monthly visitors and ranks #11,367,268 globally. The website has a bounce rate of 35% with visitors viewing an average of 1.1 pages per visit. Users spend an average of 0:00 on the site.
The majority of vsff.com's traffic comes from .
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