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walnut.io
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walnut.io

35 technologies
VerifiedGrowingVisit40.5K/mo$26M16135 Tech25 Leads
Deep Dive

Walnut: The Demo Platform That Builds Momentum

How an interactive demo platform scaled to $25.7M revenue by solving the broken sales demo

Most B2B companies are stuck in a demo death spiral: endless Zoom calls, wasted sales cycles, and prospects ghosting after seeing a generic PowerPoint. Walnut flips the script by letting buyers explore your product on their own terms—before they ever talk to a rep. It’s not just a demo platform; it’s a momentum engine.

$25.7M
Annual Revenue
161
Employees
40K+
Monthly Visits
48%
Organic Traffic

"Walnut doesn't just build demos—it builds sales momentum by turning passive viewers into active participants."

The Growth Trajectory

With $25.7M in revenue and a lean 161-person team, Walnut is a model of capital efficiency. Their 40K+ monthly visitors generate 48% from organic search—a testament to strong SEO and brand recognition. The platform's name itself drives 83K monthly searches, dwarfing competitors like Storylane (16K) and Reprise (30K). This isn't just growth; it's market dominance through category ownership.

The Buyer Experience Revolution

Traditional demos fail because they're seller-centric. Walnut inverts this by creating interactive, self-guided experiences that adapt to buyer curiosity. The result? Prospects can explore features at 11 PM on a Sunday, share demos with stakeholders, and get real-time insights without the pressure of a live call. This aligns perfectly with the modern B2B buyer's preference for 70% of the journey happening independently.

Walnut's tech stack reveals a focus on performance and user experience—leveraging Tailwind CSS, Lazy Loading, and Priority Hints to ensure demos load instantly. Their presence across TikTok, YouTube, and LinkedIn shows a multi-channel content strategy, while the blog serves as a thought leadership hub. The lack of public funding data suggests either strategic bootstrapping or private backing, positioning them as a disciplined operator in a noisy SaaS landscape.

  • Interactive demos replace static screenshots and video walkthroughs
  • Buyer analytics reveal what features actually drive interest
  • No-code builder empowers product teams to create demos without engineering
  • Multi-stakeholder sharing accelerates consensus in complex sales cycles
  • Competitive advantage: Owns the 'walnut' search term in a crowded market
Doesn't offer live video conferencing
Focuses exclusively on interactive, self-serve demos
Not a CRM or marketing automation platform
Integrates with existing sales stacks (HubSpot, Salesforce)
No public pricing transparency for enterprise
Provides granular engagement analytics per prospect

Walnut is the new standard for product-led sales

At $25.7M revenue with 161 employees, they've proven that interactive demos aren't a feature—they're the future of B2B sales. For founders and investors, the lesson is clear: own the category, not just the tool.

What tech stack does Walnut use?

62 detected
Error Tracking1
Programming Languages1
CDN1
Privacy & Consent1
Marketing Automation1
Scheduling1
Customer Support2
A/B Testing1
Web Standards1
Build Tools1
JavaScript Libraries4
Tracking & Analytics27
F
Facebook Pixel
G
Google Analytics
G
Google Tag Manager
H
Hotjar
L
LinkedIn Insight Tag
H
Hotjar
M
Microsoft Clarity
M
Microsoft Ads (Bing)
I
Intercom
H
HubSpot
H
HubSpot
H
Hotjar
G
Google Tag Manager
G
Google Analytics
L
LinkedIn Insight Tag
B
Bing
F
Facebook Pixel
T
Tracking Service
G
Google DoubleClick
L
LinkedIn
T
Tracking Pixel
A
Analytics Service
S
Segment
M
Microsoft Clarity
F
Facebook
G
Google Static
I
Intercom

How much traffic does Walnut get?

Traffic & Engagement

40.5K
Monthly Visits
1.6
Pages/Visit
0:11
Avg. Duration
40%
Bounce Rate
Monthly Traffic Trend-38%
64.9K
Oct 2025
Oct
39.1K
Nov 2025
Nov
40.5K
Dec 2025
Dec

Traffic Sources

Search
48%
Direct
37%
Social
5%
Referrals
8%
Email
0%
Paid
1%

Where is Walnut's audience located?

🌍28.1%
🌍7.4%
🌍6.1%
🌍4.8%
🌍4.7%

What keywords does Walnut rank for?

5 keywords
1walnut83.9K vol$0.47
2storylane16.2K vol$13.60
3product demos mac230 vol
4reprise30.0K vol$2.51
5demo goes wrong140 vol

How is Walnut's SEO?

Open Graph Image

OG Image preview
og:image

https://www.walnut.io/app/uploads/2025/12/Thumbnail-1.png

Meta Tags

title48 chars

An Interactive Demo Platform That Sells | Walnut

description155 chars

Interactive demos made easily with Walnut! Customize your product demonstrations, save time, collect powerful insights, and master your buyers' experience.

languageEN-US

H1 Tags

h1Others Build Demos.We Build Momentum.

Schema Types

Unknown

What is Walnut's revenue?

$26M
Annual Revenue
161
24%
Employees
$160K
Revenue/Employee
New York, United States
Headquarters

Who works at Walnut?

Loading leads...

What do customers think of Walnut?

No Trustpilot reviews available for this company.

Frequently Asked Questions about Walnut

What is Walnut's Revenue?
Walnut generates approximately $26M in annual revenue. With 161 employees, that's $159,500 per employee.
What does Walnut do?
Interactive demos made easily with Walnut! Customize your product demonstrations, save time, collect powerful insights, and master your buyers' experience.
How fast is Walnut growing?
Walnut employee count has changed by 24% year over year.
What technologies does Walnut use?
Walnut uses 35 technologies across their website including Video, Fonts, Error Tracking. Key technologies include YouTube Embed, Font Awesome, Google Fonts, Sentry.
Who are Walnut's competitors?
Walnut's main competitors include Pecan, BRAIN. These companies operate in similar markets and compete for the same customer base.

Export Data

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How to contact Walnut?

What are Walnut's key pages?

Export walnut.io Data

Download the complete tech stack, analytics, leads, and company data for walnut.io in JSON or CSV format. Use it for your sales pipeline, competitive analysis, or research.

Raw JSON Data

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About walnut.io

Interactive demos made easily with Walnut! Customize your product demonstrations, save time, collect powerful insights, and master your buyers' experience.

Company Overview

walnut.io
Website
computers_electronics_and_technology
Industry
#818,043
Global Rank
40.5K
Monthly Visitors
35
Technologies
25+
Employees

Contact walnut.io

Technology Stack

walnut.io uses 35 technologies across their website including YouTube Embed, Font Awesome, Google Fonts, Sentry, and more.

Video

YouTube Embed

Fonts

Font Awesome, Google Fonts

Error Tracking

Sentry

Programming Languages

PHP

CMS

Contentful, WordPress

CDN

unpkg

Traffic & Audience

40.5K
Monthly Visits
40%
Bounce Rate
1.6
Pages/Visit
0:11
Avg. Duration

walnut.io receives approximately 40.5K monthly visitors and ranks #818,043 globally. The website has a bounce rate of 40% with visitors viewing an average of 1.6 pages per visit. Users spend an average of 0:11 on the site.

The majority of walnut.io's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is walnut.io?
Interactive demos made easily with Walnut! Customize your product demonstrations, save time, collect powerful insights, and master your buyers' experience.
How much does walnut.io cost?
You can view walnut.io's pricing and plans on their pricing page. Visit their website for the most up-to-date pricing information.
What technologies does walnut.io use?
walnut.io uses 35 technologies including YouTube Embed, Font Awesome, Google Fonts, and 29 more. View the full tech stack analysis above.
What are walnut.io's social media accounts?
walnut.io is active on tiktok, twitter, youtube, facebook, linkedin, instagram. You can find links to all their social media profiles in the social section above.
Is walnut.io hiring?
Check walnut.io's careers page for current job openings and opportunities. The company has 25+ known employees.
How popular is walnut.io?
walnut.io receives approximately 40.5K monthly visitors and ranks #818,043 globally. Traffic is growing by 3.6% month-over-month.

Related Searches

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This page provides publicly available information about walnut.io. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit walnut.io directly at https://walnut.io.