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wartburg.org

22 technologies
VerifiedGrowingVisit6.7K/mo$78M26322 Tech25 Leads
Deep Dive

Wartburg: The 34-Acre Senior Care Empire

A legacy non-profit with a digital footprint that barely scratches the surface of its potential.

In the dense suburban sprawl of New York's Westchester County, Wartburg isn't just another senior living facility—it's a 34-acre institution operating like a mini-city. While most competitors fight for digital scraps, Wartburg commands the local market with old-school authority, yet their online presence reveals a surprising lack of ambition.

$78.1M
Annual Revenue
6,680
Monthly Visits
47%
Direct Traffic
3.2/5
Trustpilot Rating

"With 47% direct traffic, Wartburg is living off brand equity, not digital strategy."

The Physical Giant, The Digital Dwarf

Wartburg operates with 263 employees and generates $78.1M in revenue—a massive operation for a non-profit. Yet their digital footprint is shockingly modest. With only 6,680 monthly visits, they capture less than 0.01% of the potential market searching for senior care in the NYC metro area. Their top keyword is simply 'wartburg' (8,700 monthly searches), indicating they're relying on existing brand awareness rather than capturing new demand.

The SEO Gap

The data reveals a glaring opportunity cost. While they rank for branded terms, they're missing high-intent commercial keywords like 'hospice near me' (3,250 monthly searches) and 'adult day care' (660 monthly searches). Their organic search traffic sits at just 28%—a digital health crisis for a $78M organization. This suggests they're either ignoring SEO entirely or their content strategy is fundamentally broken.

Their tech stack tells a story of patchwork solutions rather than strategic investment. They're running jQuery, Bootstrap, and Tailwind CSS simultaneously—a Frankenstein's monster of front-end frameworks that screams 'multiple vendors, zero unified vision.' The presence of PWA hints suggests they attempted modernization, but without the traffic to show for it, it's likely abandoned or poorly executed.

  • Revenue powerhouse ($78M) with minimal digital ROI
  • Heavy reliance on direct traffic (47%) indicating weak acquisition
  • Social presence across 5 platforms with minimal engagement
  • Trustpilot rating of 3.2 with only 1 review—social proof crisis
No blog content strategy
Dominant local brand recognition
No clear conversion funnel
34-acre physical campus as asset
No review management strategy
Multi-platform social presence
No keyword targeting beyond brand
Established revenue stream

The $78M Question

Wartburg has the resources to dominate senior care digital marketing but chooses to coast on legacy reputation. For investors and operators, this is a textbook case of underutilized assets waiting for a digital-first acquisition strategy.

What tech stack does Wartburg use?

33 detected
Accessibility1
Error Tracking1
Programming Languages1
Advertising1
Customer Support1
E-commerce & Payments1
Performance1
Web Standards2
JavaScript Libraries3
Tracking & Analytics11
F
Facebook Pixel
G
Google Analytics
G
Google Tag Manager
G
Google Tag Manager
G
Google Analytics
G
Google APIs
G
Google DoubleClick
F
Facebook Pixel
G
Google Static
A
Amazon CloudFront
F
Facebook

How much traffic does Wartburg get?

Traffic & Engagement

6.7K
Monthly Visits
1.9
Pages/Visit
6:05
Avg. Duration
36%
Bounce Rate
Monthly Traffic Trend+124%
3.0K
Oct 2025
Oct
2.1K
Nov 2025
Nov
6.7K
Dec 2025
Dec

Traffic Sources

Search
28%
Direct
47%
Social
17%
Referrals
6%
Email
0%
Paid
1%

Where is Wartburg's audience located?

🌍100.0%

What keywords does Wartburg rank for?

5 keywords
1wartburg8.7K vol$0.67
2hospice near me3.3K vol$5.08
3mercy josephine richter930 vol
4adult day care660 vol$3.67
5indeed care partner dolan memory care520 vol

How is Wartburg's SEO?

Meta Tags

title44 chars

Wartburg - Riverdale & Bronxville, NY - Home

description166 chars

Wartburg is the leading senior living facility of choice for locals in Mt. Vernon, NY and beyond. Contact us today to schedule a tour of our beautiful 34-acre campus!

languageEN-US

H1 Tags

h1Compassionate Senior Care for Your Peace of Mind

Schema Types

LocalBusinessUnknown

Who works at Wartburg?

Loading leads...

What do customers think of Wartburg?

Wartburg

Wartburg

3.2
1 reviews

Activity & Engagement

Reply Rate
0%
Avg. Reply Time
0.0 days

Contact Information

Address:
US

Reviews (1)

Filter by rating:
MPS
2/15/2025
🇺🇸 United States6 reviewsOrganicUnverified
Experience date: 4/18/2024
Wartburg Nursing Home is horrible

This so-called nursing home is horrendous because the administration and staff are incompetent and lack human compassion. My family member passed away in the middle of the night while in their care and I was not contacted promptly even though they had several ways to contact me. I found out through a heartless phone call several hours subsequently. Be prepared for substandard nursing care if your elderly family member is placed here. Find a professional facility as opposed to this place.

Frequently Asked Questions about Wartburg

What is Wartburg's Revenue?
Wartburg generates approximately $78M in annual revenue. With 263 employees, that's $297,000 per employee.
What does Wartburg do?
Wartburg is the leading senior living facility of choice for locals in Mt. Vernon, NY and beyond. Contact us today to schedule a tour of our beautiful 34-acre campus!
How fast is Wartburg growing?
Wartburg employee count has changed by 16% year over year.
What technologies does Wartburg use?
Wartburg uses 22 technologies across their website including Accessibility, Fonts, Security. Key technologies include UserWay, Font Awesome, Google Fonts, HSTS, reCAPTCHA.
Who are Wartburg's competitors?
Wartburg's main competitors include Cottrill's Specialty Pharmacy, Venture House, Woodmark Pharmacy, Mindbloom, Otsego Manor. These companies operate in similar markets and compete for the same customer base.
What do customers think of Wartburg?
Wartburg has a Trustpilot score of 3.2 out of 5 (3 stars) based on 1 customer reviews.

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What are Wartburg's key pages?

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About wartburg.org

Wartburg is the leading senior living facility of choice for locals in Mt. Vernon, NY and beyond. Contact us today to schedule a tour of our beautiful 34-acre campus!

Company Overview

wartburg.org
Website
health
Industry
#2,916,224
Global Rank
6.7K
Monthly Visitors
22
Technologies
25+
Employees

wartburg.org Key Pages

Contact wartburg.org

Technology Stack

wartburg.org uses 22 technologies across their website including UserWay, Font Awesome, Google Fonts, HSTS, reCAPTCHA, and more.

Accessibility

UserWay

Fonts

Font Awesome, Google Fonts

Security

HSTS, reCAPTCHA

Error Tracking

Sentry

Programming Languages

PHP

CMS

WordPress

Traffic & Audience

6.7K
Monthly Visits
36%
Bounce Rate
1.9
Pages/Visit
6:05
Avg. Duration

wartburg.org receives approximately 6.7K monthly visitors and ranks #2,916,224 globally. The website has a bounce rate of 36% with visitors viewing an average of 1.9 pages per visit. Users spend an average of 6:05 on the site.

The majority of wartburg.org's traffic comes from .

Frequently Asked Questions

What is wartburg.org?
Wartburg is the leading senior living facility of choice for locals in Mt. Vernon, NY and beyond. Contact us today to schedule a tour of our beautiful 34-acre campus!
What technologies does wartburg.org use?
wartburg.org uses 22 technologies including UserWay, Font Awesome, Google Fonts, and 16 more. View the full tech stack analysis above.
How do I contact wartburg.org?
You can contact wartburg.org through their contact page.
What are wartburg.org's social media accounts?
wartburg.org is active on twitter, youtube, facebook, linkedin, instagram. You can find links to all their social media profiles in the social section above.
Is wartburg.org hiring?
Check wartburg.org's careers page for current job openings and opportunities. The company has 25+ known employees.
How popular is wartburg.org?
wartburg.org receives approximately 6.7K monthly visitors and ranks #2,916,224 globally. Traffic is growing by 212.7% month-over-month.

Related Searches

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This page provides publicly available information about wartburg.org. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit wartburg.org directly at https://wartburg.org.