While Western fintechs chase unicorn valuations, PagarBook quietly commands the Indian SMB payroll market with a staggering $156M in revenue and 412K monthly visits. This is the engine room of India's digital economy, where attendance tracking meets salary management at scale.

"PagarBook isn't building for Silicon Valley—it's building for the 63 million MSMEs in India that power the real economy."

The tech stack reveals a modern, performance-optimized platform: Next.js for React framework, Tailwind CSS and Bootstrap for rapid UI development, Cloudflare for CDN and security, plus Priority Hints and Lazy Loading for performance optimization. This isn't legacy software—it's built for speed and scale, critical when handling sensitive payroll data for thousands of businesses.

• Dominates India's SMB payroll with $156M revenue—likely the largest pure-play employee management platform in the region
• 75% direct traffic indicates exceptional product-market fit and user retention in a notoriously high-churn SMB market
• Modern tech stack (Next.js, Tailwind, Cloudflare) ensures scalability and performance for time-sensitive payroll operations
• 595 employees suggest a lean operational model compared to traditional enterprise HR software companies