whoisvisiting.com
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Whoisvisiting: The B2B Lead Gen Ghost Hunter
A 15-person team turning anonymous website traffic into $1.3M in revenue
Every day, 97% of B2B website visitors leave without a trace—unless you're watching. Whoisvisiting.com is a specialized ghost hunter, turning anonymous IP addresses into identifiable company leads for marketing teams hungry for ROI.
"They don't chase vanity metrics—they convert invisible traffic into qualified leads."
The Lean Revenue Machine
With just 15 employees, Whoisvisiting generates approximately $87k per employee annually. This isn't a bloated SaaS unicorn; it's a focused, efficient operation. Their 4,493 monthly visits convert to a $1.3M revenue stream—proving that in B2B lead generation, precision beats scale. The team is led by Nick Timms (Co-Founder/Director), with Ant Musker and James Pluck driving marketing, suggesting a tight, founder-led GTM strategy.
The SEO & Traffic Paradox
Here's the intriguing part: 61% of their traffic comes from 'undefined' countries, and their top keywords include typos like 'whoisvisting' and 'whois visting' alongside highly specific, unrelated queries like 'surehome construction limited swindon.' This reveals a dual strategy: capturing high-intent, niche searches while also capitalizing on brand ambiguity. It's a scrappy approach—meeting buyers where they are, even if they can't spell the brand name correctly.
Their tech stack is pragmatic: jQuery, Bootstrap, and Tailwind CSS for rapid UI development, Swiper for product carousels, and core-js for modern JavaScript. It's not cutting-edge, but it's reliable and cost-effective—perfect for a bootstrapped or early-stage B2B SaaS. The use of Google Analytics and Tag Manager shows a data-driven mindset, essential for optimizing the very lead-gen funnel they sell.
- Niche Dominance: They solve a specific problem—identifying visiting companies—with laser focus.
- Efficient GTM: 15-person team, founder-led marketing, and a 14-day free trial lower the barrier to entry.
- SEO Agility: Ranking for typos and hyper-specific terms shows they're capturing intent at every stage.
- Trustpilot Ambiguity: A 3.5/5 rating with no visible review volume suggests they're still building social proof.
The Underdog Playbook
Whoisvisiting proves that in B2B SaaS, you don't need to be the biggest—you just need to be the best at capturing the invisible.
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Meta Tags
Whois Visiting | Website Visitor Tracking Software | B2B Lead Generation
Whoisvisiting shows you the companies visiting your website so you can identify new leads and increase your marketing ROI. 14-Day Free Trial.
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About whoisvisiting.com
Whoisvisiting shows you the companies visiting your website so you can identify new leads and increase your marketing ROI. 14-Day Free Trial.
Company Overview
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Technology Stack
whoisvisiting.com uses 21 technologies across their website including Font Awesome, Google Fonts, PHP, WordPress, and more.
Fonts
Font Awesome, Google Fonts
Programming Languages
PHP
CMS
WordPress
Push Notifications
OneSignal
Advertising
Microsoft Ads, Twitter Pixel, Facebook Pixel
Customer Support
Crisp, Zendesk
Traffic & Audience
whoisvisiting.com receives approximately 4.5K monthly visitors and ranks #4,237,043 globally. The website has a bounce rate of 53% with visitors viewing an average of 1.6 pages per visit. Users spend an average of 0:39 on the site.
The majority of whoisvisiting.com's traffic comes from undefined, undefined, .
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