wildearth.tv
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WildEarth: The 24/7 Safari Stream That's Beating Netflix
How a niche wildlife broadcaster built a $10M live streaming empire with zero VC funding
In a world obsessed with on-demand content, WildEarth bet everything on real-time wilderness—and won. They're not just streaming wildlife; they're creating a live, interactive safari experience that commands 31K monthly visits and generates $10.9M in revenue. This is how niche content scales.
"They turned wildlife conservation into a subscription business by making the unpredictable watchable."
The Global Safari Audience
WildEarth's traffic distribution reveals a fascinating pattern: 54.9% comes from an undefined primary market (likely Africa/US hybrid), with 21.3% from a secondary region. This isn't accidental—it's strategic. They've built a platform that works across DSTV in Africa, Roku in the US, and Freeview UK, creating a truly global wildlife community. The 49% organic search traffic proves their SEO game is strong, capturing wildlife enthusiasts searching for 'live safari' experiences rather than relying on paid acquisition.
The Live-Stream Advantage
While Netflix fights for binge-watching hours, WildEarth owns the 'appointment viewing' space. Their 24/7 live stream from the world's largest virtual safari vehicle creates urgency that on-demand content can't match. With Vue.js and Tailwind CSS powering their tech stack, they deliver real-time wildlife experiences that feel premium. The 36% direct traffic suggests a loyal, returning audience who knows exactly where to go for their daily dose of wild Africa—no algorithm needed.
The company's leadership team reads like a cross between a safari lodge and a tech startup: Marc Taback (CSO), Graham Jurgensen (CCO/CFO), and James Hendry (Head of Live Operations). This blend of commercial acumen and operational expertise explains how they've scaled to 71 employees while maintaining a 3.7/5 Trustpilot rating from a single review. Their social presence across Twitter, YouTube, Facebook, LinkedIn, and Instagram shows a multi-platform strategy that meets audiences where they are.
- Revenue model: Likely hybrid of subscriptions and platform licensing (Roku, Samsung TV+, DSTV)
- Tech stack: Vue.js + Tailwind CSS for real-time streaming performance
- Traffic source: 49% organic, 36% direct—minimal paid acquisition dependency
- Global reach: Multi-platform distribution across 5+ regions
WildEarth proves niche beats broad in the streaming wars
While everyone chases algorithms, they built a $10M business by making the unpredictable watchable and the remote accessible. Their secret? Real-time, expert-guided content that can't be replicated on-demand.
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Live African Safari | Watch Wildlife 24/7 - WildEarth
WildEarth brings you LIVE African safari experiences 24/7. Watch wildlife in real-time with expert guides from the world's largest virtual safari vehicle. Available globally on Roku, Samsung TV+, DSTV, Freeview UK & more.
WildEarth - Live African Safari Experience
Join the world's largest safari vehicle. Watch LIVE African wildlife 24/7 with expert guides. Experience nature from the comfort of your home.
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Reviews (1)
Great community
Great community, made so many friends online on this
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About wildearth.tv
WildEarth brings you LIVE African safari experiences 24/7. Watch wildlife in real-time with expert guides from the world's largest virtual safari vehicle. Available globally on Roku, Samsung TV+, DSTV, Freeview UK & more.
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wildearth.tv uses 15 technologies across their website including Font Awesome, Google Fonts, Ruby on Rails, PHP, and more.
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Font Awesome, Google Fonts
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Ruby on Rails
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PHP
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DoubleClick Floodlight, Google Ads
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Traffic & Audience
wildearth.tv receives approximately 31.0K monthly visitors and ranks #838,754 globally. The website has a bounce rate of 31% with visitors viewing an average of 3.4 pages per visit. Users spend an average of 3:24 on the site.
The majority of wildearth.tv's traffic comes from undefined, undefined, .
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