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wizards.com

10 technologies
VerifiedVisit8.1M/mo10 Tech

AI Deep Dive Analysis

Generate an AI-powered deep dive article about wizards.com using all available data.

What tech stack does Wizards use?

14 detected
Frontend Frameworks1
JavaScript Libraries1
UI Libraries1
Build Tools2
Tracking & Analytics4
G
Google Analytics
G
Google Tag Manager
G
Google Tag Manager
G
Google Analytics

How much traffic does Wizards get?

Traffic & Engagement

8.1M
Monthly Visits
3.2
Pages/Visit
2:33
Avg. Duration
45%
Bounce Rate
Monthly Traffic Trend-23%
10.5M
Oct 2025
Oct
9.8M
Nov 2025
Nov
8.1M
Dec 2025
Dec

Traffic Sources

Search
63%
Direct
32%
Social
2%
Referrals
3%
Email
0%
Paid
0%

Where is Wizards's audience located?

🌍45.6%
🌍6.7%
🌍5.1%
🌍4.1%
🌍3.6%

What keywords does Wizards rank for?

5 keywords
1magic the gathering146.9K vol$0.52
2wizards of the coast64.0K vol$1.41
3mtg174.9K vol$0.45
4secret lair45.1K vol$0.64
5dnd character sheet82.2K vol$1.32

How is Wizards's SEO?

Open Graph Image

OG Image preview
og:image

https://images.ctfassets.net/ojjl8z69k7ls/45zLMlYttqmXYUVvCPhvgQ/782846e6fa1da89e2ca166568443f040/Meta-ShareImage.jpg

Meta Tags

title20 chars

Wizards of the Coast

description141 chars

Wizards of the Coast is a family of studios specializing in building role playing, trading card, and digital games for all genres of players.

languageEN-US

Schema Types

Organization

Who works at Wizards?

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What do customers think of Wizards?

Wizards of the Coast

Wizards of the Coast

1.2
116 reviews

Categories

Gaming service Provider#undefinedVideo Game Store#undefinedGame Store#undefined

Activity & Engagement

Reply Rate
0%
Avg. Reply Time
0.0 days

Contact Information

Reviews (20)

Filter by rating:
Shagadelic
1/9/2026
🇺🇸 United States1 reviewsOrganicUnverified
Experience date: 1/7/2026
The second star is only because the…

The second star is only because the game can be very fun, the arena app is literally greedy trash that's not at all worth playing, I also can never forget when I bought the zurgo helmsmasher deck from Walmart and my friends and I tried to use it legit like 20 different times and any time anyone had that deck they couldn't get anything at all to play the entire duel, it was a weird ass deck lmao when we took it apart they had like 3 plains and 5 swamps in the whole deck like why even bother instead of using dual color lands for that small amount of land😂the other deck that came in the bundle was so ridiculously unplayable as well😂it's so hard to find mtg any fun anymore, it's SO bad anymore and the strategies they come up with seem like trash designed for salty little brats who need cheap new ways to cheese duels and ruin the game for everyone else lol, forget mtg you won't be catching me buying cards ever again, not to mention the fact that when you pay OUT THE ASS for cards irl you can't even use them in magic arena LOL! Like are u seriously trying to sell me the same thing twice? You're pathetic AF and I refuse to have to buy "gems" to get a specific card with real money lmfao when I already own most of the cards😂😂😂😂🖕

Phil
1/9/2026
🇬🇧 United Kingdom1 reviewsOrganicUnverified
Experience date: 1/6/2026
I bought a board game

I bought a board game, listed as age of 10+ appropriate via the French associate of wizards of the coast that deals with international orders. I did not receive any confirmation email, nor did I even get the most basic information such as availability or expected transit time. The money has come out of my account and no sign that anything is being done. This is supposed to be a birthday present and I am now left out of pocket and unable to make any type of replacement purchase in time to have a gift to give. I feel as if I have been tricked into giving my personal (including banking) information to a scam site. Avoid this nonsense. Hasbro, how can you be associated/ manage this mess and be considered a trusted name in the children's toy market? A worrying and distressing experience.

Tyson Shehata
12/10/2025
🇦🇺 Australia4 reviewsOrganicUnverified
Experience date: 12/10/2025
If I could give them -100 I would

If I could give them -100 I would. One of the worst companies I have ever dealt with. Non existent customer care. Pure trash company

Nicholas Deboer
11/12/2025
🇺🇸 United States1 reviewsOrganicUnverified
Experience date: 11/12/2025
Wizards is one of the worst companies…

Wizards is one of the worst companies in the world. it is completely ran by greed. their online game Magic the gathering Arena is a big scam. it is pay to win and if your not dropping thousands of dollars on the game it is completely impossible to build a deck or win a game. i was tricked into spending in game currency on a quick draft that place me in match's with people that have been playing for years and instantly beat you. the algorithm is completely messed up and google Ai can tell you talk if you ask it the right questions.

Myo
11/6/2025
🇦🇺 Australia4 reviewsOrganicUnverified
Experience date: 11/5/2025
Children want to play the game. Too greedy. Its off-putting

Children wany to play the game. So do adults who arent rich. Make it cheaper. I dont mind paying $30-$65AUD on these games. But I now realize should be buying preowned and alternative cards. Instead of just getting completely duped with the new sets prices Im quite new to the game . If there are no beginner or budget friendly options to have a build decks, the userbase of people playing goes down, there is less demand, things get overproduced and cards that could be highly collectible become a fraction of their worth. And less plastic packaging is an idea as well. Bloomburrow starter kit - Awesome. Cheap. Really cute art with Fun and potentially strategic cards for deck building. A fee powerful ones. What A great start. The FF kit, also cool. my Bf bought me a red challenger(still on the shelf since 2019) a great product, especially for people keen to build decks of a certain class/colour. More all colour basic lands would be awesome. But the gain life and scy 1 lands do add a slight twist. Which is cool THE starter collection is awesome!! Except the price. I wouldnt pay $90aud for it. Got it on special for $50aud(guess it didnt sell?) I woukd pay up to $65aud.maybe $67. And i wouldnt have bought it if I wasnt already playing and getting obsessive after quitting smokes. great product though and i got a lot of cards that I find quite useful and desirable. Its a good product, with fuh design, and a good variety of cards to, well yeah - start a collection. And get properly into deckbuilding and strategy combos for the game. Thanks to my BF for getting me started with a few of his cards. And thats another thing - when cards are cheap enough, theyll give some to someone else and suddenly...You have more players. Im gonna get a bulk qty of second hand cards to try and get some mates into it by giving those cards out. In a way its like poker but fun for all ages, it stimulates the imagination and doesnt have a forced gambling mechanic. its good brain excercise too! (counting, reading, predicting probability, pattern/strategy recognition). And being "MAGIC" a card game about mythology, it appeals to all sorts of individuals accross many different demographics. Especially in an era when videos games are a simple staple within pop culture. And the cards can be made out of plastic - it an item people reuse and collect. they should not be wrapped in singke use plastic Make cardboard boxes with authentication tap over the edge. Seal the cards in paper - It night even make those packets MORE collectable (new aethstetic and novalty to sealed decks). But...think about our future. Think about what people keep and what they throw away. Most manufuctures refuse to reduce waste. What about you?? You could make a cardboard or wooden box that opens like a book 'Magic - Spelltome'with aluminiam tin deck cases or cards boosters or decks that are wrapped in paper with a wax seal and authentication tape around the sides. Sustainable. Fits the theme and aethstetic. Ect It would feel more appropriate and VALUEBLE if i wasnt just paying for cardboard and plastic. And to be more environmental and save $$$, i may get the older packs from now on. Is what Im tryjna say U could start production for medievli inspired sustianable packagin. At the higher $$$ collectors end and faze it into the whole line to reduce the upfrony but temporary financial impact of changing supplier, materials, import location,ect,ect. Just my opinion though.

Frequently Asked Questions about Wizards

What does Wizards do?
Wizards of the Coast is a family of studios specializing in building role playing, trading card, and digital games for all genres of players.
What technologies does Wizards use?
Wizards uses 10 technologies across their website including Frontend Frameworks, JavaScript Libraries, CSS Frameworks. Key technologies include Nuxt.js, Swiper, Tailwind CSS, Bootstrap.
What do customers think of Wizards?
Wizards has a Trustpilot score of 1.2 out of 5 (1 stars) based on 116 customer reviews.

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About wizards.com

Wizards of the Coast is a family of studios specializing in building role playing, trading card, and digital games for all genres of players.

Company Overview

wizards.com
Website
games
Industry
#7,586
Global Rank
8.1M
Monthly Visitors
10
Technologies

wizards.com Key Pages

Contact wizards.com

Technology Stack

wizards.com uses 10 technologies across their website including Nuxt.js, Swiper, Tailwind CSS, Bootstrap, and more.

Frontend Frameworks

Nuxt.js

JavaScript Libraries

Swiper

CSS Frameworks

Tailwind CSS, Bootstrap

UI Libraries

Ant Design

Build Tools

Webpack, Vite

Analytics & Marketing

Google Analytics, Google Tag Manager

Traffic & Audience

8.1M
Monthly Visits
45%
Bounce Rate
3.2
Pages/Visit
2:33
Avg. Duration

wizards.com receives approximately 8.1M monthly visitors and ranks #7,586 globally. The website has a bounce rate of 45% with visitors viewing an average of 3.2 pages per visit. Users spend an average of 2:33 on the site.

The majority of wizards.com's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is wizards.com?
Wizards of the Coast is a family of studios specializing in building role playing, trading card, and digital games for all genres of players.
What technologies does wizards.com use?
wizards.com uses 10 technologies including Nuxt.js, Swiper, and 4 more. View the full tech stack analysis above.
What are wizards.com's social media accounts?
wizards.com is active on twitter, facebook, linkedin. You can find links to all their social media profiles in the social section above.
Is wizards.com hiring?
Check wizards.com's careers page for current job openings and opportunities.
How popular is wizards.com?
wizards.com receives approximately 8.1M monthly visitors and ranks #7,586 globally. Traffic is declining by 18.0% month-over-month.

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This page provides publicly available information about wizards.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit wizards.com directly at https://wizards.com.