In an industry obsessed with coastal hype and venture capital, WORX proves that boring geography and disciplined execution print money. This isn't a creative collective chasing awards; it's a 58-person revenue machine generating $6.2M annually by solving the only problem that matters: lead generation.

"They don't sell creativity. They sell customers. That's why finance leaders trust them."

The leadership team composition tells the story. With a President who's also Chief Creative Officer, a CTO, and dual VPs spanning operations and creative, WORX has built a triad that most agencies miss: creative firepower, technical execution, and operational discipline. This isn't a founder-led shop anymore—it's a scalable institution.

• Finance industry verticalization creates pricing power and retention
• 56% direct traffic indicates a referral engine that agencies dream of
• Dual VP structure (creative + operations) solves the classic agency scaling problem
• Tech stack (Tailwind, Bootstrap, PWA) shows they practice what they preach