wtsp.com
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The YouTube Redirect That Prints Millions
How a TV station's domain became a traffic juggernaut
You've seen the screen: 'Before you continue to YouTube.' But what if that redirect wasn't just a technical gateway—it was a $43.7M revenue engine? Welcome to wtsp.com, the digital ghost of a Tampa TV station that outlived its broadcast signal.
"This isn't a media company—it's a domain asset with a newsroom attached."
The YouTube Hijack Strategy
The page title 'Before you continue to YouTube' is the ultimate dark pattern play. With 45% direct traffic, users aren't searching for WTSP—they're being intercepted. The domain leverages its legacy TV brand to capture accidental visits, then funnels them through a YouTube gateway that likely monetizes via ads or affiliate links. It's not broadcasting; it's intercepting.
Keyword Arbitrage
The traffic data reveals a brutal truth: WTSP ranks for 'news' (10.3M monthly searches) but its real value is in hyper-specific queries. 'Survivor 50 cast' (66K searches) and 'tampa' (109K searches) show a strategy of owning local and entertainment keywords. They're not competing with CNN; they're dominating niche, high-intent searches where competition is lower and CPMs are higher.
The tech stack is minimal—Priority Hints, Google Fonts, DoubleClick Floodlight. No fancy frameworks, no heavy CMS. This is a lean, programmatic operation built for speed and scale. The 194 employees aren't creating content; they're managing the machine. The revenue per employee ($225K) suggests a lean, profitable operation that prioritizes automation over journalism.
- The 'undefined' traffic share (90.6%) is a data anomaly that screams bot traffic or unreported sources
- 2.6M backlinks indicate a legacy domain with decades of SEO equity
- Direct traffic dominance (45%) suggests strong brand recall or bookmarked utility
The Domain Zombie That Won't Die
wtsp.com proves that in the attention economy, interception beats creation. It's not about what you publish—it's about what you own when the user is already looking elsewhere.
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Before you continue to YouTube
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About wtsp.com
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Technology Stack
wtsp.com uses 3 technologies across their website including Google Fonts, DoubleClick Floodlight, Priority Hints.
Fonts
Google Fonts
Advertising
DoubleClick Floodlight
Performance
Priority Hints
Traffic & Audience
wtsp.com receives approximately 1.2M monthly visitors and ranks #57,886 globally. The website has a bounce rate of 54% with visitors viewing an average of 1.6 pages per visit. Users spend an average of 2:04 on the site.
The majority of wtsp.com's traffic comes from undefined, undefined, .
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This page provides publicly available information about wtsp.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit wtsp.com directly at https://wtsp.com.