zgraph.com
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Zgraph: Daytona's Digital Marketing Engine
A deep dive into the $2.1M local agency playing the long game in Florida's saturated market.
Zgraph isn't chasing Silicon Valley scale; they're dominating the Florida coastline with a hyper-local, full-service model that turns a modest $2.1M revenue into a sustainable, results-driven powerhouse. While global agencies fight for headlines, this Daytona Beach studio is quietly executing a playbook for regional dominance.
"In an industry obsessed with vanity metrics, Zgraph proves that deep local roots generate higher-value clients than viral reach ever could."
The Hyper-Local SEO Strategy
Zgraph's traffic data reveals a fascinating anomaly: 100% of their visitors come from 'undefined' regions, yet their keyword strategy is laser-focused on specific Florida locales. They aren't competing for 'web design' globally; they are owning 'Daytona Beach web design' and 'Orlando web design' with surgical precision. The 56% direct traffic statistic is the holy grail for agencies—it signals brand recall and repeat business, suggesting they aren't just acquiring clients; they are retaining them.
The Team Dynamic
With a lean team of 21 employees, Zgraph maintains a ratio of roughly $100k revenue per head. This isn't a high-burn startup; it's a disciplined operation. The leadership team blends creative direction (William Price) with digital execution (Katie Hayworth and Sabrina Janosz). This structure allows them to offer a 'one-stop-shop' model—web design, SEO, and social media—without the bloat of a massive agency, enabling them to stay agile and responsive to local market shifts.
The tech stack is telling. They utilize heavy hitters like Google Ads, Facebook Pixel, and LinkedIn Insight Tag, but the presence of Tailwind CSS and jQuery suggests a focus on speed and maintainability over bleeding-edge frameworks. They are building for performance, not for portfolio flair. This pragmatic approach likely resonates with local business owners who prioritize ROI over technical novelty.
- Revenue-per-head efficiency suggests a highly profitable operation compared to industry averages.
- High direct traffic (56%) indicates strong brand loyalty and repeat clients in the Daytona/Orlando region.
- Keyword strategy targets high-intent local terms rather than generic global search volume.
- The use of legacy libraries (jQuery) alongside modern frameworks (Tailwind) points to a maintenance-first development philosophy.
The Regional Titan Playbook
Zgraph proves that you don't need to scale to 100 employees to build a $2M+ business. By owning the digital footprint of Florida's coastal cities, they've built a defensible moat that national competitors can't easily replicate.
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Meta Tags
Orlando Web Design - Florida Web Design - Daytona Beach Web Design - SEO - Social Media
Welcome to Zgraph. As a web design studio and digital marketing agency based in Daytona Beach, Florida, we help our clients achieve a one-of-a-kind online presence with leads, beautiful websites, social media and more. We're delivering results across Flo
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About zgraph.com
Welcome to Zgraph. As a web design studio and digital marketing agency based in Daytona Beach, Florida, we help our clients achieve a one-of-a-kind online presence with leads, beautiful websites, social media and more. We're delivering results across Flo
Company Overview
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Technology Stack
zgraph.com uses 16 technologies across their website including AudioEye, HSTS, reCAPTCHA, HubSpot, and more.
Accessibility
AudioEye
Security
HSTS, reCAPTCHA
Marketing Automation
HubSpot
Advertising
DoubleClick Floodlight, LinkedIn Insight Tag, Google Ads, Facebook Pixel
Analytics & Marketing
Crazy Egg, Google Tag Manager, Google Analytics
Performance
Lazy Loading
Traffic & Audience
zgraph.com receives approximately 2.8K monthly visitors and ranks #6,207,551 globally. The website has a bounce rate of 36% with visitors viewing an average of 1.5 pages per visit. Users spend an average of 0:03 on the site.
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