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Zipabout: The Anti-App Travel Revolution
How a 16-person team is killing the navigation app market with zero app downloads
While every tech giant builds another complex navigation app, Zipabout is quietly dismantling the entire premise. They don't want you to download anything—no app, no map, no friction. Just pure, context-aware journey intelligence delivered via the one interface you already use: SMS.
"The best product is the one you never have to install."
The Zero-Friction Play
Zipabout's radical insight: navigation is a utility, not a destination. By eliminating the app layer entirely, they bypass the brutal economics of user acquisition. No ASO, no push notification wars, no feature bloat competing for screen space. Their 16-person team ships directly to SMS—reaching users with 99% open rates versus app notifications' 20%. It's not a feature; it's a fundamental rethinking of how travel tech should work.
The Infrastructure Play
Their stack reveals the strategy: AWS CloudFront for global delivery, Cloudflare for security, and Zendesk for enterprise support. This isn't a consumer app—it's B2B infrastructure. They're the invisible layer powering transport operators, councils, and travel companies. The $1.4M revenue from 16 employees suggests high-margin, enterprise-grade contracts rather than consumer freemium. They're not chasing user growth; they're embedding into the transport ecosystem's nervous system.
The travel tech space is littered with failed navigation apps. Google Maps dominates. Waze is owned by Google. Citymapper is the last consumer survivor. Zipabout sidesteps this bloodbath entirely by positioning as middleware—the intelligence layer between transport providers and travelers. When a train is delayed, when a bus route changes, when weather impacts your journey: Zipabout delivers the solution, not just the problem.
- Eliminates the #1 barrier in travel tech: app fatigue
- Turns SMS from a legacy channel into a competitive advantage
- Sells infrastructure, not consumer features—higher margins, stickier contracts
- 16 people generating $1.4M = $87.5K per employee (impressive efficiency)
The Unsexy Billion-Dollar Play
While VCs chase the next travel unicorn, Zipabout is building the rails everyone travels on. No hype, no app, just revenue and a model that scales without marketing spend.
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Journey Alerts - step-by-step instructions from A to B
Alerts and instructions straight to your phone when you travel - no apps or maps, just accurate (and free!) information when you need it.
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About zipabout.com
Alerts and instructions straight to your phone when you travel - no apps or maps, just accurate (and free!) information when you need it.
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Technology Stack
zipabout.com uses 15 technologies across their website including HSTS, reCAPTCHA, Webflow, AWS CloudFront, Cloudflare, and more.
Security
HSTS, reCAPTCHA
CMS
Webflow
Cloud & Hosting
AWS CloudFront, Cloudflare
Translation
Weglot
Advertising
Facebook Pixel
Customer Support
Zendesk
Traffic & Audience
zipabout.com receives approximately 0 monthly visitors. The website has a bounce rate of 0% with visitors viewing an average of 0.0 pages per visit. Users spend an average of 0:00 on the site.
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