01net.com
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01net: France's Tech Titan or Clickbait Machine?
A 5.8M monthly visit behemoth powered by VLC and piracy keywords.
01net.com is the digital embodiment of the French tech ecosystem: massive, trusted by millions, yet haunted by a keyword strategy that blurs the line between legitimate journalism and search engine opportunism. With nearly 6 million monthly visits, it’s a giant that moves markets and media.
"01net isn't just reporting on tech trends; it's chasing them down in the SERPs, often blurring the lines between legitimate journalism and opportunistic keyword capture."
The SEO Paradox
The data reveals a stark duality. While '01net' drives 19k monthly searches, the site dominates high-volume, unrelated queries like 'VLC Media Player' (1.2M volume) and 'Yggtorrent' (120k volume). This isn't accidental; it's a calculated play to capture traffic from tech users searching for software and, controversially, piracy tools.
The Trust Deficit
Despite its massive traffic, the brand faces a credibility crisis. With a Trustpilot rating of just 1.6/5 from 41 reviews, the user sentiment tells a different story than the traffic numbers. The audience is captive, but perhaps not entirely satisfied—likely sticking around for the downloads and news, despite the friction.
Operationally, 01net is a lean machine. With only 64 employees generating $11.8M in revenue, the productivity per head is exceptionally high—approximately $184k per employee. This suggests a heavily automated, programmatic SEO strategy rather than a purely editorial-driven model.
- **Traffic Juggernaut:** 5.8M monthly visits make it a top-tier media property in Europe.
- **Software Gateway:** Dominates searches for 'VLC' and '01net downloads,' acting as a primary funnel for French tech users.
- **Social Footprint:** Maintains active presences on TikTok, YouTube, and Instagram, adapting to Gen Z consumption habits.
The Uncomfortable Truth
01net proves that in the French digital landscape, volume often trumps sentiment. It's a media empire built on capturing intent—even if that intent is for pirated content.
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5 keywordsHow is 01net's SEO?
Open Graph Image
https://www.01net.com/app/uploads/2022/06/01net.jpg
Meta Tags
01net - Actualité tech, tests produits, astuces & téléchargements
Vivez l'actualité tech décryptée par l'équipe de 01net, votre média spécialisé sur les nouvelles technologies.
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01net
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Reviews (3)
Could not download anything
Every time you try to download some software from their site, they offer another software to read about. In the same time, they say: this will not disrupt your download. But this is a lie: after several seconds of showing 'the software is downloading...' message nothing appears in my Downloads.
Crap website
Crap website
Magazine a fuire
Magazine a fuire
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About 01net.com
Vivez l'actualité tech décryptée par l'équipe de 01net, votre média spécialisé sur les nouvelles technologies.
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Technology Stack
01net.com uses 18 technologies across their website including Font Awesome, HSTS, WordPress, and more.
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WordPress
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Cloudflare
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DoubleClick Floodlight, Microsoft Ads
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Traffic & Audience
01net.com receives approximately 5.8M monthly visitors and ranks #12,150 globally. The website has a bounce rate of 50% with visitors viewing an average of 2.1 pages per visit. Users spend an average of 1:17 on the site.
The majority of 01net.com's traffic comes from undefined, undefined, .
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This page provides publicly available information about 01net.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit 01net.com directly at https://01net.com.