340bdirect.com
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The 340B Powerhouse Hiding in Plain Sight
Unpacking 340bdirect.com: a $15M revenue machine solving healthcare's most complex rebate problem.
In the labyrinthine world of healthcare drug pricing, 340bdirect.com operates with surgical precision. While the industry drowns in complexity, this Utah-based firm simplifies it—turning the 340B drug pricing program into a streamlined, $15.3M revenue engine.
"They aren't just processing rebates; they're engineering the infrastructure for healthcare's most opaque financial flows."
The Enterprise Client Machine
With only 987 monthly visits but $15.3M in revenue, 340bdirect.com isn't chasing mass-market traffic—it's targeting high-value institutional clients. The 42% direct traffic rate proves they're a destination, not a discovery. Their leadership team, including SVPs from Sales, Pharmacy Services, and Technology, signals a mature operation built for enterprise-scale healthcare deals, not consumer clicks.
The SEO Contrarian
Their organic search strategy is a fascinating case study in niche dominance. They rank for hyper-specific terms like '7860 s. bingham junction boulevard midvale ut 84047' (50 monthly searches) and 'what is zfnb' (360 monthly searches). This isn't broad SEO; it's capturing intent at the exact moment a prospect is looking for their physical location or trying to understand their parent entity, Zions First National Bank (ZFNB).
The 'You Are About to Leave' H1 tag repeats three times on their homepage, a stark, almost aggressive reminder of the privacy and security boundaries they maintain. This isn't a flashy SaaS site; it's a secure portal for sensitive healthcare financial data. The tech stack—jQuery, Tailwind CSS, Bootstrap, DaisyUI—suggests a functional, modern frontend built for utility over flash.
- Revenue per Employee: ~$243K (indicating high-value services and efficiency)
- Traffic Quality over Quantity: 987 visits driving a multi-million dollar business
- Niche Keyword Strategy: Dominating location-based and entity-specific searches
- Leadership Depth: Five VPs/SVPs across Sales, Pharmacy, Tech, and Operations
The Silent Giant of 340B
340bdirect.com proves that in B2B healthcare, you don't need massive traffic—you need the right traffic, solving the right problem, with the right team.
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About 340bdirect.com
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Technology Stack
340bdirect.com uses 5 technologies across their website including YouTube Embed, DaisyUI, Bootstrap, Tailwind CSS, and more.
Video
YouTube Embed
UI Libraries
DaisyUI
CSS Frameworks
Bootstrap, Tailwind CSS
JavaScript Libraries
jQuery
Traffic & Audience
340bdirect.com receives approximately 987 monthly visitors. The website has a bounce rate of 39% with visitors viewing an average of 1.1 pages per visit. Users spend an average of 0:00 on the site.
The majority of 340bdirect.com's traffic comes from .
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This page provides publicly available information about 340bdirect.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit 340bdirect.com directly at https://340bdirect.com.