9:41
aachho.com
Screenshot of aachho.com
aachho.com favicon

aachho.com

29 technologies
VerifiedVisit945.4K/mo$18M7829 Tech5 Leads
Deep Dive

Aachho: The Data Paradox of Indian Ethnic Wear

Exploring the disconnect between 945K monthly visitors and a 1.5-star rating

Aachho commands nearly a million monthly visitors in the hyper-competitive Indian ethnic wear market, yet struggles with a Trustpilot rating that signals deep operational fractures. This is the story of a brand that mastered traffic but lost the trust game.

945K
monthly visits
49%
organic traffic
19K+
backlinks
1.5/5
trust score

"Aachho proves that in e-commerce, traffic is vanity and fulfillment is sanity."

The SEO Juggernaut

With 49% organic traffic and 19,107 backlinks, Aachho has cracked the code on search visibility. They rank for high-volume terms like 'sharara' (13.5K monthly searches) and 'lehenga for women' (8K searches), dominating the discovery funnel. This is textbook SEO execution that most D2C brands fail to achieve.

The Trust Deficit

1,766 Trustpilot reviews at 1.5 stars is a catastrophic failure state. For a lifestyle brand selling emotional purchases like ethnic wear, this rating doesn't just hurt conversion—it destroys lifetime value. The gap between their traffic acquisition prowess and customer retention reality suggests fundamental operational breakdowns in fulfillment, quality control, or post-purchase experience.

The data tells a story of a company that invested heavily in top-of-funnel marketing while neglecting the bottom-funnel experience. With 78 employees and $17.7M in revenue, they're generating approximately $227K per employee—a healthy ratio that suggests scale, but the 1.5-star rating indicates this scale came at the cost of quality.

  • Traffic acquisition mastery: 945K monthly visits with strong organic foundation
  • Category depth: Strong keyword portfolio in women's ethnic wear
  • Technical stack: Modern PWA architecture with Tailwind and Vite
  • Operational red flag: 1.5-star rating across 1,766 reviews
Customer satisfaction crisis (1.5/5 stars)
Exceptional SEO performance and keyword ranking
Undefined traffic geographics (64.5% 'undefined' country)
Strong social media presence across YouTube, LinkedIn, Instagram
No disclosed funding despite $17.7M revenue
Modern tech stack optimized for performance

The Bottom Line: Aachho Needs a Trust Overhaul

Fix fulfillment before scaling traffic—your CAC is wasted if your NPS is negative.

What tech stack does Aachho use?

42 detected
Media1
CDN1
Cloud & Hosting1
Customer Support1
Reviews1
E-commerce & Payments1
Performance1
Web Standards2
Build Tools1
UI Libraries2
JavaScript Libraries4
Frontend Frameworks1
Tracking & Analytics13
G
Google Analytics
G
Google Tag Manager
G
Google Tag Manager
M
Microsoft Clarity
G
Google APIs
G
Google Tag Manager
M
Microsoft Clarity
G
Google Analytics
G
Google DoubleClick
C
Cloudflare
A
Analytics Service
G
Google Ads
B
Bing

How much traffic does Aachho get?

Traffic & Engagement

280.0K
Monthly Visits
-6.6%
3.4
Pages/Visit
9:00
Avg. Duration
76%
Bounce Rate
Monthly Traffic Trend-34%
423.7K
Oct 2025
Oct
299.6K
Nov 2025
Nov
280.0K
Dec 2025
Dec

Rankings

#138,841
Global Rank
#14,523
India Rank

Backlinks & Authority

19.1K
Backlinks
2.6K
Ref. Domains
45
Authority Score
Low
Penalty Risk
Backlinks Trend-6%
20.4K
Jul 2025
Jul
21.3K
Aug 2025
Aug
18.6K
Sep 2025
Sep
19.1K
Oct 2025
Oct
19.4K
Nov 2025
Nov
19.1K
Dec 2025
Dec

Search Traffic

Organic
920.7K
Paid
12.3K

Top Organic Keywords

#8lehenga
4,090,000 vol11.5%
#1aachho
110,000 vol9.8%
#2anarkali suit
301,000 vol3.0%
#1anarkali dress
201,000 vol2.9%
#2suits for women
246,000 vol2.5%

Where is Aachho's audience located?

🇮🇳India89.2%
🇺🇸United States3.1%
🇨🇦Canada2.9%
🇵🇭Philippines1.4%
🇦🇪United Arab Emirates1.1%

Device Distribution

Desktop15.5%
Mobile84.5%

What keywords does Aachho rank for?

5 keywords
1aachho4.8K vol$0.81
2aacho2.7K vol$0.38
3aachoo1.2K vol$0.37
4sharara13.6K vol$0.22
5lehenga for women8.0K vol$0.10

How is Aachho's SEO?

Open Graph Image

OG Image preview
og:image

https://www.aachho.com/cdn/shop/files/logo_220x_d70f72b2-7050-45d3-9a0d-1d938746d3e8.png?v=1739428570

Meta Tags

title70 chars

Ethnic Wear - Buy Indian Ethnic Wear for Women & Girls Online - Aachho

description223 chars

Ethnic Wear Online : Buy Designer Ethnic & Western Wear for Women, Girl & Ladies at Aachho. Buy from stunning collections of Suit Sets, Sharara Sets, Lehenga Sets, Dresses, Sarees and Many More. Free Shipping COD available.

languageEN

H1 Tags

h1Women and Men Ethnic Clothing Online

Schema Types

LocalBusinessOrganization

Who works at Aachho?

Loading leads...

What do customers think of Aachho?

Aachho

Aachho

1.5
1,766 reviews
✓ Claimed

Categories

Women's Clothing Store#12

Activity & Engagement

Reply Rate
55.93869731800766%
Avg. Reply Time
26.0 days
Claimed Date
10/28/2022

Contact Information

Address:
SP711,RIICO INDUSTRIAL AREA, SITAPURA,Jaipur Rajasthan
Jaipur, IN

Reviews (20)

Filter by rating:
CK
1/22/2026
🇬🇧 United Kingdom54 reviewsOrganicUnverified3 reviews on this domain
Experience date: 12/4/2025
Order 752991 placed on 04th Dec

Order 752991 placed on 04th Dec , only 1 of the 2 items delivered, the other shows no signs of being dispatched even after 2 months. The item delivered is of pathetic quality , no lining, cheap material, loose threads and not at all like suit that was advertised . Customer service is useless and not ready to do anything about the low quality product or dispatch the non delivered item.

Ravinder Kaur
1/22/2026
🇦🇺 Australia1 reviewsOrganicUnverified
Experience date: 1/22/2026
The worst customer service ever

The worst customer service ever, they don’t reply to your emails, and kept on asking to raise a ticket which useless, there is buy one get offer going on at the moment please don’t buy it’s their trick.

HIMALI BHATT
1/21/2026
🇮🇳 India1 reviewsOrganicUnverified
Experience date: 12/31/2025
I have ordered two products and got…

I have ordered two products and got both on time. However one product size is too tight although I have ordered same size for both so I request exchange for one product. For which I paid 300 rs extra. They picked up the product but it’s been more than 15 days I still have not received exchanged size product yet. And their customer service number is not working no one is answering my email. They are fraud

Neha sinha Abc
1/20/2026
🇮🇳 India1 reviewsOrganicUnverified
Experience date: 1/19/2026
Inspite of trying to connect with…

Inspite of trying to connect with customer care, no reponse is ther. The ivr calls are also not getting answered. Very bad experience. Never recommend

Varsha Shah
1/19/2026
🇮🇳 India2 reviewsOrganicUnverified
Experience date: 10/20/2025
I had placed an order on 20th oct 2025

I had placed an order on 20th oct 2025, for which I paid as well, there is no response, nothing since then, very bad customer service, Don't buy from this brand

Frequently Asked Questions about Aachho

What is Aachho's Revenue?
Aachho generates approximately $18M in annual revenue. With 78 employees, that's $227,000 per employee.
What does Aachho do?
Ethnic Wear Online : Buy Designer Ethnic & Western Wear for Women, Girl & Ladies at Aachho. Buy from stunning collections of Suit Sets, Sharara Sets, Lehenga Sets, Dresses, Sarees and Many More. Free Shipping COD available.
How fast is Aachho growing?
Aachho has declined by 6.6% in the last 6 months according to traffic data. employee count has changed by 66% year over year.
How do people interact with Aachho?
When visiting Aachho, visitors view an average of 3.4 pages per visit, and spend around 9:00 on the site, and the bounce rate is 75.8%.
How do people find Aachho?
920.7K (329%) find them through organic search. 12.3K (4%) come through paid advertising.
Who uses Aachho?
Aachho's top market is India with 249.6K visitors (89.2%). United States is 2nd with 8.7K (3.1%). Canada is 3rd with 8.2K (2.9%).
What technologies does Aachho use?
Aachho uses 29 technologies across their website including Media, Fonts, Security. Key technologies include imgix, Font Awesome, Google Fonts, hCaptcha, HSTS.
Who are Aachho's competitors?
Aachho's main competitors include Nykaa.com, HandR Block India, Tailorman, Prione Business Services, Perpule. These companies operate in similar markets and compete for the same customer base.
What do customers think of Aachho?
Aachho has a Trustpilot score of 1.5 out of 5 (1 stars) based on 1,766 customer reviews.

Export Data

Unlock all exports

Download CSVs, JSONs & full reports

What are Aachho's key pages?

Export aachho.com Data

Download the complete tech stack, analytics, leads, and company data for aachho.com in JSON or CSV format. Use it for your sales pipeline, competitive analysis, or research.

Raw JSON Data

Click "Show" to view the raw API response data

About aachho.com

Ethnic Wear Online : Buy Designer Ethnic & Western Wear for Women, Girl & Ladies at Aachho. Buy from stunning collections of Suit Sets, Sharara Sets, Lehenga Sets, Dresses, Sarees and Many More. Free Shipping COD available.

Company Overview

aachho.com
Website
lifestyle
Industry
#45,484
Global Rank
945.4K
Monthly Visitors
29
Technologies
5+
Employees

Technology Stack

aachho.com uses 29 technologies across their website including imgix, Font Awesome, Google Fonts, hCaptcha, HSTS, and more.

Media

imgix

Fonts

Font Awesome, Google Fonts

Security

hCaptcha, HSTS, reCAPTCHA

CDN

cdnjs

Cloud & Hosting

Cloudflare

Advertising

DoubleClick Floodlight, Google Ads

Traffic & Audience

945.4K
Monthly Visits
28%
Bounce Rate
4.6
Pages/Visit
0:58
Avg. Duration

aachho.com receives approximately 945.4K monthly visitors and ranks #45,484 globally. The website has a bounce rate of 28% with visitors viewing an average of 4.6 pages per visit. Users spend an average of 0:58 on the site.

The majority of aachho.com's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is aachho.com?
Ethnic Wear Online : Buy Designer Ethnic & Western Wear for Women, Girl & Ladies at Aachho. Buy from stunning collections of Suit Sets, Sharara Sets, Lehenga Sets, Dresses, Sarees and Many More. Free Shipping COD available.
What technologies does aachho.com use?
aachho.com uses 29 technologies including imgix, Font Awesome, Google Fonts, and 23 more. View the full tech stack analysis above.
How do I contact aachho.com?
You can contact aachho.com via email at [email protected] or through their contact page.
What are aachho.com's social media accounts?
aachho.com is active on youtube, facebook, linkedin, instagram. You can find links to all their social media profiles in the social section above.
Is aachho.com hiring?
Check aachho.com's careers page for current job openings and opportunities. The company has 5+ known employees.
How popular is aachho.com?
aachho.com receives approximately 945.4K monthly visitors and ranks #45,484 globally. Traffic is declining by 6.0% month-over-month.

Related Searches

aachho.com pricingaachho.com reviewsaachho.com alternativesaachho.com loginaachho.com careerswhat is aachho.comaachho.com tech stackaachho.com contactaachho.com vs competitorsaachho.com featureshow to use aachho.comaachho.com integrations

This page provides publicly available information about aachho.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit aachho.com directly at https://aachho.com.