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Accilium: The Mobility Consultancy's Digital Blind Spot
A €38M firm navigating digital transformation with a website stuck in 2015
Accilium claims to drive digital transformation in the mobility ecosystem, yet their own digital presence tells a story of neglect. With a €38M revenue and 157 employees, this management consultancy is betting big on the future of transport while letting their digital storefront gather dust.
"For a digital transformation consultancy, their own website traffic is alarmingly analog."
The Traffic Paradox
Accilium's organic search traffic sits at just 29%, with direct traffic barely edging it out at 31%. For a B2B consultancy, this is inverted—direct traffic should dominate from repeat clients and referrals. The 4,264 monthly visits suggest a website that's more brochure than business engine. Their top keywords reveal the problem: searches for 'accilium' (180 volume) and 'accilium group' (150 volume) show brand recognition is their primary traffic driver, not thought leadership in mobility.
Tech Stack Stagnation
The website runs on jQuery, Swiper, Slick, and Bootstrap—a tech stack that screams 2015. While Tailwind CSS is present (a modern touch), the reliance on legacy libraries suggests a 'set it and forget it' mentality. No modern frameworks, no headless CMS, no progressive web app features. For a firm advising on digital transformation, this is like a personal trainer showing up to work out of shape.
The keyword data reveals a telling narrative: 'accilium – (senior) manager public sector consulting' (190 monthly volume) and 'it cyber security kritis jobs' (170 volume) dominate search terms. This suggests Accilium is better known as a job provider than a thought leader. Their digital footprint is recruitment-driven, not insight-driven—a missed opportunity in the mobility space where they claim expertise.
- Revenue €38M with 157 employees = ~€242K revenue per employee (strong for consulting)
- Traffic dominated by branded searches, not industry insights
- Tech stack suggests digital transformation starts at home, not at Accilium
- Public sector and cybersecurity jobs drive their SEO, not mobility thought leadership
The Digital Transformation Irony
Accilium sells digital future while living in digital past
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accilium | Consulting Digital Transformation
accilium is a management consultancy focused on the digital transformation in the mobility ecosystem.
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About accilium.com
accilium is a management consultancy focused on the digital transformation in the mobility ecosystem.
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accilium.com uses 21 technologies across their website including Font Awesome, PHP, WordPress, and more.
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Traffic & Audience
accilium.com receives approximately 4.3K monthly visitors and ranks #3,697,246 globally. The website has a bounce rate of 49% with visitors viewing an average of 2.6 pages per visit. Users spend an average of 0:58 on the site.
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