Imagine a world without music. Now imagine you're the gatekeeper who decides who gets paid when that music plays. That's ACUM's reality. In a country of 9.5 million people, this non-profit collective controls the flow of every shekel from radio stations, streaming platforms, and cafes to Israeli songwriters. They're not a tech startup—they're an infrastructure monopoly.

"They don't just collect royalties—they define the economic reality of Israeli music."

The tech stack tells its own story. Built with jQuery, Bootstrap, and Tailwind CSS, it's a pragmatic, functional platform—not a growth engine. No fancy React frameworks or cutting-edge stacks. This is infrastructure software, not a consumer app. The presence of Vite and Google Analytics shows they're modernizing, but the core experience remains utilitarian.

• Monopoly status in Israel's music royalty market
• Non-profit structure with $10.6M in annual collections
• Dual traffic sources: 57% organic, 39% direct (loyal user base)
• Operational focus on licensing, not user acquisition
• Limited digital footprint despite market dominance