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AdImpact: The Political Ad Intelligence Powerhouse
Tracking every political ad dollar across TV, digital, and streaming in real-time
While most ad intelligence platforms chase general brand spending, AdImpact dominates the high-stakes world of political advertising. With a lean team of 42 and $8.4M in revenue, they've built an indispensable tool for tracking every dollar spent in America's most contentious elections.
"AdImpact doesn't just track ads—they map the battlefield of modern democracy."
The Political Ad Niche
AdImpact's genius lies in its laser focus on political advertising. While competitors like MediaRadar chase brand campaigns, AdImpact tracks every political ad across TV, digital, and streaming platforms. This specialization creates a moat: political campaigns need real-time intelligence more than ever, and AdImpact delivers it with surgical precision.
Growth Signals
With 48% direct traffic and 30% organic search, AdImpact shows strong brand recognition. Their 5,989 monthly visits may seem modest, but for a niche B2B platform serving political operatives, this indicates highly qualified traffic. The fact that 'adimpact' searches (960 monthly volume) outperform generic terms suggests they've built a category-defining brand in political ad intelligence.
The platform's tech stack—built on Tailwind CSS and Bootstrap with Cloudflare protection—reveals a modern, scalable architecture. Their heavy use of Google Analytics and tracking pixels (Facebook Pixel, LinkedIn Insight Tag) shows they practice what they preach: using data-driven marketing to sell data-driven ad intelligence.
- Real-time tracking across TV, digital, and streaming platforms
- Specialized focus on political advertising (not general brand campaigns)
- Competitive intelligence on ad spend and messaging
- Market trend analysis for campaign strategy optimization
The Verdict: A Political Intelligence Powerhouse
AdImpact proves that specialization beats scale in B2B SaaS
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Meta Tags
AdImpact | Ad Intelligence & Competitive Advertising Insights
Discover AdImpact, the leading platform for ad intelligence and competitive advertising insights. Track political, TV, digital, and media ads in real time. Analyze market trends, ad performance, and campaign effectiveness with powerful analytics.
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About adimpact.com
Discover AdImpact, the leading platform for ad intelligence and competitive advertising insights. Track political, TV, digital, and media ads in real time. Analyze market trends, ad performance, and campaign effectiveness with powerful analytics.
Company Overview
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Technology Stack
adimpact.com uses 17 technologies across their website including Google Fonts, HSTS, Contentful, and more.
Fonts
Google Fonts
Security
HSTS
CMS
Contentful
Cloud & Hosting
Cloudflare
Marketing Automation
HubSpot
Advertising
DoubleClick Floodlight, LinkedIn Insight Tag, Google Ads, Facebook Pixel
Traffic & Audience
adimpact.com receives approximately 6.0K monthly visitors and ranks #2,838,922 globally. The website has a bounce rate of 37% with visitors viewing an average of 2.7 pages per visit. Users spend an average of 2:33 on the site.
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